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The Scent of Summer

An intimate city trek, sallim-dong local tour.

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Seoul Recommended Greenery Spots

Naksan park.

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Seoul International Garden Show 2024

Ttukseom Hangang Park will host a premium garden festival that embodies the spirit and culture of “Garden City, Seoul.”

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Seoul   Travel Guide

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seoul for tourist

11 Best Things To Do in Seoul

Updated Feb. 11, 2021

In a city of more than 10 million people, it should come as no surprise that many of Seoul's top attractions involve escaping the crowds and reconvening with nature. The city is filled with pockets of serenity like the peaceful gardens of Changdeok

  • All Things To Do

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Namsan Park and N Seoul Tower Namsan Park and N Seoul Tower free

Home to five warning beacons and a protective city wall during the Joseon Dynasty (1392-1910), Mount Namsan now hosts a park and a smattering of tourism sites like an aquarium, a library and a bevy of beautiful walking trails.

But most people visit Namsan Park for its panoramic views of Seoul. To scope it out for free, visit Palgakjeong, an octagon-shaped viewing pavilion that boasts alluring vistas of the city. For an even more breathtaking sight, shell out a few won to get to the observation platform atop N Seoul Tower, Namsan Park's real showstopper. Recent visitors said that on clear days, the view from 1,574 feet up is spectacular. Out on the sky deck, you can't miss the thousands of padlocks attached to the fence; couples lock them there as symbols of everlasting love (bring your own lock if you're feeling romantic). For an extra-special experience, reserve a table for dinner in the rotating French restaurant, n.GRILL, on the tower's top floor. 

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Bukchon Hanok Village Bukchon Hanok Village free

Bukchon Village occupies the hilly neighborhood between Gyeongbok Palace and Changdeok Palace in north-central Seoul. The neighborhood has the largest collection of privately owned hanoks , or traditional Korean homes with tiled roofs and stone floors, in Seoul. Not only that, but these 900  hanoks  date all the way back to the Joseon Dynasty (1392-1910). While a stroll through Bukchon Village may feel like a trip through the ages, the neighborhood is not frozen in time. Some of the hanoks are still private homes, but others have been converted into tea houses, coffee shops, cafes, art galleries, inns and museums. It is not uncommon to see a Korean couple on a date in a hanok -style restaurant or for tourists to stay in a hanok guesthouse (like the Anguk or the RakKoJae ). Even if you're not bedding down in Bukchon, recent travelers strongly recommend a visit regardless. 

Travelers found the neighborhood to be picture-perfect and a lovely stroll. Make sure to bring sturdy walking shoes though, as the site is pretty hilly and takes a couple hours to cover in its entirety. Some reviewers say that because of Bukchon Village's popularity, it's best to visit early in the morning or late at night to avoid crowds. Regardless of what time you visit, keep in mind that this is still a residential area, so you'll need to heed the signs posted around the village about noise. To get the most of Bukchon Village, stop by the Bukchon Traditional Culture Center  for information on walking tour routes and attractions to see within the village.

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Bukhansan National Park Bukhansan National Park free

Located in northern Seoul – but still quite accessible via public transportation – Bukhansan National Park is a mountainous oasis in a bustling metropolis. The park, which covers more than 30 square miles, is home to towering granite peaks, forest-laden valleys and miles of hiking trails in between, as well as about 100 historic Buddhist temples and monks' cells. The historical must-see, though, is Bukhansanseong Fortress, a Joseon stronghold. You also won't want to skip the 5-mile mountain wall that runs along the park's rocky terrain. The fortress was built in 1711 and served as a place of refuge for kings in times of emergency (rebuilt on the foundations of the original, which dates back to A.D. 132). Bukhansan's proximity to Seoul, its natural setting and its historical significance combine to make it the park with the most visitors per square foot, according to the Guinness World Records. That means it can get extremely crowded, especially on weekends.

If it's panoramic vistas you're after, try trekking up Baegundae peak via the Bukhansanseong trail, one of the most popular hikes in the park. From the top, you're in for a great view of Seoul and lands beyond – unless the city is shrouded in smog, which does happen occasionally. Recent visitors do warn that this hike is not for the faint-hearted; the rocky path requires strength, endurance, very sturdy hiking shoes and patience (the trek is estimated to be a 3.5-hour round-trip hike). If the Baegundae hike sounds too strenuous, you might want to consider another one of Bukhansan's trails (don't worry – there are plenty that are equally rewarding).

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Popular Tours

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Changdeokgung (Changdeok Palace) Changdeokgung (Changdeok Palace)

Changdeokgung may not be the oldest or largest of Seoul's five Joseon Dynasty palaces (that honor goes to Gyeongbokgung ), but it is the most intact. Originally constructed in 1405 as a secondary palace for the king at the time, Changdeokgung, like its sister palaces, was largely razed during the Japanese invasion of 1592. After its reconstruction in 1610, however, the palace served as Korea's principal palace about 270 years after for 13 different kings. Of all the Joseon palaces, Changdeokgung is the longest lived-in residence for the royals. It's this historical significance, in combination with its architectural style and layout (it's lauded for being built around the land's geography, instead of adjusting the land to construct the buildings), that earned Changdeokgung the designation of a UNESCO World Heritage site in 1997.

Visitors say that the vibrantly painted structures of the palace grounds are marvelous, but the rear garden – called "Biwon," or the Secret Garden – is nothing short of spectacular. Covering about two-thirds of the 110-acre attraction, the landscaped garden features a lotus pool, fountains and pavilions surrounded by 56,000 species of trees and plants, including a single tree that is more than 300 years old. Visit in the fall to witness the changing foliage, or in the spring to see the trees burst into bloom.

seoul for tourist

Hongdae Hongdae free

The neighborhood surrounding Hongik University in west-central Seoul is a hub for Korean youth culture. Hongdae beckons to college students and other young adults with its propensity for self-expression and all-around alternative atmosphere, not to mention its plethora of bars, clubs, shops, restaurants and cafes. And because Hongik University is especially renowned for its arts programs, Hongdae is a noticeably creative area. You don't have to stroll far to find art galleries, walls adorned with street art and students singing or selling their craft on the sidewalks. Join the throngs of college students and tourists to hunt for unique souvenirs at Hongdae's two weekend markets, both held in the playground near the university's entrance. The "Free" Market takes place on Saturdays and the "Hope" Market on Sundays, both from about 1 to 7 p.m.

Night owls should head to Hongdae on "Club Day" – the last Friday of each month. On this day, revelers can club-hop among the neighborhood's hottest spots for only 15,000 won (about $14). Also, since Hongdae sits at the epicenter of Seoul's burgeoning underground and indie music scene, make sure to stop by one of the many live music venues that participates in Club Day as well.

seoul for tourist

Insadong Insadong free

In this quaint central-Seoul neighborhood, you can find everything from hanbok (traditional Korean clothing) to herbal teas to calligraphy supplies. About 40 percent of Korean crafts are exchanged in Insadong, though ceramics are the prized goods here. Insadong's alleys, which are lined with street vendors, wooden tea houses, galleries and restaurants, stretch from the Anguk-dong Rotary to Tapgol Park. By shopping here, you'll be contributing to centuries of Korean history – Insadong was central to painters during the Joseon Dynasty and continues to be a hub for artistry today.

Recent visitors lauded Insadong as a great place to buy cultural souvenirs, but they also appreciate its fun atmosphere. Guests say there are always lots of people coming to and fro as well as street performers and artists hanging around, waiting for interaction. For a trip back in time, visit Insadong on the weekends when motor vehicles are prohibited on its winding streets, adding to its quaint, Old World vibe. While the atmosphere is undoubtedly fun, visitors suggest those wanting to experience Insadong without crowds come during the weekdays. 

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Gyeongbokgung (Gyeongbok Palace) Gyeongbokgung (Gyeongbok Palace)

The ornate Gyeongbokgung (Gyeongbokgung Palace) was originally built in A.D. 1395 and served as the focal point and governmental seat of the Joseon Dynasty (1392 to 1910). In Korean, its name translates to "Palace Greatly Blessed by Heaven," but its history seems to paint it as anything but blessed. Gyeongbokgung was destroyed in the 1590s during a Japanese invasion, after which Korea's rulers abandoned the palace and set up camp about a mile east in Changdeokgung (Changdeok Palace).  That is, until King Gojong began Gyeongbok Palace's restoration during his reign from 1863 to 1907. The site once housed some 500 buildings. But the king's efforts were for naught: Another Japanese invasion resulted in the demolition of the majority of the complex. Restoration of the twice-destroyed palace began afresh in 1990, and visitors today can once again marvel at its magnificent architecture, lustrous grounds and historical significance. 

Recent visitors said the Gyeongbokgung palace is a must-see for anyone interested in Seoul's Joseon Dynasty. Travelers loved learning about the history of the palace and how it played into the larger story of both Seoul and South Korea. Visitors also admired the beautiful yet extensive grounds, saying you'll need at least a couple of hours to see everything the palace has to offer. Reviewers also recommended bringing walking shoes, and if you have flexibility with your schedule, to visit when the changing of the guard ceremony commences (the ceremony is held at 10 a.m. and 2 p.m. every day the attraction is open). The only thing that put off some visitors was the touristy nature of the site, noting that crowds, especially on the weekends, can hamper a visit. Try to stop by during a weekday or plan a morning visit to avoid sharing the attraction with hordes of other sightseers. 

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Dongdaemun Market Dongdaemun Market free

Dongdaemun isn't just a market – it's a shopping mecca. Encompassing 10 city blocks, Dongdaemun features 26 malls, 30,000 specialty shops and scores of wholesale stores, making it place to go if you need, well, anything. Make sure to get a map of the district. With all the options available, there's no way you're going to be able to navigate this overwhelming, multi-street shopping complex without some guidance. Though if you want to try, you'll have plenty of time: Dongdaemun Market is open 24 hours per day and many shops stay open till as early as 5 a.m.

Most of the malls in Dongdaemun feature a mix of retail and wholesale shops, though it's good to know which sell the most of what. The best way of navigating this mammoth fashion hub is to split the area up by Jangchungdan-ro, a big street that runs through Dongdaemun Market. West of Jangchungdan-ro, you'll find malls that appeal more to tourists. Doota (located in Doosan Tower), Migliore, Good Morning City and Hello apM sell a mix of retail and wholesale items but have multilingual information desks and currency exchanges. East of Jangchungdan-ro, you'll find more malls that sell more wholesale than not. These include Designer's Club, Gwanghee Fashion Mall and Nuzzon. Though if all you're after is wholesale, hit up Pyeonghwa Fashion town north of the Doosan Tower. When your stomach starts to rumble, head over to Mukja Golmok, which translates to "Let's Eat Alley." There, you can find a smorgasbord of Korean cuisine.  

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Jongmyo Shrine Jongmyo Shrine

A UNESCO World Heritage site, Jongmyo Shrine is one of the oldest and best-preserved Confucian royal shrines in the world. Built in the late 14th century, the Jongmyo Shrine served as a place of worship for kings part of the Joseon Dynasty. Here, royal family members would come to carry out ancestral rites for deceased king and queens as well as pray for the state and its people. The shrine was later destroyed during the 16th-century Japanese invasion of Korea but rebuilt during the 17th century. Little has been changed since. 

The structure is composed of multiple buildings, including the main shrine (Jeongjeon) and the Hall of Eternal Peace (Yeongnyeongjeon). To this day, people congregate around the shrine once a year for the "Jongmyo Jerye" ritual, in which they honor the ancestors of the Joseon dynasty. The ceremony, which takes place the first Sunday of May, includes songs and dances that date back 600 years, making it one of Korea's prized Important Intangible Cultural Properties, not to mention one of the world's oldest complete ceremonies in the world.

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Demilitarized Zone (DMZ) Demilitarized Zone (DMZ)

A mere 35 miles north of Seoul, the Demilitarized Zone (DMZ) is a 148-mile-long, 2-mile-wide swath of land marking the division between North and South Korea. Running close to the infamous 38th Parallel (the final front in the Korean War), the DMZ was set up in 1953 as a buffer zone between the two warring countries. The Military Demarcation Line – the actual border between North and South Korea – has been heavily manned on both sides by military personnel ever since. And though there have only been a few minor military altercations in the past 60 years, tensions remain between the two sides. In fact, since the DMZ was set up through an armistice and not a peace treaty, North Korea and South Korea are technically still at war.

You may think a daytrip to the DMZ is a fool's errand, but it is actually an extraordinarily popular thing to do when visiting Seoul. A number of companies run tours to Panmunjom , an abandoned town that straddles the Military Demarcation Line where the famous Joint Security Area is located. It was here that North Korean, South Korean, Chinese, American and United Nations diplomats signed the Korean War Armistice Agreement on July 27, 1953. Visitors are invited to place their feet on either side of a line that runs along the building's floor separating the two nations – one foot in South Korea and the other in North Korea. Tourists can also peer out at the mysterious country to the north through mounted telescopes.

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Lotte World Lotte World

Lotte World may not be as magical as Disney World , but it is home to the largest indoor theme park in the world. Recent travelers said that if you have children in tow and you're not averse to a little Korean kitsch, it's a good place to spend the day. With high-octane roller coasters like Atlantic Adventure and attractions catered to youngsters like Lotty's Kidstoria (a whimsical room filled with "Alice in Wonderland" characters), Lotte World entertains thrill-seekers and budding adventurists alike. If you're planning a weekend visit, keep in mind that Lotte World's lines can get very long during peak visiting hours. Fortunately, there are two solutions: Visit Lotte World on a weekday or go after 4 p.m. – lines will be shorter, and your ticket price will be reduced. Aside from Lotte World Adventure indoor theme park, Lotte World is home to department stores, a folk museum, a bowling alley, an ice rink, parades and an outdoor adventure theme park located in the middle of Seokchonhosu Lake, Magic Island. Regardless of what time you visit or what you decide to do inside Lotte World, be prepared to pay. Travelers said everything from Lotte World's version of a Disneyland fast pass to snacks were pretty pricey.

Lotte World welcomes visitors year-round from 9:30 a.m. until 10 p.m. every day. Regular admission tickets cost 36,000 won (about $32) for adults and 29,000 won (about $26) for children. However, if you plan to stay all day, you should consider purchasing admission to all of Lotte World, not just the indoor theme park. This all-inclusive ticket grants you access to all of Lotte World's facilities and costs 52,000 won (about $47) for adults and 41,000 won (about $37) for children. After 4 p.m., all-inclusive tickets cost 41,000 won (about $37) for adults and 32,000 won (about $29) for children. There are also discounts for students and seniors, while children younger than 3 can enter for free. Located south of the Han River, Lotte World can be reached via Jamsil Station on Subway Lines 2 and 8 (Exit 4). For more information, visit Lotte World's official website .

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Seoul Travel Guide: What To Do and Must-Visit Attractions

Jason Park

With airports opening back up and tourism increasing in the past year, there’s plenty of destinations for you to choose from.

One of those places is Seoul, South Korea, which is home to brilliant exhibits of culture and art. What is there for you to do in Seoul, and is it worth it?

Seoul, South Korea is a large city filled with culture and tourist activities that make it worthwhile. Not only is Seoul a very safe city to visit, but it is rising in popularity due to the impacts Korean culture, entertainment, and business has had on the rest of the world. Seoul is among the most visited cities in the world. 

The rest of this article will cover what to do in the city, where to stay, what Seoul is known for, and a brief conclusion.

What To Do In Seoul

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Seoul (서울) is a vibrant city with gorgeous sights and culture you have to see. But before we get into that, we have to talk about one of the most important parts of South Korean culture: the food. Between side dishes, street food, and stews, South Korea has a versatile cuisine!

Side Dishes

A staple of Korean culture are the side dishes served with each meal. Called Banchan (반찬) by Koreans, side dishes is an idea that dates back to the Korean royal court cuisine, which consisted of anywhere between 2 to 12 side dishes.

Cheaper restaurants tend to serve less, but each side dish is tasty and compliments the meal. Banchan arrives before meals, but don’t confuse them with an appetizer. 

They are included in the cost of the meal, and the best part: they have free, unlimited refills!

Some common side dishes are: kelp noodle salad (cheonsachae salad or 천사채), spicy Korean coleslaw, sweet and salty soybeans (kongjabean or 콩자반), sweet and salty lotus roots (yeonkeun jorim or 연근조림), and Korean style sausage stir fry.

Street Food

seoul for tourist

If you’re looking for an alternative to dine-in restaurants, street food is just for you! Street food is ready-to-eat food you can buy from local vendors. 

Even better: vendors are easy to find and are lined up and down the Seoul streets, all you have to do is find the one that suits you!

There are plenty of foods to choose from, so get your chopsticks ready. For starters, you have to try Korean style fried chicken. It’s a must when you’re in Seoul. 

Street vendors will absolutely sell Korean fried chicken, and you should at least try them while you’re there!

There’s also bibimbap (비빔밥). Bap (밥) in Korean literally means rice, or meal. Therefore, bibimbap translates to mixed rice. 

Bibimbap has warm rice and sauteed and or seasoned vegetables. A raw or fried egg and sliced meat, normally beef, are included as well.

Korean dumplings ( mandu or 만두) are another commonly served street food dish. There are many different types of dumplings you can get such as vegetable dumplings, beef dumplings, and or pork dumplings. These foods are all super tasty and super affordable!

With Seoul having a cool climate, soups and stews are a significant portion of a Korean’s diet. One popular stew is known as Army stew. 

This stew has American processed meat such as Spam, ham, bacon, and hot dogs. Those meats are mixed into a Korean stew with kimchi .

Kimchi-jjigae (김치찌개) is a stew made with kimchi and various other ingredients such as pork or seafood, scallions, onions, and diced dubu. This stew is a popular choice in South Korea, and it’s a common stew to find in Seoul.

Lastly, another popular stew is Korean crab stew (kkotgetang 꽃게탕). This stew is pretty self-explanatory. It’s a stew with a flower crab as the primary ingredient. 

There’s also Korean radish, garlic, dried anchovies, and other ingredients that vary by the recipe.

The Sights In Seoul, South Korea

Seoul itself is an architectural landmark. There are specific sights in Seoul that are places you have to visit while you’re there. 

A few of those places are: N Seoul Tower, the Ansan Starlight Village, and the Jogyesa. There’s also entertainment like underground shopping.

N Seoul Tower

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The N Seoul Tower is famous for its location and height allowing access to the gorgeous skyline of Seoul. 

Back in 1969, it was utilized as Korea’s first general radio wave tower. TV and radio broadcasts would play from the N Seoul Tower to the surrounding metropolitan area.

This tower is 236 meters high and is the second-highest point in Seoul. It is a communication and observation tower on Nam Mountain. 

The N Seoul Tower is in the center of Seoul, which is why the height and location is so perfect for tourists looking to get amazing pictures.

Ansan Starlight Village

Perhaps the brightest pick on this list, the Ansan Starlight village is a radiant garden along the expressway of Ansan. 

It is known for being festive and romantic all-year-round, and displays of over 200 animals are there. These animals include: owls, cranes, swans, elephants, and more.

