tiram travel founder

• Client log in

Tiram Travel Sdn. Bhd. (Malaysia)

Tiram Travel Sdn. Bhd. is based in Malaysia, with the head office in Johor Bahru. It operates in the Tour Operators industry. Tiram Travel Sdn. Bhd. was incorporated on February 22, 1982. In its most recent financial highlights, the company reported a net sales revenue increase of 3836.2% in 2022. Its’ total assets recorded a growth of 32.06%.

Headquarters No. 58 & 60, Susur 1, Jalan Tun Abdul Razak Johor Bahru; Johor; Postal Code: 80000

Contact Details: Purchase the Tiram Travel Sdn. Bhd. report to view the information.

EMIS company profiles are part of a larger information service which combines company, industry and country data and analysis for over 145 emerging markets.

To view more information, Request a demonstration of the EMIS service

Tiram Travel Sdn Bhd specializes in Umrah and Hajj packages, reservation for worldwide tickets (domestic & international), inbound and outbound packages, hotel reservations, transportation arrangements and visa applications.

607-2244533 607-2236019 [email protected] https://www.tiram.com.my

Privacy Policy

Discover & gain insights on

Tiram travel sdn. bhd. (malaysia).

Get an accurate picture of a customer's financial status with a credit report for a business. Our solutions help you minimise risk, increase sales and improve business performance.

COMPANY DESCRIPTION

TIRAM TRAVEL SDN. BHD. was incorporated on 1982-02-22 in Malaysia with registration number of 0081475K / 198201001729 . TIRAM TRAVEL SDN. BHD.'s business includes TRAVEL AND TOUR AGENT, AGENT FOR UMRAH PACKAGES, TO SELL QURBAN & AQIQAH PACKAGES TO MOSLEMS

• Latest Corporate Profile From SSM
• Directors & Shareholders
• Financial Highlights

• CTOS SME Score*
• CCRIS Information*
• Litigation*
• Trade Reference*
• 5 Directors Score Report*

• Financial Statement & Analysis
• Cash Flow Statement
• Credit Rating
• Credit Score
• Default Rate
• Proposed Credit Limit
• Defaulter Check Against Subject*
• Phone & Address Validation
• Biz Activity Validation
• Industry Outlook & Analysis
• Credit Risk Evaluation & Recommendation

Subscribe To Credit Manager For More Access

We understand the need for business information to make informed decisions. Our solutions help you minimise risk, increase sales and improve business performance.

Customer Acknowledgement

• Laman Utama
• Profil Syarikat
• Muat Turun Borang
• Aturcara Umrah
• Panduan Umrah
• Bimbingan Umrah
• Hubungi Kami

• BERITA TERKINI
• PAKEJ UMRAH
• LAWATAN KE TAIF
• AQIQAH DAN QURBAN

PAKEJ UMRAH RAMADAN 1445H/ 2024

Quick Links

Recent post.

No. 58 & 60, Susur 1, Jalan Tun Abdul Razak, 80000 Johor Bahru, Johor, Malaysia.

607-2244533

607-2236019

[email protected]

https://www.tiram.com.my

𝐏𝐑𝐎𝐌𝐎 𝐔𝐌𝐑𝐀𝐇 𝐃𝐄𝐏𝐎𝐒𝐈𝐓 𝐑𝐌 𝟑𝟎𝟎 𝐒𝐀𝐇𝐀𝐉𝐀

Pakej Umrah 2024

DAFTAR PAKEJ UMRAH PERCUMA SPEEDTRAIN

Pejabat: +60388617187

TELEFON / WHATSAPP KAMI

PAKEJ UMRAH

Jom umrah bersama kami.

You are using an outdated browser. Please upgrade your browser to improve your experience and security.

Posted by Lee Hayhurst on Feb 1st, 2023 at 11:40

Company Profile: How DHARMA is turning travel into a passion play for online creators

Start-up's founder Charaf El Mansouri says the future for travel is the passion economy with creators inspiring online tribes to join them on trips with people who share the same interests

What if your favourite yoga teacher was also your travel agent? Or what about the surfer you idolise, or a real-life idol like former Manchester United legend Eric Cantona? 

DHARMA , the start-up experiential travel brand, is introducing a modern spin on the concept of the travel agent by bringing the passion and creator economies together.

It has curated a 60-strong talent base of masters in their fields ranging from sports, wellness and fitness, meditation, and food and wine.

The most famous of these is French former footballer turned actor Cantona who bought onto DHARMA’s idea for Looking FC immersive football trips inspired by the Looking for Eric film directed by Ken Loach.

DHARMA’s Spirited Stories brand is another high-profile collaboration with Pernot Ricard, the parent company of Absolut Vodka, Jameson Irish Whisky and Perrier-Jouët Champagne.

Co-founder and chief executive Charaf El Mansouri said DHARMA’s “core conviction” is that travel increasingly is less about the ‘where’ and more about the ‘what’, and ‘who with’.

“The basis of everything we do is the future of travel is passion led,” he says. “In the past 50 years travel has been geography led - I want to go to Turkey, or India, or Brazil. The future is going to be around passion points close to individuals’ hearts, around travelling with people. 

“Geography is the secondary consideration; it’s no longer whether you go to Bali or Costa Rica, it's more I want to go experience Bali with my favourite yoga teacher. The question we ask is: what if travel wasn't about finding new places, but finding your people?”