Not only does it provide an astonishing atmosphere for relaxation and Instagram posts, but it’s also an area that sparks romance. 

Marriage proposals are a common occurrence there due to the perfect lighting and activities.

seoul for tourist

The Jogyesa (조계사) is a Korean Buddhist temple. It is the chief temple of the Jogye Order. The building itself dates back to the 14th century, becoming the chief temple in 1936. It is located in central Seoul, and it is known for its zen environment.

Not only is the architect magnificent, but the nature surrounding it is fresh and preserved, just like the temple. 

The Jogyesa is a common tourist site for experiencing royal palace life. You can tour the building with a guide and see all the history and architecture with your own eyes.

Underground Shopping

seoul for tourist

A famous activity in Seoul is underground shopping. Two examples of underground shopping areas are the Express Bus Terminal Underground Center and the Gangnam Underground Shopping Center. 

These shopping areas are perfect for good finds, even on a rainy day.

Many of the shopping centers, both above ground and underground, are located in Myeongdong , the shopping district of Seoul. 

Underground shopping centers don’t risk putting a large dent in your budget. They’re cheap yet fashionable and useful.

Some tips for underground shopping are to bring cash with you and check out the trendy stores. Some items require cash, no credit. 

As for the trendy stores, you can find the latest fashion trends at underground stores for more affordable prices, so be on the lookout for that!

Where To Stay In Seoul

When it comes to the size of South Korea, it’s not as large as other countries like America. So, their compromise was to build their buildings upwards to make more space, not side-to-side. This means there are many apartment buildings and hotels all around Seoul.

There are 5 main districts in Seoul you should consider staying near: Myeongdong , Hongdae , Gangnam , Itaewon , and Jamsil .

seoul for tourist

Prices and quality depends on which area you choose. There’s Myeongdong (명동), which is known for being a huge shopping district. 

The Westin Josun Seoul Hotel is only a 5-minute walk away from the bustling life of Myeongdong. It’s a highly rated hotel with many activities inside.

The shopping district has everything you’ll need from body care items you misplaced to trinkets and K-pop albums. There are department stores, shoe stores like Adidas, perfume shops, skincare stores, H&M, and many more for all your traveling and souvenir needs.

seoul for tourist

Hongdae (홍대) is for those craving an adventure more indie and fashionable. It’s a creative district with plenty of cafes and Korean BBQ. Mono House Hongdae is a minimalist housing property that’s affordable and only 5 minutes away from the Hongik University Subway Station.

The entertainment value at Hongdae is incredible. The Tricky Eye Museum Seoul relies on visual tricks to keep you on your toes and show you various art. There’s also clubs for dancing and music. Hongdae as a whole values urban arts, indie music culture, and entertainment.

seoul for tourist

Gangnam (강남구) is a wealthier district of Seoul, meaning higher quality living, but at the cost of much higher prices. The Park Hyatt Seoul is an expensive 5-star hotel that has a relaxing spa and gorgeous views of Gangnam. It’s worth the price for the views alone!

There’s also the Aloft Seoul Gangnam. This is a cheaper, 4-star hotel that’s the better option for those wishing for a taste of the high life without losing a significant amount of money in the process. It includes business services, an on-site restaurant, free Wi-Fi, and a lounge.

seoul for tourist

If you were called the life of the party growing up, Itaewon (이태원) is for you. It’s nicknamed the “Western Town” of Seoul due to the variety of international cuisine and entertainment offered there. It has multiple unique bars, restaurants, and activities around town all worth visiting.

The Grand Hyatt Seoul is a 5-star hotel with over 600 rooms and over 50 suites. It’s close to both Itaewon and Myeongdong, but it is expensive. However, it may be worth it since some amenities include an on-site restaurant, an indoor pool, and free Wi-Fi.

seoul for tourist

Jamsil (잠실동) is the best spot for families. It’s also great for those who love sports. Jamsil is home to not one, but two professional Korean baseball teams: the LG Twins and Doosan Bears. It’s rich with K-pop culture, and it’s also home to Lotte World, an amusement park.

The Lotte World Hotel is right beside the amusement park of the same name, and it is a 5-star hotel that also sits on top of Jamsil Subway Station. 

It’s the perfect hotel for your family to travel across Seoul and Jamsil, experiencing the amusement park as well as the culture.

What Seoul Is Known For

seoul for tourist

It would be impossible to talk about Seoul without mentioning the entertainment industry that has brought us popular K-dramas such as Squid Game, and the K-pop industry that brought us the worldwide superstars BTS. Seoul is overflowing with creativity and art.

Fun fact: Seoul is the birthplace of K-pop. Although the term wasn’t coined until 1999 by Cho Hyun-jin, Korean music groups rose from Seoul. 

History and culture is thriving in the city, and that’s what tourists go to visit. Places like the Gyeongbokgung Palace (경복궁) are famous destinations.

One of the most famous aspects of Seoul is the street food. Street food is cheaper than restaurant food and it still tastes yummy. It’s a perfect alternative to when you don’t want to spend a lot of money, and you want to wander around the streets of Seoul while eating.

South Korea is known for its beauty standards and skincare . Koreans use natural ingredients to keep their skin clean and smooth. In the west, Korean skincare products and routines are popular because of the glowing skin they cause. Many of these products come from Seoul.

Lastly, Seoul is known for the preserved royal temples around the land. There are more than 900 traditional Buddhist temples that are centuries old. In total, there are over 20,000 temples in Seoul.

Seoul is a beautiful and safe city for tourists that has grown in popularity over the years. It is known for its rich culture, entertainment, skincare, K-pop, and preservation of traditional Buddhist temples.

The food is a must-have. There are various types of food such as side dishes, street food, and stews that will keep you invested in the culture surrounding you. There’s also the sights of Seoul like the N Seoul Tower, and those sights encourage you to snap countless pictures.

Lastly, the 5 main districts of Seoul you should consider visiting are: Myeongdong, Hongdae, Gangnam, Itaewon, and Jamsil.

Each individual place has its own lifestyle and culture. There’s the shopping, the indie culture, the wealthy, the partying, and the amusement park.

Don’t forget to check out Ulsan , Sejong , and Daejeon .

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KoreaToDo - What to Do & See in South Korea

SEOUL - north  |  SEOUL - south

Day Trips from Seoul  | Busan  |  Best Collections

🥁 Festivals ( Seoul • Busan )

30 Must Visit Places & Activities To Do in Seoul, Korea

KoreaToDo handpicked collection of must visit places and activities to do in Seoul  across a wide range of cultural, most popular, hidden secrets and local favourite hunts.

The Seoul Must-visits and Must-do Collection offer quick picks for the first timers to Seoul , busy travellers with little planning time, travellers with short holiday in Korea and perhaps fresh ideas for the seasoned travellers.

Which are your favourites and how many have you visited? ENJOY!

1. Korea Palaces

Visit either:

Gyeongbokgung Palace : The largest + Changing of Royal Guards Ceremony

Changdeokgung Palace : UNESCO World Heritage + Secret Garden

Deoksugung Palace : Most conveniently located next to City Hall Station + Changing of Royal Guards Ceremony

Top Must Visit Places & Activities To Do in Seoul - Korea Palaces | KoreaToDo

2. Namsan Seoul Tower

With the four distinct seasons, multiple ways to reach its peak and day/night scenery, N Seoul Tower is definitely a place to visit more than once.

Top Must Visit Places & Activities To Do in Seoul - N Seoul Tower | KoreaToDo

3. Myeongdong

The shopping, cafes,  restaurants and street food mecca! You can't claim been to Seoul without visiting Myeongdong, the hot favourite for many visitors to Seoul!  You can also catch Korea's longest running and award winning show, NANTA in Myeongdong too!

Top Must Visit Places & Activities To Do in Seoul - Myeongdong | KoreaToDo

4. Cafe Streets  

Check out one of the rooftop cafes at the chic suburb of Sam cheongdong . Enjoy your favourite drink and watch the sun sets over the beautifu l horizon.

Other popular cafe streets/areas:

Ikseondong Hanok Village

Seoul Forest Cafe Street

Samcheongdong - Cafe Breezin Rooftop Cafe | Seoul, South Korea

5. Korean BBQ

With so many Korean BBQ Restaurants in Seoul, why not BBQ differently this time, over a king-size pot lit at Hansang Gadeuk BBQ Restaurant ?

Other recommended BBQ restaurants at:

Top Must Visit Places & Activities To Do in Seoul - Korean BBQ | KoreaToDo

6. Korean Markets

KoreaToDo favourite picks include:

Tongin Market : Fill up your lunch box with purch ases using brass coins

Gwangjang Market : Many popular local  food to try!

Yeongcheon Market : A must-visit for the doughnuts lovers, freshly made!

Top Must Visit Places & Activities To Do in Seoul - Korean Food Markets | KoreaToDo

7. Seoul City Wall

The 18.6km long wall of cultural significance, surrounding the center of Seoul across 4 main mountains.

KoreaToDo Top Picks:

Naksan Mountain Trail : The easiest and gradual walking trail with picturesque view of the city, just 2 subway stops away from Dongdaemun Station.

Inwangsan Mountain Trail : Feel the achievement of reaching a Seoul's mountain summit (338.2m) along the Seoul City Wall.

Top Must Visit Places & Activities To Do in Seoul - Seoul City Wall | KoreaToDo

8. Bukhansan National Park

Enjoy nature beauty with clear flowing rivers, tall trees and fresh air at this most visited National Park in Korea, so close to the Seoul City Center. 

You can choose an easy walk/hike and turn back anytime (after your picnic?) or challenge yourself to one of its peaks. There are signs in English and you will see Koreans hikers on weekdays too.

Bukhansan National Park - Bukhansanseong Park Information Center | Seoul, South Korea

9. Han River (Hangang) Parks

Han River is a major river running through Seoul. 12 parks are created along Han River in Seoul, offering relaxation and sporting hub for the citizens.

KoreaToDo Hot Picks : Parks with direct subway station access, unique attractions & activities to do (i.e. bicycle rental, duck boat rental, ferry cruises, etc):

Ttukseom Hangang Park

Yeouido Hangang Park

Ttukseom Hangang Park - KTD - Wall Painting 3.jpg

10. Bridge Walk across Han River

With so many bridges connecting North and South of Seoul across Han River, bridge walk offers one of the best and unique experiences on your holiday in Seoul.

KoreaToDo's favourite pick:

Jamsil Railway Bridge Walk : end-to-end subway station connections.

Top Must Visit Places & Activities To Do in Seoul - Bridge Walk across Han River | KoreaToDo

11. Underground Malls

There are many underground malls in Seoul. Of which, the Express Bus Terminal Underground Mall (GOTO MALL) stands out among the rest as the largest underground mall in Seoul with over 600 shops. You can find the latest fashion wear, paintings, household items, beddings, accessories and even plants & pots at GOTO MALL .

Express Bus Terminal Underground Shopping Mall (GOTO MALL) | Seoul, South Korea

12. Ko rean Universities

Ewha Womans University is the largest university for women in Korea. I t has the largest underground campus (ECC), designed by world renowned architect. The  beautiful campus is within walking distance to subway station. There are great shopping and restaurants outside its campus too!

In autumn, Yonsei University nearby is a must-visit for its autumn foliage!

Ewha Womans University | Seoul, South Korea

With day tours to go and so many places to visit in Seoul, including palaces, shops, cafes and restaurants, parks are often given a miss by travellers unfortunately...

Nonetheless, please do take some time to relax in nature and enjoy the beautiful seasonal flowers and plants Seoul Parks has to offer.

Hot picks include:

Seoul Grand Park

Seoul Forest

Olympic Park

Haneul Park

Seoul Grand Park - Gwacheon Lake & Sky Lift | Seoul, South Korea

14. Kakao Friends / Line Friends Flagship  Stores

You can find your favourite and cutest Kakao Friends and Line Friends merchandise from toys, stationeries, clothing and lifestyle items... only in South Korea!

Best locations for both flagship stores located near subway stations:

Gangnam Shopping Street

Hongdae Shopping Street ​

Hongdae - Kakao Friends Hongdae Flagship Store | Seoul, South Korea

15. Factory Outlets

Deal  hunters for the popular brands like The North Face, Columbia, Fila , Adidas, New Balance, etc, check out the factory outlets in Seoul.

Recommended picks near subway stations:

Lotte Outlets (Seoul Station Branch)

Hyundai City Outlets Dongdaemun ​

Lotte Outlets Seoul Station Branch | Seoul, South Korea

16. Olive Young

We can't leave out the cult favourite for beauty lovers, Olive Young! ​

Visit the largest Olive Young store in South Korea, Olive Young Myeongdong Flagship Store and stock up your beauty care products (e.g. masks, sun cream).

💡If you are new to Korean skincare, you can check out the bestsellers on their global site.

Olive Young Myeongdong Flagship Store | Seoul, South Korea

KoreaToDo TOP PICKS - Tours, Activities & Discount Tickets

➥ Handpicked experiences by KoreaToDo for their uniqueness, value, popularity, price competitiveness and at times, tedious to reach by public transport.

N Seoul Tower Observatory Ticket

N Seoul Tower Observatory Ticket

enjoy breathtaking views

Yeo Yong Guk Korean Traditional Medicine Spa Packages

Yeo Yong Guk Korean Traditional Medicine Spa Packages

must-go wellness place by KTO

Lotte World 1 Day Pass & Lotte World Aquarium

Lotte World 1 Day Pass & Lotte World Aquarium

located in the heart of Seoul

Coex Aquarium in Seoul Admission Ticket

Coex Aquarium in Seoul Admission Ticket

largest aquarium in Seoul

Seoul Eland Hangang River Cruise (Day Cruise)

Seoul Eland Hangang River Cruise (Day Cruise)

40 mins, multiple timings

Discover Seoul Pass (Lotte World, COEX Aquarium, Han River Cruises, etc)

Discover Seoul Pass (Lotte World, COEX Aquarium, Han River Cruises, etc)

free access to >60 attractions

Hanbok Rental near Changdeokgung Palace by Dorothy Hanbok

Hanbok Rental near Changdeokgung Palace by Dorothy Hanbok

Kid/Male hanbok available.

Private Transfer: Incheon Airport (ICN) to Seoul (1-3 or more pax/car)

Private Transfer: Incheon Airport (ICN) to Seoul (1-3 or more pax/car)

Myeongdong, Hongdae, etc

♔  KoreaToDo recommends  Klook.com , Asia leading in-destination service provider.

seoul for tourist

🌸SEASONAL HOT PICKS🌸 Handpicked Experiences from Seoul

2024 Boryeong Mud Festival, Daecheon Beach & Oeam Folk Village Day Tour

2024 Boryeong Mud Festival, Daecheon Beach & Oeam Folk Village Day Tour

19 Jul - 4 Aug 2024

famous summer festival in Korea

2024 Boryeong Mud Festival, Daecheon Beach & Suspension Bridge Day Tour

2024 Boryeong Mud Festival, Daecheon Beach & Suspension Bridge Day Tour

Korea's famous mud festival!

Hongcheon Starlight Music Beer Festival & Alpaca World

Hongcheon Starlight Music Beer Festival & Alpaca World

31 Jul - 4 Aug 2024

beer coupons & limited beer mug

Other KoreaToDo Collections that you may like:

Top Popular & Unique Day Trips from Seoul under 3 hours

Recommended Day Tours from Seoul & WHY

Top Favourite Shopping Heaven in Seoul

Essential Travel Tips to Korea

Still looking? Explore KoreaToDo handpicked collection of:

Seoul - North of Han River

Seoul - South of Han River

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SEOUL

The 14 best things to do in Seoul

The best things to do in Seoul range from hidden tea rooms to sprawling outdoor markets

Seoul, in our opinion, is like no other city on earth. It is a vast, busy metropolis, full of fresh, creative restaurants, shouty markets and mesmerising historic architecture. Sure, Korea has been having its international moment for a while, thanks to K-Pop’s popularity, and a certain group of Netflix hits and Oscar-winning films.

But whether you knew it or not, Seoul has always been cool. Insanely cool. So cool, you’re definitely going to need enough time there to take it all in. Here, trendy, arty neighbourhoods full of vintage stores meet sprawling green spaces, and tiny tea houses are tucked away behind vast forests. You’ve got to see this city in person to believe it. Read on for the best things to do in Seoul. 

RECOMMENDED: 🍴 The best restaurants in Seoul 🍸 The best bars in Seoul 🏨 The best hotels in Seoul 🦀 The best traditional markets in Seoul 🎨 The best things to do for free in Seoul 🧖   The best luxury spas in Seoul   🏠   The best Airbnbs in Seoul

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What to do in Seoul

Changdeokgung Palace

1.  Changdeokgung Palace

What is it? This stunning palace complex (and Unesco World Heritage Site) was the primary royal residence for over 200 years, and is the best preserved out of the five remaining Joseon palaces in Seoul.

Why go? Besides the palace and government buildings, Changdeokgung has a truly breathtaking secret garden with landscaped lawns, ornate pavilions and a lotus pond. Continue your cultural tour of the area with the traditional Bukchon Hanok Village and charming Jogyesa Temple.

N Seoul Tower

2.  N Seoul Tower

What is it? If you don’t fancy knackering your legs with a trek up the – admittedly majestic – Bukhansan mountain, the 480-metre-tall N Seoul Tower also offers mind-boggling views of Seoul.

Why go? Every knows that the best way to get your bearings with a city is to head up to the nearest really, really tall thing and take it all in. The N Seoul Tower is hundreds of metres above sea level and looks a little like a rocket taking off from the top of Namsan mountain. Its panoramas over Seoul are unlike any other: and, better yet, thanks to a lift and cable car, it’ll leave your legs with plenty of energy for the rest of your time here.

Gwangjang Market

3.  Gwangjang Market

What is it? One of the oldest and largest traditional markets in Seoul, most famous for its street food market where you can find all manner of Korean snacks.

Why go? It’s the most convenient place to sample a wide variety of Korean food, from tteokboki (sweet and spicy rice cakes), bindaetteok (mung bean pancakes), and mayak gimbap (seaweed rolls). Don’t forget to wash it all down with some makgeolli (rice wine).

Ihwa Mural Village

4.  Ihwa Mural Village

What is it? Once designated for demolition, this hillside village was given a makeover as part of a government revitalisation project and has since become a tourist attraction. Just remember that it’s a village, not a theme park – residents have complained about noisy and disruptive visitors in the past.

Why go? Do it for the ‘gram. But seriously, Ihwa is a lovely place to visit if you’re a keen photographer or fan of street art. As it’s at the top of Naksan Mountain, the views are beautiful (even if the walk is a little steep).

Leeum Samsung Museum of Art

5.  Leeum Samsung Museum of Art

What is it? Leeum is home to a significant collection of traditional Korean art, as well as modern and contemporary works from local and international artists. The art is divided between three structures designed by architectural luminaries Mario Botta, Jean Nouvel and Rem Koolhaas.

Why go? There’s something for art lovers of all tastes, whether your interest lies with Korean national treasures or contemporary painters. Don’t forget to visit the sculpture garden.

Insa-dong

6.  Insa-dong

What is it? Located in the historic district of Jongno-gu, Insa-dong is an arty neighbourhood where traditional meets modern. Known for its plethora of galleries, this is the perfect place to take a quick break between sightseeing.

Why go? Insadong-gil, the neighbourhood’s main street, is a great place to pick up some traditional Korean souvenirs – especially during the weekly Saturday market. Make sure to visit Ssamziegil, a multi-storey shopping complex which houses over 70 shops, galleries, and cafés.

Hongdae

7.  Hongdae

What is it? The buzzy area around Hongik University where all of Seoul’s tastemakers congregate. Hongdae is known for being the city’s youth culture hub, with a strong indie music and nightlife scene, and a regular arts and crafts market.

Why go? Besides the hipper-than-thou street style shops and artisanal cafés, Hongdae’s main road – Hongik-ro – is home to countless bars and clubs where you can party the night away. Line your stomach at the nearby Oksang Dalbit with some delectable garlic pepper chicken.

Common Ground

8.  Common Ground

What is it? Occupying a whopping 5,300 square metres, this bright blue structure is the largest shipping container mall in the world. The complex comprises a market hall and street market which border a central square used for weekend markets, performances, and exhibitions.

Why go? It’s a convenient place to find and support independent businesses, whether you’re keen on fashion, art, or beauty. You won’t be short on choices for food either, with options ranging from traditional local food to international cuisines and even food trucks.

Dongdaemun

9.  Dongdaemun

What is it? The beating heart of Seoul’s no-holds-barred shopping culture. It’s got a 24-hour shopping complex, wholesale outlets, an underground shopping centre, and a bulbous, space-age silver cultural hub designed by world-famous architect Zaha Hadid.

Why go? Many boutiques in Seoul and even neighbouring countries source their stock from Dongdaemun, making it a goldmine for thrifty, fashion-conscious shoppers. Everything you want can be found off the main shopping road, Eulji-ro – including pojangmacha (street stalls) serving snacks and soju.

Gyeongui Line Forest Park

10.  Gyeongui Line Forest Park

What is it? A 6.3-kilometre park that runs from near Gajwa Station to Hyochang Park Station, passing through the trendy Hongdae and Yeonnam-dong neighbourhoods.

Why go? Peaceful green spaces in urban areas are always welcome, but where Gyeongui Line Forest Park sets itself apart is its charming row of local bookstores on the aptly named Gyeongui Line Book Street.

Myeongdong

11.  Myeongdong

What is it? Known as a shopper’s paradise, Myeongdong is one of the most popular tourist hotspots in Seoul. Myeongdong’s more of a conventional shopping experience than Dongdaemun, with popular retail chains, department stores, and family restaurants lining the streets.

Why go? Myeongdong-gil, the main shopping street, is a dream come true for anyone interested in Korean fashion and beauty. If all that shopping makes you peckish, the knife-cut noodles at Myeongdong Kyoja are always a winner.

Suyeonsanbang Tea House

12.  Suyeonsanbang Tea House

What is it? In English, Suyeonsanbang means “a small home in the forest where writers gather” – a fitting name for this serene, traditional teahouse which was once the home of late Korean author Lee Tae-jun.

Why go? Located near the idyllic Bukhansan National Park, Suyeonsanbang feels like a mountain lodge far away from the city. It’s a wonderfully tranquil space with a rich literary history, extensive tea menu, and seasonal shaved ice.

Seoullo 7017

13.  Seoullo 7017

What is it? Seoul’s answer to New York’s High Line. This eco-friendly, multi-purpose pedestrian walkway built on a former highway above Seoul Station is home to a sky garden, cafés, and even a little pool for you to dip your toes in.

Why go? Seoullo 7017 has a lot to offer, from ‘peeping pots’ that play sounds and videos of Seoul, to the kids’ trampolines, modern art at Seoullo Gallery, and Yunseul – a trippy, immersive public art project.

14.  Korea Furniture Museum

View this post on Instagram A post shared by 한국가구박물관 (@koreafurnituremuseum)

What is it? Situated on a picturesque hillside in the historic Seongbuk-dong district, this sprawling complex is brimming with historical relics from the Joseon dynasty (1392-1897). It’s essential to pre-book your tour, as walk-ins are not allowed.

Why go? The grounds and architecture alone warrant a visit, but the main attraction is the museum’s 500-piece display of Joseon furniture, exhibited in careful reconstructions of historic Korean homes. Visitors often call it this museum the best-kept secret in Seoul due to its unique insight into Korean history.

More great things to do in Seoul

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PlanetWare.com

16 Top-Rated Tourist Attractions in Seoul

Written by Freddy Sherman Updated Dec 23, 2023 We may earn a commission from affiliate links ( )

Author Freddy Sherman has visited South Korea multiple times, most recently exploring Seoul and the DMZ in 2022.

Seoul, South Korea is a vibrant and exciting city, one that deftly combines ancient history with ultra-modern design and technology. This city is filled with a wide range of fun things to do and tourist attractions of all types, from outdoor adventures like exploring Mount Namsan and its surrounding park to indoor fun like visiting one of Seoul's many museums.

Seoul is also a city of palaces, with five huge palace complexes located throughout the city and now restored to their former glory. Of course, it's also known for its food, with a mouthwatering array of street food, Korean specialties like barbecue, and even fine-dining options.

Discover the best places to visit in this exciting city with our list of the top attractions and things to do in Seoul.

1. N Seoul Tower

2. explore the bukchon hanok traditional village, 3. national museum of korea, 4. lotte world tower, 5. visit the dmz, 6. gyeongbokgung palace, 7. seoul museum of art, 8. blue house, 9. bongeunsa temple, 10. gwanghwamun gate, 11. take a walk along cheonggyecheon, seoul's urban stream, 12. jingwansa temple, bukhansan national park, 13. people watch in itaewon, 14. dongdaemun design plaza, 15. gwangjang market, 16. spend a sunday in insadong, where to stay in seoul for sightseeing, map of attractions & things to do in seoul, seoul, south korea - climate chart.

Cherry blossoms in front of N Seoul Tower

Rising almost 500 meters above the city, this communications and observation tower provides dramatic views of the city from its perch on the side of Mount Namsan. A cable car whisks you up the side of the mountain to the base of the tower. From here, you can go up in the tower and visit any one of four observation decks, one of which is a rotating restaurant.

There are five different dining experiences at the N Seoul Tower and, of course, several gift shops. The n.GRILL, on the top level, is considered one of Seoul's best French fine-dining restaurants. Be sure to visit the new Inside Seoul immersive media art exhibition, where 40 laser projectors create a virtual display of the city via five-dimensional mapping, with the tower at the center.

The views from the tower are great, but so are the views of the tower from most parts of the city. Computer-controlled LED lighting on the exterior of the tower provides a digital, visual cultural experience of Seoul with changing themed lighting presentations.

Address: 105 Namsangongwon-gil, Yongsan 2(i)ga-dong, Yongsan-gu, Seoul

Traditionally dressed Korean girls at Bukchon Hanok Village

For a taste of Korean traditional culture and architecture, a visit to the Bukchon Hanok Village is a fun and educational way to spend an afternoon. This preserved district of several ancient neighborhoods gives you a feel for what it was like to live in Korea 600 years ago. It's right in central Seoul, in the area between the Gyeongbokgung Palace and the Changdeokgung Palace.

The neighborhoods of narrow streets feature hanoks or traditional Korean houses. It's a unique place, as it's a historic area, very popular with tourists, but it's also a real neighborhood because the houses are all occupied.

Some of the hanoks are now guesthouses and bed-and-breakfasts , and a few are museums and can be toured. Others are cultural centers showcasing traditional crafts and other historic aspects of Korean life, but most are private homes.

National Museum of Korea

This must-see attraction in Seoul showcases the incredible history and artwork of Korea and the Korean people. The National Museum of Korea , one of the largest in Asia, is in the city's Yongsan District (close to Itaewon).

It focuses on archeology, history, and art and includes a vast collection of works and objects going back more than a million years. There are ancient and prehistoric artifacts, sculptures, paintings, and other artwork along with a large collection of objects and antiques.

Before or after your museum visit, head down the street to Yongsan Family Park , a nice outdoor space to relax. Another important museum worth a visit, The War Memorial of Korea is also close by.

Address: 137 Seobinggo-ro, Seobinggo-dong, Yongsan-gu

Lotte World Tower

One of the newest attractions in Seoul is the Lotte World Tower skyscraper. The tallest building in South Korea, it's 500 meters above the ground and currently the fifth-tallest building in the world . The vase-like shape, with gentle curves, is designed to mimic traditional Korean ceramic pieces.

There are several indoor and outdoor observation areas (called Seoul Sky) at the top on the 117th-123 rd floors. Views are spectacular both during the day and at night, and you can see 360 degrees around the city.

On the 118 th floor, there's the Sky Deck with the world's highest glass floor. Like magic, the floor changes from opaque to clear, terrifying unsuspecting visitors. Even getting to the top is fun, and the journey is done via super fast, double-decker elevators, with windows on one side and LED screens on the other three and on the ceiling.

Inside the tower are offices, luxury residences, and the SIGNIEL SEOUL luxury hotel. There's also the Lotte World Aquarium, the Lotte Museum of Art, and an enormous shopping mall. The tower is home to the Lotte Concert Hall and the Lotte Cinema, a state-of-the-art, 21-screen MoviePlex with the world's largest movie screen. The tower is adjacent to the Lotte World amusement park, which is a great thing to do in Seoul for families.

Address: Songpa-gu, Jamsil 6(yuk)-dong, Olympic-ro, 300, Seoul

DMZ (DeMilitarized Zone)

A remnant of the Korean War, the DMZ (Demilitarized Zone) is the area located along the border between North and South Korea. This highly sensitive and highly fortified area can only be visited during an official tour. Aside from the visit to the DMZ, a tour gives you a chance to get out of urban Seoul and see a bit of the Korean countryside.

The Half-Day Korean DMZ Tour , which includes pickup and drop-off in central Seoul, takes you to the important sites in the DMZ area and gets you back to Seoul right after lunch (if you take the early morning tour). The guided tour includes visits to landmarks like the 3rd Tunnel, dug by the North in anticipation of an invasion, and the Dora Observatory, where you can look over into North Korea.

Gyeongbokgung Palace

First built in 1395, Gyeongbokgung Palace is the largest of Seoul's five grand palaces built during the powerful Joseon dynasty. Destroyed and rebuilt several times over the centuries, it was restored to its original glory after the Second World War and totally restored in the 1990s.

A visit to the Gyeongbokgung Palace is one of the best things to do in Seoul because within the palace grounds, you can also find the National Palace Museum of Korea and the National Folk Museum of Korea , and both are worth a visit. The palace museum is especially fascinating as it presents items from the palaces of the Joseon Dynasty.

This includes priceless antiques and artwork, as well as everyday items for cooking, cleaning, and daily life. The National Folk Museum focuses on items from daily life, as well as clothing and dioramas, to tell the story of the Korean people since prehistoric times.

Address: 161 Sajik-ro, Sejongno, Jongno-gu, Seoul

Sunset over the Seoul Museum of Art

Located behind the Deoksugung Palace, the Seoul Museum of Art , or SeMa as it's known to locals, has a large collection of artwork, mainly from the modern era. The art museum focuses on Korean art and Korean artists but has a decent selection of international works and creators. Changing temporary and visiting exhibitions also showcase unique collections and artwork.

The collection is displayed over three floors in a large building that was formerly the home of the Korean Supreme Court. The museum has six additional satellite locations in other parts of Seoul, and these feature rotating exhibits from the museum's main collection, as well as special exhibitions.

Don't miss the museum's Nam June Paik Memorial House, an exhibition and workshop space inside the house of legendary Korean contemporary artist Nam June Paik. The house is located in Seoul's Changsin-Dong neighborhood.

Address: 61, Deoksugung-gil, Jung-gu, Seoul

The Blue House

The Blue House is Korea's version of the White House. It's the official residence of the Korean president , as well as the location of his and related executive offices of state. The Blue House isn't really a single building, it's an entire campus of buildings, all built in the traditional Korean style and all featuring the distinctive blue tile roofs where it gets its name.

One of the coolest things to do in Seoul is to take a tour of the Blue House. Hour-long tours are given, but participants must apply and schedule their tour in advance, online. The tour takes you to many parts of the palace complex including meeting rooms, reception rooms, and the Korean version of the Rose Garden, where the Korean president holds press conferences.

Ask your hotel concierge to help with reservations.

Address: 1 Sejongno, Jongno-gu, Seoul

Bongeunsa

Bongeunsa is one of many Buddhist temples in and around Seoul. It first opened in the year 794 and is a complex of multiple buildings and shrines. It's easy to visit, as it's centrally located in the exciting Gangnam area. If you're spending the day sightseeing and exploring the city, this is a wonderful place to take a break.

The temple is on the side of a low mountain, directly across the street from the massive COEX convention center and mall. It's a popular spot for convention-goers to take a break and enjoy the peaceful atmosphere. Visitors are welcome, and the temple even has a program that allows guests to experience the daily life of a monk for a few hours.

Address: 531 Bongeunsa-ro, Samseong 1(il)-dong, Gangnam-gu, Seoul

Gwanghwamun Gate at night

The largest and main gate to Seoul's Gyeongbokgung Palace , Gwanghwamun Gate is home to the changing of the guards ceremony (performed since 1469), which happens daily (except Tuesdays) at 10am and 2pm.

The gate has undergone many renovations and rebuilding, most recently in 2010, when it was restored to its original location and reconstructed with native materials using traditional tools and building techniques.

There's a large plaza in front, and the gate sits in front of the vast Gwanghwamun Square , home to frequent political demonstrations, a large subway station, a giant fountain, and some huge statues of Joseon-era leaders.

Cheonggyecheon Stream in central Seoul

This natural creek that flows through central Seoul was covered over by highways in the post-Korean War economic boom. Seven miles of the creek were uncovered as part of an urban revitalization project and turned into an outdoor recreation area, opening in 2005.

There are now seven miles of creek-side hiking, walking and biking trails. It really has changed the CBD of Seoul by bringing an artery of water and green into what was a very urbanized, crowded area.

The creek is also home to the spectacular Seoul Lantern Festival , held each November. Ornate, lighted paper lanterns are displayed in and along the creek, and each night, thousands of people line the creek to view and enjoy the floating artwork. It's a fun, nighttime activity for families, as a lot of the art installations are geared toward children.

Baegundae Peak, Bukhansan National Park

Set within the strikingly beautiful landscape of the Bukhansan National Park , Jingwansa is an ancient temple complex offering many ways to experience and learn about Buddhism and temple life. The traditional buildings are surrounded by miles of hiking trails (you can come here just to hike) snaking through the mountains.

The temple, which grows most of its own food (and even ferments its own kimchee), has a range of public programs. There's a temple stay program, which includes an overnight visit, plus there are cultural and learning programs. They also offer foodie experiences like a traditional vegetarian temple meal, as eaten by the monks.

Jingwansa is on the far west side of the city, it's one of the four major temples of Seoul first built around 1,000 BC.

Address: 73 Jingwan-gil, Jingwan-dong, Eunpyeong-gu, Seoul

Itaewon at dusk

Itaewon is a bustling neighborhood of Seoul focused on a few pedestrian streets filled with shops, cafés, and other consumer businesses. If you have limited time in the city, it's one of those places that can give you a real feel for Korean retail culture in a short time period. There are food carts and street performers, and some of the side streets are filled with restaurants. It's a great place for people-watching.

This is an excellent place to wander around and just lose yourself in the energy of the city. Be sure to wander down pedestrian-only Gyeongnidan Street, as it's lined with all kinds of restaurants and is a place to buy many international foods not easily available in Korea (like pizza and American-style barbecue). It's a fun thing to do in Seoul for families, and you'll see many parents and children here.

Another street, literally called Itaewon Antique Furniture Street, is filled with antique shops, and this is always an excellent place to buy unique gifts.

Dongdaemun Design Plaza

Known by its initials, the DDP is a very cool design center in Seoul's Dongdaemun area. Dongdaemun, Seoul's fashion district, is also known for its shopping; there are a lot of department stores and discount clothing and houseware stores in the area. The DDP has changing art and creative exhibitions open to the public, as well as a very cool store inside.

The silver, orb-like flowing Dongdaemun Design Plaza building looks like something from outer space. It was designed by the late Iraqi-British architect Zaha Hadid, considered one of the great female architects of the modern era. In perhaps Seoul's ultimate contrast, there are ruins of the ancient city fortress preserved just outside the front entrance of the design center.

The complex is filled with showrooms, workspaces, offices, and design studios. There is also what has to be Seoul's coolest shop, with small craft vendors selling all kinds of interesting items showcasing contemporary design and locally made, handcrafted items. It's an excellent place to buy unique gifts.

A visit to the DDP is one of the best things to do in Seoul at night — the design center comes alive when the sun goes down, the highlight being 25,550 white LED roses that light up. The silver-colored, modern, curving building and the rows of artificial flowers make the DDP one of Seoul's best Instagram spots.

After your visit, head across the street for a burger and crinkle-cut fries at one of Seoul's most popular new dining spots, Shake Shack. It's right across from the DDP in the Doota shopping mall.

Address: 281 Eulji-ro, Euljiro 7(chil)-ga, Jung-gu, Seoul

Food stall at the Gwangjang Market

Seoul's best street food market combines a taste-bud tempting array of street food vendors under one large roof. The market features rows of food stalls, offering every kind of Korean food you can imagine.

Most stalls have small chairs or stools in front of them, creating tiny restaurants, where you can sit and have a meal. It's all about tasting things here, and a smile and request will usually get you a sample of most of the things on offer.

The market is in central Seoul, and it's open from 9am to 10pm. The most popular things sold here are bindaetteok (mung bean pancakes), bibimbap (rice mixed with sauteed beef, vegetables, and gochujang red chili paste), gimbap (Korean sushi), sundae (blood sausage), tteokbokki (stir-fried spicy rice cakes), and various types of noodles.

Other parts of the market have vendors selling meat and seafood, and other sections have clothes and household items.

Address: 88 Changgyeonggung-ro, Jongno 4(sa)-ga, Jongno-gu, Seoul

Traditional Korean masks at a store in Insadong

This unique neighborhood in central Seoul is filled with small stores that sell Korean traditional folk and handicrafts, along with art galleries. Stores sell things like hanji (traditional, hand-made paper), hanbok (traditional clothing), teas, pottery, and unique artwork.

The galleries in Insadong feature Korean fine art of all types. There are also a lot of tea houses and small cafes, perfect for a break during your shopping adventures.

The Insadong area really comes alive on Saturday afternoons and all day Sunday, when streets are closed to traffic and it becomes a giant craft and culture fair. Aside from food stalls and vendors, there are traditional music and dance performances and other cultural exhibits.