Trips inspired by passion - the secular pilgrimage

El Mansouri says the concept is most akin to a “secular pilgrimage”. “Looking at it from a philosophical perspective, our parents’ and grandparents’ generation had three narratives that made up their identities: the national, the religious, and the extended family. 

“I think all three of those narratives have been worn down for our generation where today religion, the nation state or my nationalism, or bonds to my close family, are not as strong as they were to the generation before me and the generation before them. 

“From a philosophical angle it's almost like people have reassigned their identity to their online tribes, their digital communities. So, for us, the benchmark in terms of the travel vertical is religious tourism. Our trips are kind of secular pilgrimages.

“There's two layers to what we do, it’s a B2B2C business. We first need to build the trips, so the first layer of supply is the trips and itineraries, and the second layer of supply is the talent, or the creators, and they generate the demand. 

“If we are able to focus and build the best-in-class solution for the first two layers of supply then we will generate demand. Our hypothesis is passion-based travel is supply driven and if we own the supply we own the demand. 

“The thing about passion travel is it has to be authentic. The minute you start feeling, sounding, or looking like a plastic brand you will lose the talent and you will lose the guests.” 

Cutting cost of acquisition with hyper-personalised trips by design

As the internet becomes more social and democratised thanks to sharing sites like TikTok, there are estimated to be up to 50 million ‘creators’ globally, each of which share content with communities of likeminded people who share a particular interest. 

DHARMA aims to give these experts the online platform to tap into these fandom captive audiences so they can curate hyper-personalised trips without the expense and hassle of becoming a tour operator themselves.

El Mansouri said with OTAs today having to spend up to 35% of their revenue on customer acquisition, this model of “hyper-personalised trips by design” that are relevant to the target audience raises the prospect of no-cost acquisition.

“Clearly this is the future of travel,” he says. “The idea is to say the future travel agent is not a travel agent, it’s a chef, or a surfer, or a yoga teacher and people want to travel with me because I'm not a travel agent. 

“But the last thing I want to do as a chef or yoga teacher is manage guest bookings, travel regulations and payment processing, pandemics and cancellations. For us, there's an arbitrage opportunity.

“When it comes to talent we’re non-judgemental meaning what we like to say is if you give us a strong tribe, give us a captive audience, we'll give you an amazing travel experience and a strong travel brand.

“DHARMA, basically, is a white label tour operator plug-in for non-travel professionals to enable them to very simply create and sell trips to their communities.”

Although based in Abu Dhabi where it joined the Hub 71 incubator during the pandemic in 2020, DHARMA considers the UK it’s “birth country” because this is where it first gained traction with leading Yoga studios.

The firm is pre-Series A, but has raised around $5 million to date and now has around 30 people in its team including senior travel sector experience of partner Dan Christian, former chief marketing officer at Trafalgar Tours and Contiki parent The Travel Corporation. 

Financial backers include Convivialité Ventures , the San Francisco-based VC arm of Pernod Ricard, Sharooq Partners and L& Ventures, a part of Loop Agentur which works on marketing for Puma, Red Bull, and Porsche, and BY Venture Partners of Beirut.

Last year, the firm took 900 people on trips in groups averaging 11.8 people in size and is on track to take advantage of “crazy growth” this year to at least double that by breaking the 2,000 milestone and with 10,000 targeted for 2024.

The average age range of a DHARMA customer is between 30 and 55 to 60 and predominantly female, except for the Cantona football trips. Just over two thirds of bookings (70%) emanate from the US.

By the end of 2023, DHARMA expects to have 100 creators on its books and for that to hit 1,000 by 2025, still only scratching the surface of an addressable global creators market estimated to be between 20 and 50 million.

A new marketplace for passion-based travel 

Its latest initiative which went live this week is to launch a beta version digital marketplace, initially for internal use only, for its trips and experiences that will act as a central hub bringing together its growing portfolio of talent. 

A proposal to “bet the farm” on an “all or nothing” hyper-growth strategy to develop a wider B2C platform to also include non-talent-led trips was scrapped in favour of sticking with DHARMA’s core philosophy. 

El Mansouri said he does not want to be a “pale version of a traditional tour operator” and enter the generic OTA space, competing against brands that have achieved scale by commoditising supply indiscriminately.

“Three weeks ago we got together with our team, with our investors, with the wider stakeholders and said we are on to something, the numbers are clear and clean. Let's just take the time do this right as opposed to doing it fast. 

“The whole game for generic OTAs is having more hosts, more hotels, more experiences. There are specialised OTAs, but you would be hard pressed to find a marketplace that offers curated experiences based on your passion points. 

“For us, being close to the talent and actually creating these experiences from scratch, it became quite clear a marketplace that aggregates all of our curated trips was a natural evolution of our business.

“Until today they’ve kind of existed in isolation on landing pages that are separate from each other. If you go on the DHARMA website today, it’s more scaffolding than a website so the next step was to launch a B2B2C marketplace for passion-based travel.

“As we grow and the marketplace starts to generate its own direct revenue it will becomes an incredibly powerful flywheel part of our business.

“But as a pure direct to consumer concept it would require betting the farm, not only from a marketing spend angle but also hiring, and building for yield management, and we weren't willing to do that when we have such a strong core business.” 

Related Topics

• Travel agents

This website uses cookies to ensure you get the best experience. Learn more