Luxury Hotels:

  • Grand Mercure Ambassador Hotel and Residences Seoul Yongsan is one of Seoul's top 5-star resorts. Located in the heart of downtown, it offers a range of poshly decorated rooms and suites, all with stunning city views, especially after dark. Amenities include multiple restaurants, an indoor golf room, a fitness center, and spa. There is also a swimming pool, hot tub, and sauna. If you're traveling with the family, there is a kids' club, and if that family includes a dog, the hotel is pet friendly.
  • Designed with relaxation in mind, SIGNIEL SEOUL has luxurious and comfortable rooms with beautiful decor. It's located high up in Seoul's Lotte World Tower, so the rooms and suites have some spectacular views. There are several restaurants in the hotel and a wide variety close by in the tower and mall complex below. Other on-site amenities include an indoor swimming pool and a hot tub and a spa with a full range of treatments. There is also a fitness center on-site.
  • Four Seasons Hotel Seoul is the largest hotel in the South Korean capital city and the first in South Korea. The 5-star property has 317 rooms, including 43 suites, and all feature elegant luxe decor. Expect customizable beds with high-quality linens, spa-style bathrooms, and floor-to-ceiling windows with great city views. The hotel is family-friendly and has a kids' pool and a children's menu at its restaurants. Other amenities include a posh spa, a heated indoor swimming pool, an indoor golf driving range, and a fitness center.

Mid-Range Hotels :

  • May Place Seoul Dongdaemun is a top mid-range choice. It offers a mix of rooms and suites that are spartan but comfortable, with wood floors and white linen-draped beds. They also come with air purifiers and blackout curtains. Amenities include a restaurant, a hot tub, and a rooftop terrace where you can check out the panoramic city and mountain views.
  • In the middle of Seoul's cultural district, Hotel28 Myeongdong is another excellent good-value choice, especially if you like sleek and modern décor. The hotel has glass walls of windows and well-appointed rooms and suites. Amenities include a restaurant and workout room.
  • GLAD Gangnam COEX Center Hotel has a convenient locale just outside Exit 1 of the Samseong Subway Station. Rooms feature contemporary décor, floor-to-ceiling windows, and giant wall-mounted flat-screen TVs. Amenities include a restaurant with a breakfast buffet, a workout room, and a 24-hour front desk.

Budget Hotels :

  • Delight Hotel is a clean and comfortable budget choice with contemporary rooms featuring luxury linens, marble bathrooms with rain showers, and large windows. Amenities include a restaurant serving complimentary breakfast, 24-hour room service, a hot tub, and even rental bikes to explore the area.
  • Also, try the Grid Inn Hotel for budget-friendly lodging. Centrally located in the Gwanak-Gu district, it offers tidy rooms with refrigerators, blackout curtains, and safes. There is a restaurant and coffee shop on-site. The front desk is open 24 hours, and there is self-service laundry for guests.

More Related Articles on PlanetWare.com

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Beyond Seoul: While many of the country's highlights are in Seoul, have a look at our article on the top attractions in South Korea for ideas on places to visit throughout the country.

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23 Epic Things to Do in SEOUL, South Korea (2024 Edition)

Picture of Richard Barnes

  • Last Updated: February 5, 2024

From grand palaces to locations of incredible historical significance topped off with some to-die-for food, here’s our ultimate list of the best things to do in Seoul, South Korea.

If you were to ask somebody to name some Asia’s most interesting and dynamic capital cities, there is a good chance that Seoul would be overlooked.

Surprising when you consider that it is one of the continent’s most visited cities with tourism to Seoul booming in recent years.

Although there is a clear influence from the regions big hitters (China and Japan), Seoul clearly demonstrates the country’s own unique culture from its historical buildings to modern day K-Pop and Jaebeol’s (huge conglomerates like Samsung or LG).

There is no shortage of unique things to do in Seoul. 

READ MORE: Check out our perfect 3 days in Seoul itinerary to make the most of your short trip!

Things To Do In Seoul South Korea

Table of Contents

A Brief Overview on Korea’s History

Gyeongbokgung, bukchon hanok village, changdeokgung, jongmyo shrine and park, take a break from palaces, shrines and temples and eat at insa-dong, cheong-gye-cheon, take in awesome views of seoul from namsan & the n seoul tower, take a night time stroll around deoksugung, shopping, eating and people watching in myeong-dong, shop and eat at namdaemun, national museum of korea, korean war memorial, explore hongdae, noryangjin fish market, relax in hondgae’s parks, gangnam style in gangnam, visit the olympic park, gwangjang market, visit a jimjilbang, how to get to seoul, south korea, getting around seoul, language issues, best time to visit seoul, korean fried chicken, dumplings and pancakes, sweets and treats, the best hostel in seoul – zzzip in hongdae, best budget accommodation for couples in seoul – mini hotel insa in insadong, best mid-range hotel in seoul – dh naissance hotel in dongdaemum, best luxury hotel in seoul – lotte hotel seoul in myedong.

Korea has been the centre of a tug of war between China and Japan for the last couple of hundred years.

Prior to Imperial Japan’s taking control following the first Sino-Japanese war (1894-95) Korea was a tributary of the Ming and then rather begrudgingly, Qing Dynasty; in effect it was China who was in control.

When World War 2 ended in 1945 it still wasn’t an independent nation. Although its previous rulers had been vanquished and booted out, the country was split in two: the Russian backed North and the American backed South.

Interestingly up until the 1970’s it was actually North Korea that was more developed, a far cry from today.

After overcoming poor governance, military dictatorships and a faltering economy South Korea grew year upon year and now has roughly the 11th largest GDP (some analysts have it slightly lower) and is regarded as one of the most technologically advanced nations on earth.

Seoul is the epicentre of this development. A city where the palaces of bygone dynasty’s stand alongside giant skyscrapers, K-Pop and night markets compete for pennies and attention and the Jaebeol’s are in and out the press (more often than not for something unpleasant). There truly is nowhere else like Seoul.

Our list of the Best Things to Do in Seoul, South Korea

Seoul is made of 25 Gu (districts) with a lot of sights concentrated in Jongno-gu, Jung-gu and Yongsan-gu.

Make no mistake, Seoul is huge but its excellent metro system means it’s very easy to get around, meaning you should have no issues seeing Seoul’s awesome sights.

READ MORE: Check out our mini-guide to the best hiking in South Korea !

Gwanghwamun & Jongno-gu

This area contains some of the most popular Seoul attractions. It’s well connected to the rest of the city and most of the sights in this area are within walking distance of each other.

Start here for the best places to go in Seoul!

This is one of Seoul’s most famous landmarks. Built in 1395 this huge palace was the home of the royal family until 1592 when it was burnt down during a Japanese invasion.

Despite its popularity it is very easy to find moments of zen, especially if you visit early in the day.

There are a number of interesting museums and exhibitions in palace and from 10am until 4pm, on the hour you can view the changing of the guard in the main courtyard. If you’re not sure what to do in Seoul, this is a pretty awesome place to start. 

  • Address: 161 Sajik-ro, Sejongno, Jongno-gu
  • Opening hours: every day from 9 AM – 6 PM (closed on Tuesdays)
  • Price: 3,000 won
  • Nearest Subway: Gyeongbokgung

Gyongbokgung Seoul

This village, situated in between Gyeongbokgung and Changdeokgung is home to roughly 900 Hanok (traditional Korean homes). It is full of small museums, art galleries and craft workshops and is a great place to explore.

At sunset or early morning it can be especially nice.

Do be aware that this place can get very busy with tourists who are in the area visiting Gyeongbokgung and Changdeokgung. In spite of all the museums, cafes and workshops this is still a residential area for some, so do bear that in mind when exploring.

  • Nearest Subway: Anguk
Looking for a guided city tour of Seoul? Click the button below to join the best one in town!

The palace of Illustrious Virtue has a strong claim to being the most beautiful of Seoul’s palaces. You can check out some of the outer buildings by yourself however to explore the core of the palace and its gardens then you will need to join a guided tour.

There are two options; the Palace Building Area or the Secret Garden, with the latter being slightly more expensive. Check out tour schedules  and find which time suits you best.

The Secret Garden tour whilst being slightly more expensive it is one of the most interesting things to do with regards to Seoul’s dynastic past. 

During peak tourist seasons it’s advisable to try and book as far ahead as possible. Schedules vary between the summer and winter months but there are a number of English tours on offer.

  • Address: 99 Yulgok-ro, Waryong-dong, Jongno-gu
  • Opening hours: every day from 9 AM – 5PM (closed on Mondays)

Changdeokgung Seoul

This temple is home to the Jogye Order of Korean Buddhism and as a result is particularly spectacular around major buddhist festivals. You can combine this with a trip to Insa-dong.

  • Address: 55 Ujeongguk-ro, Gyeonji-dong, Jongno-gu
  • Price: Free of charge

Located to the south of Changdeokgung this huge park is home a shrine of the same name as well as a number of others. It is the World Heritage-listed Jongmyo Shrine that is the most important.

It is here that spirit tablets of Joseon kings, queens and most loyal government officials are kept. It is believed that their spirits reside in the special hole bored into the wooden tablets.

Whilst the park is nothing too spectacular it’s certainly a nice break for the hustle and bustle of Central Seoul. 

  • Address: 157 Jong-ro, Hunjeong-dong, Jongno-gu
  • Opening hours: February-May, September-October from 9 AM – 6 PM Jun-August from 9 AM – 6:30 November – January from 9 AM – 5:30 PM
  • Price: 1,000 won
  • Nearest Subway: Jongno 3-ga
Explore the UNESCO World Heritage Sites of Changdeokgung Palace and Jongmyo Shrine on a tour with Get Your Guide

Jongmyo Seoul

South of Bukchon is Insadong, an area chock full of restaurants, bars and cafes. A great place to to take a break between the sights above.

This stream that flows from northern Seoul down to the Han River has undergone a major facelift in recent years. Roads and raised highways were torn down and replaced with walkways, waterfalls, footbridges and public artworks. 

Understandably this has been a big hit with the people of Seoul with summer and is especially popular with families. 

  • Nearest Subway: Gwanghwamun

Myeong-dong and Jung-gu

Now it’s time to head to the other popular neighbourhoods of Myeong-dong and Jung-go to explore some of the best Seoul tourism activities.

Perched on top of Namsan is the N Seoul Tower, one of Seoul’s most iconic sights. You can do the awesome but slightly knackering hike up to the N Seoul Tower or you can take a cable car from close to Myeong-dong subway station.

Views from Namsan and in particular the N Seoul Tower are spectacular. Visiting in the evening can give you some awesome city views, however the wait to get up the N Seoul Tower at night can be long, so just plan wisely and book ahead if you can.

If you’re not fussed about going up the tower itself, the views from Namsan are still pretty awesome. This is definitely one of best evening’s Seoul attractions. 

  • Address: 105 Namsangongwon-gil, Yongsan 2(i)ga-dong, Yongsan-gu
  • Opening hours: every day from 10 AM – 11 PM (except Saturday from 10 AM – 12 AM)
  • Price: 11,000 won
  • Nearest Subway Stations: There are two options here, Hoehyeon and Myeong-dong. If you’re hiking you can start one and hike up and loop round Namsan and finish at the other. If you want to save your knees then you can head to Myeong-dong and from there it’ a short walk to the cable car station.

The Palace of Virtuous Longevity is unique in that it’s the only Seoul landmark that you can visit at night. Naturally this is one of the best times to visit, it’s only a short walk from the neon craziness that is Myeong-dong.

The perfect way to walk off an amazing meal and certainly a unique idea for what to do in Seoul!

If visiting during the day you may be lucky enough to catch a changing of the guard ceremony or join a free guided tour of complex. For times check out their website here . 

If you do wish to go on a private guided tour – book an evening tour with Get Your Guide
  • Address: 99 Sejong-daero, Jeong-dong, Jung-gu
  • Opening hours: every day from 9 AM – 9 PM (closed on Mondays)
  • Price: 1,000 won (general admission)
  • Nearest Subway: City Hall

Deongsokgung Seoul

Myeong-dong is chock full of restaurants, bars and shops and certainly one of Seoul’s glitzier districts. Although it’s not quite at the level of Gangnam, there are still plenty of opportunities to splash the cash.

Down some of the smaller alleyways, closer to the subway station there are some excellent BBQ restaurants which are a must if you’re in South Korea. The nearer you get to Myeng-dong’s neon nucleus the wider the variety of food. 

If you’ve had your fill and your pennies are running low then this is an excellent place to people watch.

  • Nearest Subway: Myeong-dong
While you’re in Myeong-dong, why not book in for an epic Nanta show at the theatre ?

This sprawling 24 hour market sells anything and everything. By the evening food stalls are the name of the game and you can pick up some great bibimbap, pancakes, kimchi and various other Korean goodies.

Naturally prices are cheaper than in restaurants and most have some kind of outdoor seating, although it can be very busy so you may be looking for a seat for a while. However like in Taiwan, eating at these outdoor food markets offer some of the best local cuisine. You can’t claim you’ve had the full Seoul sightseeing experience without venturing out to its street markets.

Book a 4-hour tour to some of Seoul’s best known traditional markets +(bonus visit to the UNESCO World Heritage Site – Changdeokgung Palace).

  • Address: 21 Namdaemunsijang 4-gil, Hoehyeon-dong, Jung-gu
  • Opening hours: 24h/7
  • Nearest Subway: Hoehyeon

READ MORE: Check out our list of the best things to do in Jeonju, Korea .

Itaewon & Yongsan-gu

This area is one of the most popular expat hangouts in the city. A big reason for this is that the fact that there is an American military base close by. Expect to find a number of American bars and burger joints in this part of town.

A lot of people stay in this area, and if a night of bar hopping appeals then this may the place for you. A pub crawl in Seoul can be a fun way to meet new friends and mingle with the locals. However if you want to avoid the drunks and burger bars then you may want to look elsewhere for your evening entertainment. 

The area is home to two excellent museums that are well worth a visit and help provide a deep insight into Korea’s past, present and future, and definitely two of the best things to do in Seoul. 

The museum takes you on an in depth tour from Korea’s feudal beginnings right through to the end of the Joseon Dynasty in 1897, the countries last.

Entrance to the main exhibits are free of charge, however the regular special exhibits are not and a ticket will need to be purchased.

There is a lot to see here with everything being displayed in both English and Korean.

  • Address: 137 Seobinggo-ro, Seobinggo-dong, Yongsan-gu
  • Opening hours: every day from 10 AM – 6 PM (Wednesday & Saturday from 10 AM – 9 PM, Sunday from 10 AM – 7 PM)
  • Price: Free of charge (separate charge for special exhibitions)
  • Nearest Subway: Ichon

Frequently known as the forgotten war in the Western World, the Korean War was a battle between the competing ideologies of the USA and China and the Soviet Union.

The war raged from 1950 until 1953 when an armistice agreement was signed between the USA, China and North Korea. South Korea was not a signatory to this ceasefire and a formal peace treaty between the two Korea’s and their allies was never formally agreed meaning that the two sides are technically still at war.

As well as a memorial to those that fought and died in Korean War the site is also home to a number of excellent exhibitions giving information into one of the most brutal conflicts of the 20th century. 

The Korean War started in 1950 when North Korea launched a surprise invasion of the South. Initially the North made spectacular gains, partially thanks to weaponry and support from the Soviet Union.

However the USA soon pushed the North close to the Chinese border and then China joined in. There are many who believe that without China’s intervention North Korea would have been ceased to exist.

This museum offers a lot of insight into Korean history and for all wanting to get to know the culture better – it’s a Seoul must see!

  • Address: 29 Itaewon-ro, Namyeong-dong, Yongsan-gu
  • Opening hours: every day from 9:30 AM – 6 PM (closed on Mondays)
  • Price: Free of charge (only parking fees – 3,000 won per 2 hrs)
  • Nearest Subway: Samgakji

Western Seoul

Moving further into our Seoul travel guide, it’s time to head to the Gu of Western Seoul.

Seoul’s main student area is home to funky live music venues, cafes and some awesome restaurants. Do not expect fine dining here, it’s all about keeping the prices down. The area is also home to some excellent hotpot and BBQ restaurants.

If you’re looking to catch some of South Korea’s finest unsigned indie acts then this is the place to do it!

  • Nearest Subway: Hongik University and Sangsu

South Korean cuisine is home to some outrageously good seafood dishes and the Noryangjin fish market is the place to buy the freshest seafood in Seoul.

If you have ever been to the Tsujiki fish market in Tokyo this is not as big, but unlike Tsujiki there are less idiotic tourists pissing off the local traders so they are still ok with visitors coming early and checking it out during the peak market hours.

Auctions get going at around 5am, so naturally thats the best time to visit, but stay out of the way and be quiet. Do remember that this is a working market, so keep out of the way of workers and trucks hauling around the fish that will pay their salaries.

  • Address: 674 Nodeul-ro, Noryangjin-dong
  • Nearest Subway: Noryangjin

Norangyin Fish Marktet Seoul

This area is home to two parks which are great to while away a sunny afternoon. Peace Park which is home to the World Cup stadium is east of Hongdae.

Seonyudo Park is built on an island in the middle of the Han River that was formerly home to a water filtration plant. Now it’s full of ponds, plant nurseries and exhibitions – far more visually appealing.

  • Nearest Subway: World Cup Stadium for Peace Park and Seonyudo for the park of the same name.

Gangnam & South of the River

Head south of the river to find more ideas for what to see in Seoul, Korea!

This district will always be synonymous with Gangam Style, the song that has caused many a hangover riddled guy or girl to look back on the previous nights dancing with shame.

When this song came out I had not yet been to Seoul, but a good friend of mine lived there for a year. It was him who informed me that Gangam was actually a very fancy, upmarket area in Seoul.

Think Kensington or Mayfair in London. Not sure if the song “Mayfair Style” would sell as well.

It’s certainly an interesting area to explore, with plenty of awesome and surprisingly affordable restaurants hidden in the cities back alleys.

If that’s not your thing then there are plenty of fashion brands and expensive restaurants that have made Gangnam their home.

  • Nearest Subways: Cheongdam and Samseong

Seoul being named as the host city for the 1988 Olympics was a demonstration of just how far South Korea had come.

Home to some interesting museums, various Olympic memorials and venues and some lovely walking trails this is a great place to spend a sunny afternoon. There are also bikes available to hire.

  • Nearest Subway Stations: Mongchontoseong and Olympic Park

Dongdaemun and Eastern Seoul

Dongdaemun is home to some of the best places to visit in Seoul.

If you are looking for a market to stuff your face with amazing Korea street food then then this is the place! This place is positively buzzing most evenings, think the huge night markets in Tainan and Taipei as a rough comparison.

Come with an empty stomach and be prepared to stagger back home, because eating really is one of the top Seoul tourist attractions.

Without a shadow of a doubt this one of Seoul’s most brilliantly chaotic places. Even if you’re not here for the food it’s certainly one of the most interesting things to see in Seoul. 

  • Address: 88 Changgyeonggung-ro, Jongno 4(sa)-ga
  • Opening hours: every day from 9 AM – 5PM
  • Nearest Subway: Jongno 5-ga

Gwangjiang Market Seoul

Northern Seoul

Head over to Northern Seoul for another day of exploring in the South Korean city.

Offering great views over Seoul this 342m peak is open to the public, however security is quite tight.

In 1968 North Korean Agents attempted to assassinate South Korea’s president by climbing over the Seoul’s old city walls at Bukaksan and into the presidential compound.

Although the mission was unsuccessful the area still remains under tight security, due to the fact the presidential palace is so close. 

This was the city’s last line of defence, and some of the views of the surrounding countryside and Seoul itself are particularly stunning. Do be aware that there are some points where photos are not allowed. Bring your passport.

  • How to get there: Head to Anguk, take exit 2 and jump on bus No. 2 to Waryong Park. The hike starts here and ends at Changuimun Gate. From Here you can take buses 1020, 7022 and 7212 back to Anguk.

Best Day Trip from Seoul

Sometimes you need to get out of the city too, so to inspire you here’s my recommendation for the best day trip from Seoul.

On of the most popular day trips from Seoul is to the DMZ which includes a trip to Panmunjeon. Incidentally this is also one of the best things to in Seoul.

However if you visit during a National Holiday there is a chance you may not be able to visit this area (sadly this was the case for me). This is definitely one of the most unique places in the world, let alone in Seoul.

This one is one of the most popular DMZ tours available. However try and book at least two weeks in advance, further if you’re travelling during peak season.

Once you have booked you will be sent the details of where to meet. You WILL need to bring you passport and dress appropriately, as described on the website.

All Over Seoul

Some Seoul activities can be found just about anywhere in the city. If you’re looking for general Seoul tourist attractions, and not just the main points of interest, these are for you!

Visiting a Jimjilbang is one of the best things to do in Seoul. A Jimjilbang is a Korean onsen/sauna/spa complex offering baths, massages, games rooms, saunas and a bunch of other bits and bobs.

A number of Jimjibang’s have options to stay all night with various sleeping rooms within the complex and baths running throughout the night. 

There are plenty of these in Seoul, however the price for day time rates and night time rates is likely to differ. Plan appropriately to make sure you don’t get a surprisingly large bill.

All nighters can sometimes work out cheaper than a hotel, and you will feel fresh as a daisy the next morning.

These do have a reputation for being seedy (understandable when you describe it). However the chances of you finding such a place through a google search is pretty slim. Alternatively you can ask your guesthouse or hotel for a recommendation.

South Korea is home to some awesome live music. Dongdaemun has some excellent jazz and blues clubs whereas Hongdae is the place to go for Indie.

If K-Pop is what you’re after, and with the an ever growing fan base you wouldn’t be alone, check out the best spots online. There are various gigs going on throughout the year hosting some of the genre’s biggest acts.

To have the best K-Pop experience, you can book a tour with Get Your Guide , which will lead you to the K-Pop themed restaurant in Seoul’s posh area, Gangnam. Fantastic food, great tunes and amazing views of the Seokchon Lake and the city – a perfect recipe for a great night out!

One of Seoul’s most unique cultural exports this is the best place to experience it and see what all the fuss is about (hint: it’s pretty awesome).

Dongdaemun Nighttime Seoul

Seoul Travel Guide

To help you with your visit, here’s some of our best Seoul travel tips to help you make the most of your holiday.

Seoul is a regional hub and as a result it’s not uncommon to have long distance fights transferring in Europe, meaning that you could easily extend a layover into a long weekend.

It also means that getting to Seoul is very easy from most major cities in East and South East Asia.

Seoul has two airports, Incheon and Gimpo. The vast majority of international flights will land at Incheon, save for some flights to and from China and Japan that will land at Gimpo.

Both airports have excellent connections to Seoul by train or bus, however check where the final stop is as depending on where you are staying one may be more convenient that the other.

Public travel within Korea is generally very good. There is an excellent rail and bus network with internal flights between the countries major cities.

Arriving in Seoul by bus will bring you to one of the cities two bus stations; Seoul Express Bus Terminal or Central City Express Bus Terminal. Both of these are connected directly to the cities subway system.

If coming in by train you will arrive at one of the cities five train stations, all of which are connected to the subway system.

Seoul’s public transport system is excellent, it is definitely the easiest way to get around the city. To make things more convenient you can purchase T money or cashbee cards to save having to buy tickets for every trip.

Just swipe in and out and top up when you need to.

Whilst English is taught in all primary and secondary schools in Korea, DO NOT expect everybody to speak English. Every student in the United Kingdom learns French, German or Spanish until at least 14 and that certainly does not translate into adulthood.

It seems to be a particularly common complaint on articles focusing on East Asia. In 2018 a combined 7.7 million tourists from Japan and China visited South Korea.

The country welcomed just under 1 million US visitors (the most from any English speaking country). In East Asia English is not as useful as we believe it to be. Mandarin and Japanese are far more important in terms of tourism and commerce.

Expect to do plenty of pointing, guessing and the like in Seoul, especially at the night markets or restaurants. There are plenty of restaurants that do not have English menus, which can lead to truly memorable exchanges! 

Seoul is a very popular short break destination for Chinese, Japanese and Taiwanese tourists. Therefore you may want to avoid visiting during any National Holidays in these countries as well in South Korea.

During Chinese New Year and the October National Holiday flight and hotel prices can jump as Chinese tourists swarm to sightsee and shop. If the only time you can go is during one of these times try to avoid staying in big shopping areas like Myedong and Gangnam.

Summers swelter and winters freeze, outside of these two seasons it’s generally very pleasant. Still, no matter what time you visit, you’ll still fall in love with all the top things to do in Seoul!

Eating in Seoul

Eating is the highlight of any trip to Seoul. The dazzling array of food on offer in Seoul in simply stunning, from cheap and cheerful street eats to Michelin Star restaurants.

Kimchi maybe the first thing people think when they think of Korean food, however there is far more to the Korean palette than spicy pickled cabbage.

The quintessential Korean cuisine, it is impossible to visit Seoul and not chow down on some Korean BBQ. These restaurants range from small joints down an alley way, to huge chains.

The traditional way to eat is to grill the meat, dip it in the sauce and then wrap it in a lettuce leaf, absolutely one of the best things to do in Seoul. 

One of the fun activities that we always like to partake in when traveling is learning how to cook traditional dishes! If you’re a foodie but also love to cook, sign up for a traditional Korean cooking class .

Rice with meat and veg. A simplistic definition for one of South Korea’s most defining dishes. These can be found anywhere and are usually a quick meal rather than a full blown sit down affair. Bibimbaps can come in a mind boggling array of flavours a tastes.

Heaven on a plate is how a good friend of mine described this, and he is not far wrong. Make sure you try this at least once during your time in Seoul.

Usually accompaniments that can be found at most restaurants. Whilst dumplings have definite similarities with dumplings served in both China and Japan the pancakes are a very special Korean treat. 

South Korea has a wide variety of seafood dishes on offer. One of the most unique things to try in Seoul is live octopus tentacle. Certainly not for the faint hearted. 

In 2016 South Korea won the World Bakery Cup (yes there really is such a thing). Bakeries are dotted all over Seoul and serve some fantastic sweet options. 

Naturally this is a very simplistic overview and there is plenty more to eat than what is written here. Get stuck in and chow down on some of the best food you never knew existed.

Accommodation – Where to Stay in Seoul

Seoul is blessed with a huge range of accommodation options, everything from dorms to 5 star luxury. The biggest issue is deciding where to stay in Seoul.

Below I’ve given a rough summation of some of the best places to stay in Seoul. Each of them have their own advantages and disadvantages, you just need to decide what’s going to be best for you. 

Insadong and the surrounding area is an excellent option, with accommodation and eateries to suit all budgets and tastes plus excellent transport links this is a great place to start. It’s also walking distance to some of Seoul’s most spectacular palaces and shrines. Definitely a slower pace of life here than in Hongdae or Myedong.

Hongdae is at the cheaper end of the scale but you are a little further from most sights, however with numerous cheap eats, bars and live houses this could be another great option.

Myedong is home to a fair few places, but if you’re looking for a quieter area this may not be for you. At night this area is alive as people eat, drink and shop. That being said there are a number of quiet back alleys offering some awesome Korean food.

Gangnam is home a bunch of boutiques and expensive hotels, so if you’re watching the pennies, this may not be the place for you. Also some parts are a little far from most of the main sights

Dongdaemum has a few places but it’s quite far from most sights, but is well connected by subway and it’s certainly on the quieter side of things.

Check out our list below of some of the best places to stay in Seoul.

This hostel out in Seoul’s student student district consistently receives excellent reviews. It offers dorms, singles, twins, doubles and triples. However dorms make up the majority of its guests.

It offers free breakfast and luggage storage as well as a roof terrace and all non dorm rooms have an ensuite.

If you are travelling as a couple it’s worth checking the cost of two dorm beds versus a private room. Similar to Japan, a private room can be the same price or even cheaper than two dorm beds.

  • Nearest Subway – Hapjeong

This excellent little guesthouse located in the heart of Insadong is a few minutes walk from Anguk subway station and sights such as Gyeongbokgung, Bukchon and Changdeokgung. It offers free breakfast and is close to a number of awesome restaurants.

It can be a little tricky to find in the maze of alleys around Insadong but the effort is well worth it. The host is also able to offer excellent advice and tips, be it the best restaurant to visit or the best time to check out certain parts of Seoul. All this for a very wallet friendly price.

  • Nearest Subway – Anguk

This 3-star hotel in Dongdaemun gets rave reviews from  guests. Located 140m from Sungshin Women’s University Subway Station it has excellent transport links in spite of the fact it’s a little further away from the centre than most.

With a fully multi-lingual staff team as well as spa’s and sauna’s on offer it’s unsurprising that this place is so popular with its guests.

  • Nearest Subway – Sungshin Women’s University

Lotte is one of South Korea’s most recognised and respected brands. This 5-star hotel offers all of the luxuries you would expect. Throw in its location in the heart of Myedong along with is swimming pool, sauna and hot spring spa it’s easy to see why this is one of the most popular luxury options in Seoul.

It’s directly connected to Euljiro 1-ga subway station making travel around Seoul extremely convenient. In addition its central location means that there are plenty of awesome sights within walking distance.

  • Nearest Subway – Euljiro 1-ga

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The PERFECT 3 Days in SEOUL Itinerary (2024 Guide)

8 amazing things to do in jeonju, south korea, life experiences while wwoofing in south korea, related posts, 5 most scenic hiking spots in south korea, 1 thought on “23 epic things to do in seoul, south korea (2024 edition)”.

Hi Richard! So nice to see a 2023 guide to Seoul!! There is so much out of date information out there and Seoul changes fast! Glad to see you are keeping up with the pace. I would suggest however that you could add another epic thing to do in Seoul to your list! Bike tours are a comfortable and fun bway to see Seoul and with a guide to keep you on the best route it is safe and efficient. There are so many bike lanes in Korea however often taking a quiet back street (rather than the big road with the bike lane) is the most rewarding. “we Ride Korea” is a company that offers some really good English tour options. The e-bike tours are not cheap but well worth it. In addition, “We Ride Korea” also offer a rickshaw service so anyone can join in the fun. I am positive they would be happy to hear from you. Have a wonderful time in Korea!

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Home » Asia » South Korea » Seoul

34 BEST Places to Visit in Seoul (Attraction Guide for 2024)

Seoul is one of the most popular destinations in Asia. It’s a bustling metropolis that combines cyber-punk sights with old-world goodness. It’s a truly unique city.

There are numerous cool places to visit in Seoul and a lot of sights to see. This city has it all, from a fascinating and unusual culture to great food, amazing shopping, and great entertainment options. It’s also very welcoming and used to travelers making it a safe and accessible place in Asia. There countless points of interest in Seoul, so you’ll have an exciting and busy trip to the city.

Knowing where to go, and what to visit  in Seoul can seem a little intimidating. It’s a sprawling metropolis and doesn’t quite have the complete ease of its East Asian neighbor Japan. However, Seoul is actually a very safe city and is popular amongst tourists, so the tourist trails are well worn and easy to explore.

With this easy guide, you’ll find it easy to travel to Seoul and come back with stories and pictures that other people just can’t match! There are a lot of cool places to visit in Seoul, so let’s get to it!

Gyeongbokgung Palace

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Need a place quick? Here’s the best neighbourhood in Seoul:

The best places to visit in seoul, faqs on the best places to visit in seoul, final thoughts before visiting seoul’s best places.

Gangnam, Seoul

Gangnam translates as ‘south of the river’ and is a district that has blown up in recent years. It was originally an area dedicated to sleepy rice fields – but you’d never believe it when visiting today!

  • Check out the K-pop scene and pick up a few CDs at Evan Records.
  • Shop for the latest fashion and boutique items (or just window shop) at Galleria department store.
  • Eat bibimbap at Tokkijung or a famous Korean barbeque meal at Yang Good.

Where to go in Seoul South korea in a city of 10 million? Your experience while travelling in South Korea will be dramatically different by the accommodation you choose. You want to make sure you’re closest to all the coolest things to do.

seoul for tourist

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#1 – Bukchon Hanok Village – What to Visit in Seoul for Korean architecture

Bukchon Hanok Village

  • A great place to experience Seoul’s traditional culture.
  • You’ll be able to take some awesome pictures in this area!
  • Just be aware that people still live in these houses, so be respectful of their privacy.

Why it’s so awesome: The traditional houses in Seoul are called Hanok and they date back to the Joseon Dynasty between 1392 and 1910. These houses are designed to maintain a balance between the house and the outside world of mountains, rivers, and land contours. This makes them extremely aesthetically pleasing and one of the must-sees in Seoul! You may even be able to find an Airbnb in Seoul in this architectural style if you’re lucky!

What to do there: People actually still live in this residential area, which is located between Gyeongbokgung Palace and Changdeokgung Palace, so be respectful of their spaces and time. If you can, join a guided tour early in the morning to get even more insights. Or take some extra time and explore the area and make sure you get some pictures too. There are some spots where you can see the traditional houses against more modern landmarks, and they make for the most striking photo-ops of all.

#2 – Myeongdong – Where to go in Seoul if you love to shop!

Shopping in Myeongdong a thing to do in Seoul

  • Literally shopper’s paradise!
  • You’ll find amazing deals in this area on every kind of cosmetics you can imagine.
  • Make sure you take advantage of the samples and the changing deals and offers.
  • If you want to find out more,  get a guide  to show you around!

Why it’s so awesome: The women of Seoul look amazing. They’re always beautifully dressed and have impeccable make-up, and this area is why. Myeongdong is a whole shopping area dedicated to every cosmetic store and brand you could ever want. So, no matter what type of skin you have or what make-up look you want, you’ll be able to find the right products in this area.

What to do there: This is the most famous place in Seoul for shopping and there are always a lot of special deals and offers in this area so keep your eyes open and take advantage of them. A lot of shops also offer free samples, so don’t be afraid to try a brand you’ve never heard of! This is a trip mostly for the girls, so leave the guys at home and take your best friends along for the ride.

#3 – Lotte World – A must-do in Seoul for families!

Lotte World indoor musement park - a fun thing to do in Seoul

  • The world’s largest indoor amusement park.
  • If you get tired of the rides, then visit the shopping complex also on-site!
  • This is a Seoul must-do and a great place to take the kids.

Why it’s so awesome: Lotte World is huge. It includes both an indoor and outdoor amusement park and there is also a hotel, an aquarium, luxury boutiques, a water park, and a shopping center on-site! So, even if you get tired of the rides, you can always slip out and grab a meal or a bargain before returning to the Lotte fun.

What to do there: Take the kids, or friends, and just enjoy the amusement park. The rides and attractions are some of the best you’ll ever see at Lotte World and it’s well worth taking an entire day in this park to soak it all in.

Make sure you try the Desperados game, the Dragons Wild Shooting game, and the Comet Express rollercoaster for maximum fun and thrills! It’s easily a must-visit in Seoul if only to feel like a kid again. Buy your tickets before you go, so you won’t end up waiting in line.

#4 – Gyeongbokgung Palace – Possibly one of the most important places to visit in Seoul

Gyeongbokgung - Famous palace in Seoul

  • When you travel to Seoul, you absolutely must not miss this historic building!
  • The largest and most important palace in Seoul.
  • If you wear a traditional hanbok dress, they’ll let you in for free.

Why it’s so awesome: The Gyeongbokgung Palace is often compared to the Forbidden City in Beijing and is a Seoul must-see. Built in 1395, it was the main royal palace of the Joseon family, who ruled Korea for hundreds of years.

The palace was mostly destroyed by Imperial Japan during the early 20th century but over the following years, it has been meticulously restored. It is now considered to be one of the most beautiful palaces in the world, which is why it’s one of the best places to visit in Seoul.

What to do there: There are lots of places in the city where you can hire a hanbok – a traditional Korean dress. If you turn up at the palace wearing it, they’ll let you in for free. Aside from that, just explore the site. I’d recommend jumping on a guided tour to get to know all of the details about this stunning palace.

Also, make sure you show up to see the changing of the guard or the Gwanghwamun Gate Guard-on-Duty Performance . Either one happens between 10 and 4 pm every hour on every day except Tuesday and it’s a really fun thing to see in Seoul.

#5 – N Seoul Tower – A place to go in Seoul to see the city from a different angle.

N Seoul Tower - a thing to do in Seoul at night

  • The best place for panoramic views of the city.
  • The building also hosts a variety of cultural and entertainment events as well as restaurants and snack bars.

Why it’s so awesome: If you’re looking for the top place to visit in Seoul, they don’t get much more “top” than this. The N Seoul Tower is located on Mt. Namsan and has been Seoul’s most iconic site since its opening in 1980. It’s actually a communication and observation tower, but over the last few years, it’s become one of the most important and celebrated sites in the city.

What to do there: Go to the top and enjoy the views. Sometimes, the best way to explore a city is to see it high up and at a distance so you can get an idea of the scale, and this tower offers the best place in the city to do just that.

Afterwards, go down to see a movie or an exhibition in the cultural space, or just grab a table at the upscale restaurants there and enjoy a fantastic meal. If you are passing through Seoul, then you see this (but not climb) on a Seoul transit tour from the airport.

#6 – The Yun Dong-ju Literature Museum – Where to visit in Seoul if you are alone.

The Yun Dong-ju Literature Museum - a quiet place to go in Seoul

  • Reading the books and poetry from another culture is a great way to gain a deeper understanding, and this is a great entry point into South Korean Literature.
  • If you love books and history, this is a Seoul must do.

Why it’s so awesome: This is a museum built in honor of the beloved South Korean poet Yun Dong-Ju. It’s a three-room museum where you can explore photos from his life as well as first editions of his poems. The space itself is beautiful as well; the indoor space perfectly captures the contemplative, inspiring mood of the poetry and is a Seoul itinerary must for the contemplative travelers.

What to do there: Spend some time exploring the photos and contemplating this poet’s work before going outside. You can take a wall on Poet’s Hill at the back of the museum and get great views of the city and the N Seoul Tower. After your visit, you might even be inspired to get writing!

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#7 – The Jeoldusan Martyr’s Shrine – An important historical site in Seoul.

The Jeoldusan Martyrs Shrine - an important piece of Korea's history

  • A sobering but beautiful shrine that remembers a very dark time in history.
  • Don’t take the kids to this site as some of the displays may upset them.
  • If you want to explore Seoul, going back to its roots is a good way to start.

Why it’s so awesome: This is a Catholic shrine on the Han River and marks the Byeonin Persecution of 1866. At this time, nine French missionaries were martyred which led to the French fleet attempting an invasion into Korea. In retaliation, the Jeoldusan government targets, punished and murdered French and Korean Catholics, leading to this site became known as the ‘beheading mountain’. This obviously isn’t a fun site, but it’s an important part of Korean history and must be seen if you want to understand the present.

What to do there: The shrine is especially beautiful at night when votive candles give it an otherworldly glow, but it’s still beautiful and sobering when you go during the day. Don’t bring your kids with you as the Shrine houses a gallery and museum display torture implements that were used on the captured Catholics.

#8 – The Seoul Museum of Art – The perfect attraction in Seoul if you are on a budget!

The Seoul Museum of Art flower exhibit

  • One of the best points of interest in Seoul that’s also free!
  • The museum is housed in a beautiful and historic building which offers great photo opportunities.

Why it’s so awesome: How about a free thing to do in Seoul! This museum plays host to a range of special exhibitions that can be expensive, but the permanent display is totally free. It highlights the career of the Korean artist Chun Kyung-Ja, who was influenced by African culture and art and is worth the trip to the museum alone.

What to do there: Before you go, check out what special exhibitions they have on during your stay. Korean art is very unique and well worth exploring, so spend some time getting to know their unique style. But make sure you check out the regular display as well because it’s beautiful and soulful.

#9 – The Cheongun Literature Library – Another place in Seoul for the bookworms!

The Cheongun Literature Library - a point of interest in Seoul for book lovers

  • An amazing place to spend some time if you love books!
  • One of the most beautiful museums in Korea.
  • If you’re trying to work out what to do in Seoul on a quiet afternoon, this is a site where you can sit back and relax.

Why it’s so awesome: The collection of books at this library is fairly average, but it’s the space that makes it amazing. The reading rooms are located on the second floor of a traditional Korean house which is spacious, sunny, and welcoming. So, if you love to read , this is a perfect place to settle in and do it!

What to do there: Make sure you spend some time exploring this traditional Korean house. This style of Korean architecture is unique and oddly harmonious with the natural surroundings, so it’s worth taking note of it. And then, get away from the busyness of the city by choosing a book and taking it upstairs to read. There’s nothing like reading a good book in an atmospheric space, so take advantage of the opportunity.

#10 – Everland – A very cool place in Seoul for a day trip

Everland Theme Park in Seoul

  • A great place to take the whole family while you’re visiting Seoul
  • This park has the steepest wooden roller coaster in the world.

Why it’s so awesome: Seoul breaks a lot of world records and this affects how they build things and what they enjoy. Everland is the largest outdoor theme park in South Korea and has five zones of rides and attractions. This includes the world’s steepest wooden roller coaster and South Korea’s only safari, so come expecting some thrills.

What to do there: Get there early because there’s a lot to do and you’ll need the whole day to fit it all in. If you love roller coasters, make sure you ride the world’s tallest wooden coaster and be prepared to scream your lungs out along the way!

#11 – The NANTA Theater – Seoul and South Korea’s artistic scene is definitely a must-see.

Performance at the NANTA Theater

  • Another side of Korean culture and one you probably won’t expect!
  • The most popular theater performance in the city.

Why it’s awesome: Every culture is different and sometimes it’s great to get a first-hand view of just how different another country can be. The NANTA Theater is the perfect place to get a different view on the modern culture of South Korea. It’s the most popular theatre in the city and has a non-verbal, musical base. Perhaps a little strange, but it’s a terrific window to seeing another side of the city while backpacking in Seoul .

What to do there: This theatre has shows regularly so check out what’s on before you arrive in the city. And once you’re there, just enjoy the culinary-themed comedy performance with acrobatic moves and rhythmic melodies. Chances are that you’ve never seen anything like it and never will again! The shows sell out fast – they’re incredibly popular – so book early to make sure you don’t miss out.

#12 – The Seoul Alive Illusion Museum – Quite the quirky place in Seoul to visit!

The Seoul Alive Illusion Museum - an unusual thing to do

  • The first museum of 4D optical illusions in South Korea.
  • Includes more than 100, slightly quirky exhibits.
  • The perfect place to go with friends or with your family while you’re visiting Seoul.

Why it’s awesome: Even if you’ve been to an optical illusion museum before, you probably haven’t seen one like this. A lot of the exhibits in this museum are slightly quirky and unusual, and you’ll probably spend a lot of your visit to this venue laughing your head off at the displays you can become part of. It’s just a little run-of-the-mill Korean madness.

What to do there: Make sure your phone or camera is fully charged before you spend a few hours at this museum because you’ll need it. Even if you’ve seen optical illusion museums before, this one is unique. Make sure that you check out the Disney displays and become a part of popular movies like Frozen and Cinderella in your own personal works of art. Sort your booking in advance to have an even better experience!

seoul for tourist

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#13 – Tosokchon – A must-do in Seoul to delight your tastebuds.

Tosokchon - What to eat in Seoul

  • Home to one of the most famous dishes in the city.
  • Expect queues, but the wait is definitely worth it.
  • Buy a ticket  online if you want to skip the line

Why it’s so awesome: Every city has a dish that they’re famous for and one of Seoul’s most famous dishes is known as Samgyetang. This is ginseng chicken soup, and the best place to buy it is at Tosokchon restaurant on Jahamun-ro 5-gil Road. Once you taste the dish, you’ll understand why people queue up to eat it every day.

What to do there: Arrive early if you want to be in the front of the line and just wait patiently. The dish is worth the trouble, as all the locals in line will tell you, so just accept the wait and enjoy your food once it arrives. Make sure you try it though; it’s a must-do when visiting Seoul!

#14 – The Cheonggyecheon Stream – A quiet and romantic place to see in Seoul.

Cheonggyecheon Stream with Seoul's nightlife

  • A chance to take a break from the busy city and enjoy a slice of nature.
  • You can also walk the length of the stream, which will take you alongside lots of Seoul’s best tourist attractions.

Why it’s so awesome: Seoul is a busy modern city and sometimes it’s nice to get away from the crowds and pollution and enjoy a bit of nature. And that’s exactly what this stream is for. The locals often visit on hot summer days and spend time sitting in the shade and dipping their feet in the water, and you can do the same when you need a little break.

What to do there: Walk down to the stream and just spend some time relaxing. The stream is like a little oasis in the middle of the city, so take the time to slow down and rest. You can also walk the length of the stream if you’re feeling energetic and stop off at local attractions along the way.

#15 – Bukhansan National Park – The most beautiful nature in Seoul.

Bukhansan National Park Seoul

  • A traditional market where you can find almost anything you want to buy.
  • The prices are extremely good, so make sure you check it out if you want something specific.

Why it’s so awesome: While you’re in Seoul, you might find the city can be overwhelming at times. No matter, because just outside the city centre you’ll find the Bukhansan National Park, which is the best place to go hiking in Seoul. Aside from outdoor recreational activities, the national park boasts impressive mountain views and lush forestry. You might also see some ancient temples and fortresses along the way.

What to do there: The reason most people visit the Bukhansan National Park is to do some hiking. Whether you’re an avid hiker or a beginner level hiker, you’ll find a trail suitable to your ability here.

#16 – Gwangjang Market – Seoul’s street food delights!

Gwangjang Market street food market in Seoul

  • One of the best places to eat in Seoul.
  • This market is popular with tourists and locals.

Why it’s so awesome: If you want good street food when you visit another country, then you need to go where the locals go. And the locals all know to go to Gwangjang Market. This was the first permanent market in Korea selling local delicacies and fine linen and it also contains some of the best stalls in the city if you enjoy trying street food.

What to do there: You can do some shopping while you’re at this market, but mostly you want to try the food. The market’s open Monday to Saturday from 9 am to 10 pm, so bring your appetite and try as much of the street food as you can. Make sure that you try the bindaetteok or mung bean pancake and tteokbokki and noodles for a really unique eating experience.

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#17 – Hongdae – A must-see for foodies!

Hongdae Neighborhood in Seoul

  • Seoul’s nightlife center.
  • This area is near the university, which is why it’s filled with young people and fashionable places to eat and party.

Why it’s so awesome: The areas around universities in most cities are beacons for popular eateries and wicked nightlife and Seoul is no different. Just moments from Hongik University, one of the most prestigious in the city, this area attracts students, locals, and tourists who enjoy the best and most fashionable shopping and dining in the city. Some of Seoul’s best hostels are in the area too!

What to do there: This is an area that really comes alive at night, so save it for an evening when you don’t have much to do. Find somewhere to eat, because this is one of the best places to eat in Seoul, and then go shopping. There is a range of clothing stalls and shops selling vintage goods so take your time and see what’s available. And if you enjoy clubbing, you’ll find lots of different options in this area.

#18 – Ikseon-dong Hanok Village – An unknown (but awesome) place to see in Seoul!

Ikseon dong Hanok Village - an off the beaten track location in Seoul

  • The best place in the city to experience old Korea.
  • There are some amazing cafes and pubs in this area too, so make sure you have a meal during your explorations.
  • If you’re trying to decide what to do in Seoul off the tourist trail, this is the perfect place to visit.

Why it’s so awesome: This area isn’t usually listed as one of the best places to visit in Korea, but it’s great if you want to enjoy a mix of history, food, and creative shopping options. The area was first established in 1920 and preserves that time almost perfectly. Wandering the alleys could almost make you believe that you’ve moved back in time, and makes for a great afternoon.

What to do there: Just wander the alleys and enjoy the time away from Seoul’s tourist spots. There’s always something hidden to discover and explore in this area, and it’s well worth spending some time there to get a real feel for the past.

But don’t neglect the present either, because the shops are some of the most interesting in the city too. So, do some shopping and then stop at one of the artisan cafes or gastro pubs for a meal. It’s also worth it to join a pub crawl tour with a local guide to get to know the hidden gems of this cool district.

#19 – Insa-dong

Insa-dong street art and market

  • If you want unique souvenirs, this is one of the hotspots in Seoul for them.
  • The center of Korean traditional culture and crafts.
  • A great place to explore Seoul and support local craftsmen at the same time.

Why it’s so awesome: If you’re interested in traditional Korean culture and crafts then this is the place where it’s all gathered together so you don’t miss anything. Insa-dong specializes in goods that can only be purchased or enjoyed in Korea, so it’s the perfect place to grab a souvenir for your loved ones back home!

What to do there: There are about a hundred galleries in Insa-dong and they display every type of Korean craft that you can imagine or have ever heard of. Make sure you check out the hanboks, which is a piece of traditional Korean clothing, traditional teas, and folk crafts. Also, try to go on a Sunday as streets are blocked off to allow for stalls and booths as well as traditional performances and exhibits.

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#20 – Yongma Land Abandoned Theme Park – A haunted place to visit in Seoul… maybe…

Yongma Land Abandoned Theme Park - a quirky attraction in Seoul

  • A slightly creepy look at the other side of entertainment.
  • There are stories going around that the park shut down because of a ghost!
  • If you want to find unusual things to do in Seoul, this is the perfect place to start.

Why it’s so awesome: Yongma was built in 1980 and was a small, family-run amusement park. It shut down in 2011, allegedly because of ghosts, though it’s far more likely that the owners had economic reasons for closing their doors. But since then, the park was bought by a savvy businessman who invites visitors to become part of the park’s demise.

What to do there: If you’ve ever wanted to explore an abandoned amusement park, this is your chance. You can clamber over old dodgem cars, try out the carousel, and take pictures next to a sad clown roller coaster.

There’s a small charge involved, and if you get there at night you can pay a little extra and ask the owner to turn on the lights of the merry-go-round while you’re there. Set against the declining rides, it’s a ghostly sight that should be savored. Or you can explore Yongma Land Abandoned Theme Park with a guide. You can enjoy the picture at the photo spot for K Drama & K Pop during this Yongma Land Abandoned Theme Park + Strawberry Picking tour

#21 – Seodaemun Prison – Possibly one of the most important historical places to visit in Seoul.

Seodaemun Prison - an important historical site in Seoul

  • Not a fun place to visit, but an important one if you want to understand South Korean history.
  • This was a prison built for Koreans who rebelled against Japanese forces.

Why it’s so awesome: Built in 1908, this prison held Korean rebels who fought against Japan’s invasion and occupation. Before it was created, the country had virtually no penal system, and this location came to symbolize the determination of the Korean people to win their freedom despite the costs. Many Korean patriots died in custody, were tortured or executed at this location, and it’s a sobering reminder of the darker side of humanity.

What to do there: This isn’t a fun place to visit in Seoul. It was designated as a historic site in 1988 and renovated in 1995 and is a stark and sometimes brutal slice of Seoul’s history. As you walk through the prison-turned-museum, you’ll see torture chambers with terrifyingly realistic mannequins of famous Korean patriots and get an idea what it was like for the people who lived and died within the prison’s walls.

#22 – Coffee Hanyakbang – Seoul’s Must-Visit for the Coffee Connoisseurs

Coffee Hanyakbang Cafe - a cool place to eat in Seoul

  • The perfect place for coffee lovers of all ages.
  • A nearly hidden gem that only the locals know about.
  • If you live for your morning coffee, you’ll find lots of new coffee tastes at this site.

Why it’s so awesome: Almost everyone loves coffee and this tiny shop allows you to celebrate it in style. It’s almost hidden down a narrow, unmarked alleyway but coffee connoisseurs know that it’s there and turn up in droves to get the perfect coffee experience. The shop is decorated in a mix of Korean and Chinese styles and is determinedly rustic, with lots of wood and exposed pipe. And it sells delicious, hand-drip coffee at decent prices.

What to do there: Drink your morning coffee, of course! The owners roast the beans by hand at the back of the shop and grind them on site, so the whole shop has that rich, tongue-tingling smell of fresh coffee. And the making of each coffee is a science too, with everything precisely calculated to create the perfect cup, every time. So enjoy!

#23 – The War Memorial of Korea – A different take on a war memorial.

The War Memorial of Korea

  • A strangely lighthearted look at Korean military history.
  • Fun and educational, so it’s a great place to take the kids.

Why it’s so awesome: There are 6 exhibition halls and an outdoor space for war machines too big to fit inside at this site and the place is packed. In fact, there are over 13,000 pieces of military equipment and memorabilia at the Korean war memorial , placed on the grounds of the former army headquarters of Korea.

The focus is on the Korean and Vietnam war and this isn’t the type of museum where you just stand back and look. The displays are designed to be touched and felt, to give visitors a better idea of what the wars were really like.

What to do there: There’s a lot to see at this memorial so make sure you put aside a few hours. The Combat Experience Room is particularly interesting and uses audiovisual effects to surround you with the sounds, sights and smells of the battlefield. Outback, the lines of tanks and heavy artillery are laid out like a metal petting zoo, and if you’re interested in this type of machinery, you’ll have an amazing time exploring it all.

#24 – Jogyesa Korean Buddhist Temple – For some sacred sightseeing in Seoul.

Jogyesa Korean Buddhist Temple in Seoul

  • A Buddhist temple that’s an important part of the locals’ lives.
  • The garden surrounding the temple has some ancient trees that are simply amazing.

Why it’s so awesome: Sometimes there’s nothing like exploring a temple that’s still in use in the modern-day if you want to understand a culture better. And this temple in the middle of Seoul’s high-rise district is one of the best places to visit in the city to learn more about its people. This Zen Buddhist temple is always full of locals and tourists, which makes it an exciting, as well as an interesting place to people, watch and spend some quality time.

What to do there: Spend some time just watching the people as they come and go on their everyday business. And when you’re done, explore the compound itself. You could also find yourself a guide that will show you around and explain each statue in detail.

The trees in this area are apparently over 500 years old and they’re strung with banners and streamers in bright colors to make them look even more spectacular! This all combines to make this temple one of the top places to visit in Seoul if only for a quick contemplative meditation.

#25 – Suwon’s Hwaseong Fortress – More of Seoul’s old landmarks!

Suwons Hwaseong Fortress in Seoul

  • If you’re looking for a quick day trip from the city, then make it to this UNESCO World Heritage Site.
  • Located only an hour and a half from Seoul.
  • One of Seoul’s most important historical sites.

Why it’s so awesome: Built between 1794 and 1796, this fortress was created to house the remains of the King’s father, who had been murdered by his own father. It’s an enormous complex that was meant to be the first step in moving the capital from Seoul to the city of Suwon, where the Fortress is located. This obviously never eventuated, but the fortress remains and was declared a UNESCO site in 1997 .

What to do there: It will take you a couple of hours to see the entire castle, so if you have a spare morning or afternoon while you’re in Seoul then make the trip out to see it. There are a lot of different features including the interior and exterior as well as a palace museum, so make sure you take enough time to see it all.

#26 – Seoul’s Children’s Park – A beautiful place to go outdoors in Seoul.

Seouls Childrens Park - a thing to do with families in Seoul

  • A great place to take the kids.
  • Even if you don’t have children, you’ll enjoy this massive green area in the central Seoul.

Why it’s so awesome: If you’re tired of the skyscrapers and find yourself longing for some greenery, then you can find this park in the middle of the city. Not only does it include a lot of green, open areas, there are also some cool exhibits and attractions in the park that will interest everyone, not just the young.

What to do there: Escape from the city and spend some time in nature. This park also includes amusement rides and playgrounds as well, so if you feel like being a little more active then there are lots of things to try!

#27 – A Lotte Mart – A weird choice of things to see in Seoul but hear me out!

A Lotte Mart

  • Lotte Marts in Seoul aren’t like the ones back home, so make sure you stop by for a look and a snack, you’ll be surprised what you’ll find there.
  • If you love snacking but want to save some money, you can eat like the locals do with some very unusual meals and snacks from this store.

Why it’s so awesome: It sounds a bit strange to suggest that you go to a supermarket, but this is one experience you really shouldn’t miss because these stores are one of the most famous places in Seoul.

Lotte Marts are iconic in the city and they’re one of the coolest grocery stores in the world. While wandering around you’ll get a much better idea of how important food is in Seoul. And you might also find some new treats to try too!

What to do there: Make sure you take part in the whole experience. Lotte Marts usually have free food samples as well as an incredibly wide range of foods that you’ve probably never seen anywhere else. Just watch your wallet, because it’s too easy to overspend in Lotte Mart, and buy something tasty.

#28 – The Jongmyo Shrine – Another cultural highlight of Seoul.

The Jongmyo Shrine in Seoul

  • A UNESCO-listed site and close by the popular suburb or Insadong.
  • A Seoul must-see when you’re in the city.

Why it’s so awesome: This is one of the most popular landmarks in Seoul and it’s also one of the best ways to learn about its ancient traditions. This shrine is the most popular attraction in Seoul and it’s a UNESCO Heritage site;  the perfect way for you to learn more about the history of the city.

What to do there: If you go to the shrine on Saturday then you can explore on your own. Any other day except Tuesday when the shrine is closed, you will need to join a guided tour. There are tours in English every couple of hours. While you’re there, make sure that you pay attention. You’ll learn about ancient customs, music, and even about memorial services during your visit, so it’s worth paying attention.

#29 – National Museum of Modern and Contemporary Art – More awesome Korean art!

National Museum of Modern and Contemporary Art in Seoul

  • The National Museum of Modern and Contemporary Art in Seoul is an amazing traditional style building.
  • Located on what used to be Seoul’s Defense Security Command.

Why it’s so awesome: This museum is a must-visit on your Seoul itinerary. It’s an enormous museum that’s built on the principles of madang , which encourages people to socialize together by providing a large, communal courtyard just for that purpose. And it works too, which makes it a great place for people watching.

What to do there: The exhibits at this museum change regularly, so find out what’s on while you’re in the city and don’t miss out. Also, spend some time exploring the building while you’re there. Korean architecture is unique and deserves some time and attention.

#30 – Socheon – A nice non-touristy place to visit in Seoul

  • If you’re looking for the best food in the city then you need to go to Socheon, which is where the locals go.
  • You’ll have some of your best meals in a slightly dingy restaurant in this part of the city.

Why it’s so awesome: Socheon is one of the best places in Seoul for cheap and delicious local food and a good break from the tourist attractions. Located on the west side of Gyeongbokgung, this area caters mostly to locals, so you won’t find as many fancy restaurants and neon lights there. Instead, you’ll find mostly ordinary, slightly run-down restaurants that serve some of the best food you’ve ever tasted.

What to do there: Some restaurants serve great food in this area but they’re a little hard to find. Most of them don’t have a website or even a menu in English, so you’ll have to order your meal from pictures or by what the locals are eating. To get a great meal, walk until you find a place that contains a lot of locals. Figure out what you want and just point – whatever you get, it’ll be delicious!

#31 – Dongdaemun – An awesome neighborhood in Seoul.

Shopping at Dongdaemun

  • One of the best places in Seoul for bargain shopping!
  • Bring cash so you can haggle down the prices.

Why it’s so awesome: Dongdaemun shopping area is a veritable labyrinth of wholesale and retail shops. You could quite literally get lost in this area looking for something, and the crowds of locals and tourists alike enjoying the bargains are evidence of how good the prices and the variety of goods are.

What to do there: If you’re looking for something specific to buy, chances are that you’ll find it in this area. Take cash with you so you can haggle and find something sweet. But if you just want to wander and people watch, this is the perfect place for it too. Many of the shops are open all night, so there’s always something going on for you to observe.

#32 – Dongdaemun Design Plaza – A famous modern landmark in Seoul.

Dongdaemun Design Plaza at night

  • One of the hotspots in Seoul for shopping and entertainment options.
  • The building itself is unusual, stunning, and looks great in photos.

Why it’s so awesome: This building is one of the most eccentric in the city and looks amazing in photographs for you to put on your social media feeds. The long, sinuous curves of the building seem to go on forever and as if that wasn’t enough it also contains countless stores, exhibition spaces, parts of the original Seoul fortress that used to stand on the site, and a design museum.

What to do there: Make sure you take a photo of yourself with this building to show the people back home because the curving lines back for a great background. And then just explore the building. You can shop, explore the history of the site, or just wander the floors looking for anything that looks like fun. It’s the perfect place to go for anyone who’s looking for Seoul vacation ideas.

#33 – Mapo-Gu – A quirky area in Seoul to visit.

Mapo-Gu area in Seoul

  • One of the quirkiest places to go in Seoul.
  • If you’re looking for weird and wonderful experiences and cafes, this district will exceed your wildest expectations.

Why it’s so awesome: Mapo district is one of Seoul’s 25 districts and it’s also one of the most unusual. It’s home to a large number of themed cafes, so if you want your cup of coffee with a side of cats, dogs or raccoons, you’ll find all that and more in this district.

What to do there: Korea is constantly innovating and looking for new ways to explore old ideas and you can experience that first hand while you’re in Mapo-Gu. Try the poop café if you’re looking for one of the most unusual places in Seoul, or just wander from one café to another hugging cute animals!

#34 – Nami Island

Trees on Nami Island

  • One of the most popular spots for a holiday break in Seoul.
  • It’s usually thronged with tourists so show up early if you want to avoid the lines.

Why it’s so awesome: Nami Island is a lovely nature area close to the city that’s a fantastic place to visit in the winter and summer months. In summer it has rides, zip wires, hiking, and lots of large open spaces to explore. And in the winter, it’s set up for all the winter sports and activities that you’ve ever dreamed of trying.

What to do there: Nami Island is an awesome place to visit in winter as the lake freezes and gives you an amazing view across the lake. It’s also home to a lot of winter sports and activities, which is why tourists and locals alike travel there in throngs to enjoy the colder months. Also, if you like to read, make sure you visit Petite France, which is a village modeled after the famous book The Little Prince.

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Find out what people want to know about the where to go in Seoul South Ko.

Is 3 days in Seoul enough?

Three days should be enough to see the main highlights, but there are some gorgeous hikes around the city that are worth staying longer to see.

Is Seoul a safe place to visit?

Yes, Seoul is a safe place to visit and violent crimes are rare.

Is Seoul a cheap place to visit?

No, Seoul isn’t a cheap place to visit, though there are some cheap attractions that will help keep costs down.

What is a free place to visit in Seoul?

The Seoul Museum of Art is a free place to visit in Seoul and a great place for art lovers to explore.

Seoul is an ultra-modern city where you can experience the latest technology alongside ancient traditions and culture. This capital of South Korea is a powerhouse in the world economy at the moment, which makes it a very attractive location for visitors from all walks of life.

South Korea perhaps gets overlooked sometimes by its other East Asian neighbors, however, it is a rich country with an ancient history and vibrant people. Backpacking in South Korea is a rewarding journey, but more than likely you’ll start in Seoul.

Seoul is a city that never sleeps, with ancient palaces next to skyscrapers and night markets, and it’s the perfect location for anyone looking to experience a different side of Asia. And if you use this easy guide to where to go in Seoul, South Korea to visit the most sobering historical sights, you’ll walk away with memories that last a lifetime.

Walking the river in Seoul

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Nice list. I am going next week there and this abandoned theme park look like something I will visit

Thanks for the info. Suggestions like “Mapo-Gu” are a bit ridiculous, if you pull it up on google maps that region could take a week or more of 6 hour days walking. I doubt anywhere but a small part of it is of interest, but where? Who knows. Same seems to be the case for Socheon which I don’t know how to pull up. We need like a center point or at least main strip indication please.

Hi Justin. It’s 33 minutes by bus to Mapo-Gu although I suppose you can walk there if you want. We have included this area for it’s general vibe and invite our readers to explore it on their own terms.

Hmm. Sorry what I mean is Mapo-Gu (in English Mapo District) is nearly half the size of Manhattan. Do you get what I mean when I say it wouldn’t make sense to tell someone “you can walk to Manhattan if you want, but once you are there you can experience the vibe and find everything?”

I also explored these fabulous attractions during my last tour and came back with an awesome experience.

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19 Best Tourist Attractions in Seoul

By Alex Schultz · Last updated on November 3, 2023

Combining culture, cuisine, history, and art in just one enticing city, South Korea’s capital certainly has loads going for it and is well worth visiting if you have the chance. Seoul offers an intoxicating mix of old and new. Ancient temples and palaces lie side by side with towering skyscrapers, thriving shopping, and sleek, modern buildings.

As well as being the economic and political capital of the country, Seoul’s metropolis is home to over 25 million people – this makes it by far the largest city in South Korea. Thankfully, it is very well organized, so visiting its many sights and attractions shouldn’t pose any problems.

In addition to its cultural tourist attractions, Seoul is a great city if you are into food. Even the most non-descript street stand will sell excellent Korean fare. Shopping is also very popular and the bustling streets are home to a whole range of shops that sell the latest designer items.

19. Insadong [SEE MAP]

Insadong

If souvenirs are what you’re after, then Insadong is the place for you. The neighborhood is home to loads of boutique stores and antique shops selling traditional Korean crafts and trinkets.

Tea shops and art galleries can also be found here, and its backstreet alleys are home to some delightful garden restaurants.

Insadong is lots of fun to explore; the traditional Bosingak pavilion and modern Jongno Tower perfectly highlight the different sides of the neighborhood, with both being equally arresting.

18. Myeongdong Shopping Street [SEE MAP]

Myeongdong Shopping Street

Appropriately meaning ‘bright tunnel’, Myeongdong Shopping Street certainly does feel like one as you are hemmed in on all sides by bright, colorful signs.

One of the most popular shopping streets in the city, it is a fascinating place to people watch. You’ll find all types of people flocking here to buy goods from the endless shops that line the street.

With lots of restaurants and food stands on offer, it is also a great place to try out some delicious street food.

17. Hangang Park [SEE MAP]

Hangang Park

Bordering the Han River which flows through Seoul, Hangang Park actually consists of 13 distinct parks and there are loads of leisure activities for visitors to enjoy.

With swimming pools, bike paths and football pitches lying alongside tennis courts and large green spaces, there is something for everyone, and there are also lots of watersports on offer such as yachting and water-skiing.

Relaxing amongst the nature of Hangang Park will refresh you and leave you ready to explore the rest of Seoul’s amazing sights.

16. Bukhansan National Park [SEE MAP]

Bukhansan National Park

An absolute must for nature lovers, Bukhansan National Park contains wonderful forests, beautiful temples and the three peaks of Baekundae, Insubong, and Mangnyeongdae – all of which are great to hike.

Overlooking Seoul, the scenery is stunning. Lovely little traditional temples are tucked away here and there amidst the pristine nature. Despite the park’s overwhelming popularity, it is still possible to find secluded spots to relax and take in the fabulous views.

Among the many highlights on show is the historic Bukhansanseong Fortress and its winding wall, which snakes its way so delightfully along the hills and mountainsides of the national park.

15. Namsangol Hanok Village [SEE MAP]

Namsangol Hanok Village

This re-creation of a traditional Joseon Dynasty-era village is very interesting to wander around and does a great job of capturing what life was like back then for both royalty and commoners alike.

Located at the base of Mount Namsan, the Hanok houses are beautiful to behold. The reconstructed interiors show you what a military official, peasant and nobleman’s homes would have looked like.

A great day out for all of the family, Namsangol Hanok Village is just as entertaining as it is informative and educational.

14. Lotte World [SEE MAP]

Lotte World

Loads of fun to visit, Lotte World is home to the world’s largest indoor amusement park. If that wasn’t enough, there is also a colossal shopping mall and department store.

A very popular attraction amongst locals, Lotte World is very much Seoul’s version of Disneyland. Children will barely be able to contain themselves once they see all the rides.

Whether it’s splashing log rides that you’re after or the adrenaline filled ‘French Revolution’ roller coaster, Lotte World is one of the best places in Seoul if you’re looking for a fun time out.

13. Bukchon Hanok Village [SEE MAP]

Bukchon Hanok Village

Full of traditional Hanok houses, Bukchon is very picturesque to walk around and the narrow winding alleys offer up loads of great photo opportunities.

These kinds of houses were built during the 14th-century rule of the Joseon Dynasty, and Bukchon Hanok Village is now a protected area which preserves South Korea’s rich cultural heritage.

You can enter some of the Hanok homes and at some of them, you can try out traditional arts and crafts and learn to play Korean instruments.

12. Namdaemun Market [SEE MAP]

Namdaemun Market

The largest and oldest market in South Korea, Namdaemun is a bustling place to visit. You can buy anything from cheap jewelry and clothes to traditional souvenirs and electronics.

A very popular place among tourists and locals, there is a dynamic feel about the market, with colorful advertisements popping out at you from every angle.

With lots of great restaurants and food stalls, it is also a nice spot to head if you want to sample some of Seoul’s fantastic street food.

11. Deoksugung Palace [SEE MAP]

Deoksugung Palace

Built during the 15th century, Deoksugung Palace showcases an intoxicating mix of Western and Korean architectural styles, with the gardens looking particularly European.

One of the Five Grand Palaces in the city, Deoksugung was deliberately destroyed during the Japanese occupation of South Korea, and many of today’s buildings are reconstructions. While visiting, make sure to check out the impressive statue of Sejong the Great – a Joseon Dynasty king.

The palace complex is fascinating to wander around and Daehanmun Gate and Deokhongjeon Hall are gorgeous to behold, while Seokjojeon Hall wouldn’t look out of place in Europe with its neo-classical features.

10. Noryangjin Fish Market [SEE MAP]

Noryangjin Fish Market

If you want to try delicious fish and seafood, Noryangjin Fish Market is the place for you.

The oldest and largest fish market in the city is a lively place; the best time to experience all the hustle and bustle is at 3 am when an auction of the best catches takes place.

Noryangjin is a fun place to stop by. You’ll be amazed at all the fish on display. There are lots of little food stands and restaurants and the fresh fish is mouthwatering.

9. Leeum Samsung Museum of Art [SEE MAP]

Leeum Samsung Museum of Art

With a wonderful collection of both Korean and international art on display, the Leeum Samsung Museum of Art is a dream to visit.

Both traditional and modern artworks are represented in its galleries and some of the ceramic arts and paintings are gorgeous. For instance, Jeong Seon’s The Diamond Mountains is particularly lovely; they really do look like the mountains you see scattered about South Korea.

Of the modern art pieces, you can often find a crowd gathered around Basquiat’s Untitled (Black Figure), which is so alluring with its graffiti style and scribbled paint.

8. Cheonggyecheon [SEE MAP]

Cheonggyecheon

Wandering along this artificial stream that runs through Seoul is an increasingly popular thing to do; Cheonggyecheon’s peaceful ambiance makes you feel like you are a million miles from the city’s bustling streets.

Plants and trees line the scenic walkways that border the stream. At night, street performers put on entertainment while light shows so prettily illuminate the water.

A tranquil spot, use Cheonggyecheon’s secluded paths to get about the city with ease.

7. Bongeunsa Temple [SEE MAP]

Bongeunsa Temple

This delightful Buddhist temple was founded in 794 on the slopes of Sudo Mountain. It somehow stills retains its peaceful atmosphere despite the skyscrapers that now rise up around it.

A popular tourist destination, Bongeunsa is the largest and wealthiest temple in the capital. This is visible in the wonderful carvings of the Buddha that coat the interior of the temple and the stunningly manicured gardens surrounding it.

There is lots of amazing architecture on show, of which the colorful Main Buddha Hall is the undoubted highlight. Visitors can also opt to lead the life of a Buddhist monk for a few hours and learn about Buddhist culture and traditions.

6. Dongdaemun Design Plaza [SEE MAP]

Dongdaemun Design Plaza

Founded in 2014, Dongdaemun Design Plaza’s neo-futuristic building is marketed as a place where you can ‘Dream, Design, Play’ – and it certainly does live up to its slogan.

Inside the five huge halls, you can find the Design Museum, which offers an interesting look at innovative and creative Korean designs, as well as the Design Market, where you can try out new inventions and experience cutting-edge technologies that have just hit the market.

There is loads to see and do, and numerous conferences, exhibitions, trade shows, and fashion shows are hosted here, so keep an eye out for any event that particularly interests you.

5. N Seoul Tower [SEE MAP]

N Seoul Tower

Towering above Seoul’s skyline, the Namsan Tower – as it is also known – reaches a height of 236 meters and the views from the top are simply jaw-dropping.

One of the most recognizable landmarks in South Korea, the tower is located on Mount Namsan. There is a fun cable car ride which you can take to reach it. On one roof terrace, there are thousands of locks, left by lovers to immortalize their eternal love.

At night, the observation and communication tower is delightfully illuminated against the dark sky and the panoramas of Seoul lit up in the darkness are equally mesmerizing.

4. War Memorial of Korea [SEE MAP]

War Memorial of Korea

Opened in 1994, this colossal memorial is symbolically found where the Korean Infantry headquarters were once located. It is now dedicated to preventing conflict by educating people on the horrors of war.

The huge complex tells the story of Korea’s military history and the six exhibition rooms are full of military equipment and war memorabilia, with planes hanging overhead and shells lining display panels.

The memorial commemorates those who died. Gazing upon statues such as ‘Defending the Fatherland’ really does leave you with a lump in your throat. The ‘Statue of Two Brothers’ is equally moving and visitors are unlikely to come away untouched by this emotional memorial.

3. National Museum of Korea [SEE MAP]

National Museum of Korea

The National Museum of Korea is an absolute must if you are interested in learning more about the nation’s history. The interesting and educational exhibitions take you from prehistoric eras right up until modern times.

In addition to the wealth of information, there are loads of amazing Korean artworks on display. While the ten-story pagoda certainly steals the limelight as it towers precariously in the museum, the Silla Golden Crown is just as special due to its intricate craftsmanship.

With around 15,000 artworks, historic artifacts, sculptures and more on display, the vast concrete building in which the museum is housed will certainly open your eyes to a wealth of Korean history and art.

2. Changdeokgung Palace [SEE MAP]

Changdeokgung Palace

Widely reputed to be the most beautiful of Seoul’s palaces, Changdeokgung is backed by a mountain and has a lovely little scenic stream flowing before it which adheres to feng shui principles.

The formal royal residence was built in 1405. The huge entrance gate of Donhwamun is just one of the many highlights on show with its two-story wooden pavilion, while the impressive Injeongjeon Hall houses the opulent throne room.

Wandering around the palace complex is a delightful experience. The wonderful gardens of Hawon at the back only add to the beauty, with a picturesque lotus pond lying amidst the trees.

1. Gyeongbokgung Palace [SEE MAP]

#1 of Tourist Attractions In Seoul

The largest and most impressive of the Five Grand Palaces, you can easily find Gyeongbokgung Palace by simply following the hordes of visitors who make their way there every day.

Originally built in 1395 by the Joseon Dynasty, the enormous palace complex has been destroyed numerous times over the centuries, and many of the beautiful buildings we see today only date to 1867.

The Korean architecture is stunning throughout; highlights include the royal banquet hall which occupies a scenic spot on an artificial lake and the king’s quarters with their luxurious interior.

A fascinating place, there are a plethora of royal rooms and buildings for visitors to explore. Watching the changing of the guard ceremony at the main entrance of Gwanghwamun is an absolute must.

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Wapiti Travel

Where to stay in Seoul for first-timers (2024)

By: Author Sylvia

Posted on Last updated: February 15, 2024

Having visited Seoul several times ourselves, we completely understand the challenge of choosing the perfect neighborhood to stay in.

Seoul is vast, with each neighborhood offering its own unique advantages and disadvantages.

That’s precisely why we’ve put together this list of the best areas and hotels for first-time visitors to Seoul.

We’ve done the legwork so you can focus on making the most of your time in this dynamic city.

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Table of Contents

Seoul Sign South Korea

The best area to stay in Seoul for tourists

Which area should you stay in while you are in Seoul?

Let’s start by saying there is no best area to stay in. All areas listed below have their advantages and disadvantages. 

The best place to stay in Seoul depends on what you want to see and do and where your interests lie.

From our own experiences, one key thing to keep in mind when booking your hotel is its proximity to a metro station. Trust us, having easy access to public transportation can make exploring Seoul a breeze!

Seoul has one of the best and largest, with over 300 kilometers of tracks, and metro networks in the world.

The trains quickly transport you to every part of the city but even with this efficient network, it can still take you over an hour to reach your destination because the city is so spread out.

Therefore we recommend staying close to the sights you want to visit to avoid losing too much time commuting.

Below we start with our quick guide where we look at which districts work best for first-time visitors and travelers with specific interests, think shopping and nightlife for example.

Further on we discuss the most famous districts in detail.

Where to stay in Seoul – Quick guide

For those who prefer a condensed version, we’ve crafted this quick guide to help you navigate without diving into the full article.

Here, we’ll offer tailored suggestions on the best places to stay in Seoul based on your specific interests.

Whether you’re a first-time visitor, seeking the charm of a traditional Hanok house, or coming for a shopping spree.

Simply skim through this compact list; we’ve got all these options and more covered.

In the following sections, we’ll delve into each neighborhood in depth, providing insights into the pros and cons of each so you can make an informed decision.

The best area to stay in Seoul for the first time

Choosing the perfect neighborhood to stay in Seoul really boils down to what you’re eager to experience.

However, if it’s your inaugural trip and you’re keen on hitting the must-see spots, we’d personally suggest settling down in Insadong or Myeongdong.

We recommend first-time visitors to stay in Insadong or Myeongdong.

Insadong shopping Seoul, South Korea

If you are staying in Insadong you will be within walking distance of most Seoul palaces, Bukchon Hannok Village, and the beautiful Jogyesa Buddhist temple. 

The Sunbee hotel : offers a prime location near a metro station, well-equipped rooms, and helpful staff, making it an excellent base for exploring Seoul.

Myeongdong, in the middle of Seoul’s city center, is a great place to stay if you love shopping and want to be close to plenty of restaurants. 

This district also borders Mt. Namsan with the iconic N Seoul Tower in the South.

The Metro hotel : This hotel is conveniently situated near the bustling Myeongdong shopping district and various dining options. With easy access to the metro station, guests can explore other parts of the city effortlessly. The hotel boasts accommodating staff fluent in English, ensuring a comfortable stay for visitors.

Where to stay in Seoul for a short stay

If you are only in Seoul for one, two, or even three days we would recommend staying in Insadong . 

In Insadong you are close to a lot of Seoul’s main attractions such as the beautiful palaces, Bukchon Hanok Village, the Alive Museum, the tea museum, the Jogyesa Temple, and more. 

Insadong is also well connected by subway with the other districts.

As described above, the Sunbee hotel is a great choice in Insadong.

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Seoul, Bukchon Hanok Village, South Korea

Where to stay in Seoul if you want to stay in a traditional Hanok house

Many of our readers are keen to immerse themselves in a traditional Hanok stay while exploring Seoul.

For an authentic experience, we highly recommend Bukchon Hanok Village. This charming area is dotted with centuries-old hanok houses, offering a glimpse into Seoul’s rich heritage while being conveniently close to major tourist attractions.

Bukchon Hanok Village boasts nearly a hundred well-preserved traditional homes, some dating back as far as 600 years. While some are still inhabited, others have been converted into galleries, souvenir shops, or traditional guesthouses.

Tip: During our stay in a Hanok house, we found the experience of sleeping on a thin futon mat to be authentic but not particularly comfortable for extended periods, especially for those with back issues or older guests.

Below, we’ve highlighted our personal favorite Hanok house for an unforgettable stay.

Gongsima Hanok guesthouse : enjoy an excellent Hanok stay just 5 minutes from Gyeongbokgung Palace. Indulge in a simple yet satisfying breakfast and relax in clean, beautifully decorated rooms.

Here is an overview of more highly rated hanok stay in Seoul.

DongDaemun Design Plaza Seoul South Korea

Where to stay in Seoul for shopping

Seoul is a shopper’s paradise and has lots of great shopping areas.   It might be difficult to choose the best area as it may seem that the whole of Seoul is one big shopping center.

Here we list the best places to stay in Seoul for shopaholics.

Myeongdong is considered the shopping capital of Seoul. Both local and international brands are present in this district which counts dozens of department stores and several shopping malls.

This is definitely a shopping paradise for shopaholics.

Insadong is a great place to stay if you are looking to buy Korean souvenirs or handicraft products. 

The area has a huge selection of art galleries which makes it popular amongst those interested in Korean fine art.

Gangnam offers tons of shopping possibilities. Cheongdam-dong is also known as celebrity street, this is where all luxury brands are neatly lined up.

But shopping in Gangnam does not necessarily mean that you need to burn a hole in your pocket. 

You can head to the COEX Mall, a huge underground shopping center that has over 300 brands and there’s even a budget-friendly shopping center near Gangnam station which is frequented by budget-savvy teenagers looking for the newest trends. 

Hongdae has numerous budget-friendly shopping possibilities.

This is the perfect place to stay in Seoul for deal hunting.

Hongdae is home to the Hongik University, the very popular arts’ university, and you will come across many students who are selling their handmade art items and their other artful creations. 

At Dongdaemun, the eye-catcher is undoubtedly the Dongdaemun Design Plaza.  Inside the futuristic building are some designer shops.  Around the Design Plaza is where most of the shopping action is going on.  Dongdaemun houses 26 shopping malls, some of which are open 24/7. 

Shops are selling anything from mid-range to expensive clothes, shoes, and accessories.

Gangnam by night Seoul South Korea

Best area to stay in Seoul for nightlife

Our first choice is Itaewon . This district has numerous good pubs and other nightlife options. 

Itaewon is a hotspot for foreigners and expats and the nightlife attracts both locals and foreigners.

Hongdae is also great for clubbing if you want to mingle with the locals. This is the place to go for people in their 20s and 30s.

If you’re looking for more upscale partying you might consider staying in Gangnam , also called the Beverly Hills of Korea. 

Wondering what to do in Seoul after dark? Discover all the fun things that there are to do in Seoul at night.

Where to stay in Seoul with family

Seoul is a great destination for a family trip.

If you are traveling with your family we advise staying in either Myeongdong or Insadong .

The latter is the cultural heart of Seoul and therefore slightly quieter than Myeongdong where the shopping action continues well past dark.

By staying in either of those districts you will be close to the historic center and within walking distance of most of Seoul’s highlights. 

Both these districts are also easy to reach by public transport from Incheon Airport or Seoul station.

Jamsil is a great place to stay for families who want to visit Lotte World. More about Jamsil further in this post. 

Which area to stay in Seoul

This is an in-depth guide about the different areas.

Here we share the pros and cons of each area so you can choose the best area to stay in Seoul for you based on your interests and preferences. 

Gyeongbokgung palace Seoul, South Korea

Insadong is one of the most traditional and cultural districts in Seoul. 

If you are staying in Insadong, you are staying in the heart of Seoul within walking distance of most palaces, the Jogyesa Buddhist Temple, the Bukchon Hanok village, and Gwanghwamum Square. 

It’s a very touristy district with lots of tea houses, restaurants, art galleries, and souvenir shops.

Insadong also houses some interesting museums such as  the Kimchi Museum  where you can learn everything about this quintessential Korean dish.

There’s also the very entertaining Alive Museum,  the largest 4D art museum in Korea. 

How to get here by public transport?  Nearest subway station: Anguk Station, Exit #6

Pros and cons

seoul for tourist

  • You can visit a lot of highlights on foot
  • Plenty of restaurants to choose from
  • In close proximity to some interesting Seoul attractions

seoul for tourist

  • No active nightlife

Insadong is a great place to stay for first-time visitors.

Families often choose to stay here because it’s a relatively relaxed neighborhood compared to other districts in Seoul.

Because you are close to many of the most important sights it is also a good choice for shorter stays.

Hotels in Insadong

I’d like to share with you two hotels that I highly recommend in Insadong.

The Orakai Insadong Suites

seoul for tourist

The Orakai Insadong Suites offers spacious self-catering apartments ideal for families, with the largest room accommodating up to 6 guests. Situated conveniently near Seoul’s main attractions, shops, restaurants, and public transport, the hotel provides easy access to explore the city. Enjoy a breakfast featuring Korean and Western-style items, and benefit from the friendly and knowledgeable staff

Excellent value for money

Check prices and availability:

Booking.com

The Sunbee hotel

Sunbee Hotel Insadong South Korea

When you stay in Insadong, I can’t recommend The Sunbee Hotel enough as your home base for exploring Seoul. It’s not just because of its prime location in the heart of Insadong, just a stone’s throw from a metro station. The rooms are also well-equipped and trust me, the staff goes above and beyond to make your stay memorable.

Myeongdong Catholic Cathedral Seoul South Korea

Myeongdong is located between Insadong and Namsan Mountain. It’s a paradise for shopaholics. 

Here you will find everything from fake markets (markets selling counterfeit items) to regular stores and designer brands. There are also several large department stores, the largest being the Lotte Department Store and Shinsegae. 

If you stay in Myeongdong you are close to Namsan Park and the 236-meter-high N Seoul Tower, an iconic landmark of the city.  The Myeongdong Cathedral is another popular sight in this district.

  •  The perfect Seoul itinerary for first-time visitors.
  • The Seoul 4-day itinerary that shows you Seoul’s highlights
  • One day in Seoul

In the evening, as you make your way back to your hotel, you can taste some of the delicious street food. 

As soon as the clock strikes 4 PM vendors start lining up street food carts along the main shopping streets of Myeongdong. 

You will be surprised by the wide variety of sweet and savory snacks that are being sold.  

How to get here by public transport? Myeongdong Station

  • Lots of shopping opportunities
  • Many restaurants
  • Great street food
  • Some nightlife but not as lively as Itaewon or Hongdae
  • The area is busy until late, it is popular among both tourists and Seoulites

Myeongdong is another good place to stay for first-timers. It is well-located between Insadong and Mt. Namsan which together house the majority of tourist sights.

Shopaholics and food lovers will probably prefer Myeongdong over Insadong.  In Myeongdong you can eat your way around Seoul and you can hang out until late in the many shops, restaurants, and pubs. 

This is a lively district.  Still, if you’re looking for some real kicking nightlife it’s better to stay in Itaewon or Hongdae.

If you prefer to stay in a quieter area, check out Insadong .

Hotels in Myeongdong

Where to stay in Myeongdong? Myeongdong has numerous hotels, so there is something for everyone’s budget.

Here are some of our favorite picks. 

L ‘Escape Hotel

seoul for tourist

L’ Escape Hotel nestled near Myeongdong’s main street, offers enchanting rooms reminiscent of a fairytale. Conveniently located above a metro station, guests praise the attentive staff.

A stay in this hotel is a lovely and unforgettable experience.

Aloft Seoul Myeongdong

Aloft New Delhi Aerocity New Delhi

Let me tell you about the Aloft Seoul Myeongdong —it’s a sleek, modern hotel nestled right in the heart of Myeongdong, just steps away from all the shops and restaurants.

Your stay will be in a thoughtfully designed room with the most comfortable beds you can imagine. And let me assure you, the staff here are not only friendly but also incredibly courteous, always ready to make your stay unforgettable.

A wonderful and convenient place to stay.

The Metro hotel

Metro hotel Myendong South Korea

I can’t stress enough how convenient The Metro Hotel is —it’s smack dab in the heart of everything, mere steps from the bustling Myeongdong shopping area and a plethora of restaurants.

And when you’ve had your fill of shopping (if that’s even possible), all you have to do is stroll a few steps to the nearby subway station. From there, the entire city of Seoul is at your fingertips. Easy peasy!

Hongdae Eatery Seoul South Korea

Hongdae is an incredibly lively and hip district, thanks to its proximity to Hongik University, renowned as the top architecture and art school in South Korea.

The pubs and clubs here are buzzing with students, making them popular hangouts. And the best part? The shops cater to budget-conscious students, making Hongdae a paradise for deal hunters on a shopping spree.

What sets this district apart is the artsy vibe brought by the students. Everywhere you look, there are colorful murals, karaoke bars, thrift stores, and shops selling handmade art pieces, giving Hongdae a unique charm you won’t find elsewhere in Seoul.

And let’s not forget about the famous Trick Eye Museum —it’s a must-visit spot, offering mind-bending optical illusions that’ll leave you amazed.

How to get here by public transport?  

Nearest subway station: Hongik University Station, Exit  # 9

seoul for tourist

There is a direct train connection between Incheon Airport and Hongik University Station. You will be at the university in about 50 minutes without having to transfer.

  • Lots of budget hotels
  • Plenty of restaurant and bars
  • Vibrant nightlife and party scene
  • Very busy and less authentic
  • Alive day and night

Hongdae offers a broad selection of budget-friendly accommodations.  This is the best place to stay for backpackers and young travelers who will love to mingle with the local students in the vibrant nightlife scene.

Hotels in Hongdae

Here are some of the best hotels in Hongdae.

L7 Hongdae by Lotte

seoul for tourist

The L7 Hongdae by Lotte Hotel is just a short stroll from Hongik subway station, and in less than 5 minutes, you’ll find yourself on one of Seoul’s most vibrant streets, packed with restaurants, bars, and clubs.

The rooms here are spacious and oh-so-comfortable, complete with a modern bathroom to unwind after a day of exploring. And trust me, the breakfast buffet is a real treat, especially with its stunning city views to accompany your meal.

Hotel with cozy accommodations in a pleasant setting.

RYSE, Autograph Collection Marriott

RYSE, Autograph Collection Marriott

The Ryse Hotel is just a stone’s throw away from Hongik University metro station, making it super convenient to explore the city.

And when it comes to experiencing Hongdae’s vibrant nightlife, you couldn’t ask for a better location. Trust me, you’ll love immersing yourself in the bustling energy of the area.

Now, let’s talk about the rooms—they’re absolutely gorgeous and oh-so-comfortable. You’ll feel right at home in their well-appointed accommodations.

Oh, and don’t even get me started on the breakfast buffet—it’s simply divine. And what makes the experience even better is the incredibly helpful staff who go above and beyond to make sure your stay is nothing short of perfect.

Unforgettable hotel experience in Seoul.

Holiday Inn Express Seoul Hongdae

seoul for tourist

Let me share some details about the Holiday Inn Express Seoul Hongdae —it’s conveniently situated right on top of Hongik University Station (just take exit 5).

This gem of a hotel is relatively new, having opened its doors in mid-2018.

One of the perks of staying here is the complimentary breakfast buffet, featuring a delightful blend of Korean and Western dishes to satisfy every palate.

And let me tell you, the rooms are spotless and equipped with everything you need for a comfortable stay.

A great hotel for people looking for a relatively large room without having to pay a premium price.

Cocoa Guesthouse

seoul for tourist

Allow me to introduce you to Cocoa Guesthouse —it’s perfectly situated next to a variety of restaurants, bars, and nightclubs, making it ideal for exploring the vibrant scene of the city.

And when it comes to getting around, you’re in luck! The metro is just a short 5-minute stroll away, making it super convenient to explore all that Seoul has to offer.

As for the rooms, they’re always kept clean and well maintained, ensuring a comfortable stay every time. And let me tell you, the owners are incredibly friendly and welcoming, adding a personal touch to your experience.

Just a heads up though, the walls are a bit thin, so depending on your room, you might hear some noise. But hey, that’s all part of the charm of staying in a lively area like this!

Bongeunsa temple Seoul

Feel free to explore some insights about Gangnam—it’s where we chose to stay during our initial trip to Seoul. You might recognize the name from PSY’s viral sensation ‘Gangnam Style’.

Referred to as the Beverly Hills of Korea, Gangnam exudes wealth, evident from its high-end eateries, chic pubs, and designer boutiques.

While it offers an intriguing area to explore, we’d advise against lodging here on your maiden voyage to the city. Despite the efficiency of the metro system, reaching Seoul’s key attractions can consume up to 45 minutes, diminishing valuable exploration time.

Nevertheless, if you’re keen on mingling with Seoul’s affluent crowd, Gangnam warrants consideration for future visits. It boasts an array of luxury hotels and exceptional dining venues.

Beyond its opulent ambiance, Gangnam boasts several notable landmarks, including the Bongeunsa Buddhist Temple, COEX Mall—a sprawling underground complex housing shops, cinemas, concert halls, and an aquarium—and the regal tombs of the Joseon dynasty, alongside the nearby Olympic Park.

How to get here by public transport?   Depending on where you’re staying you can either opt for Gangnam station or Cheongdam Station (Green line 7), Samseong station (Green line 2) or Sinsa or Apgujeong Station (Orange line 3)

  • Lots of luxury chain hotels
  • Hotel Rooms in Gangnam tend to be a tad bigger
  • Lots of good restaurants and plenty of shopping opportunities
  • Far from a lot of the major attractions
  • Not ideal for your first visit to Seoul

We loved our stay in Gangnam but in hindsight, we would have preferred to be closer to the palaces and other prime sights. 

There are many restaurants and bars in Gangnam, and there’s a great upscale partying scene, the only drawback is that you lose a lot of time commuting to the main sights in Seoul.

Gangnam is, therefore, a great location to stay if you have already seen the most important sights, but in our opinion not a great choice for first-timers.

Hotels in Gangnam

Here we share the best hotels in Gangnam.

Park Hyatt Seoul

seoul for tourist

The Park Hyatt Seoul is conveniently located just across from the COEX mall and right next to exits 1 or 2 of Samseong Metro Station.

Guests rave about the spacious and impeccably clean modern-style rooms, boasting the most comfortable beds imaginable.

One of the standout features of the hotel is its indoor heated pool, offering breathtaking views of the city skyline—an experience not to be missed.

And true to the Park Hyatt reputation, the staff are said to be incredibly attentive, ensuring that every guest’s needs are met with exceptional care.

Gorgeous property with outstanding service.

Dormy Inn Seoul Ga ngnam

seoul for tourist

The Dormy Inn Seoul Gangnam is conveniently situated atop Sinsa metro station (just take exit 2) and surrounded by various restaurants and shops.

What’s even better is that the airport bus 6009 stops right in front of the hotel, making it a breeze to get to and from the airport.

The hotel boasts small but cozy beds, perfect for a good night’s sleep. And don’t forget about the tasty breakfast they offer to kick-start your day.

And after a busy day of exploring, guests can unwind in the extensive spa facilities, completely free of charge. Sounds like the perfect way to relax, doesn’t it?

Great comfortable hotel at an affordable price.

Aloft Seoul Gangnam

South Korea - Seoul - Aloft Gangnam

The Aloft Seoul Gangnam

Let me share our experience staying at the Aloft Seoul Gangnam —it was our choice during our first visit to Seoul.

We loved that it’s just a short 5-minute stroll from Cheongdam station (line 7), making it super convenient to hop on the subway and explore all the must-see attractions.

Getting to the hotel from Incheon airport was a breeze too—Airport Bus 6006 literally stops right in front of it, saving us a lot of hassle.

Situated in the lovely Cheongdam area, we found ourselves surrounded by plenty of great food options and charming coffee shops, adding to the overall enjoyment of our stay.

During our stay, we found the rooms to be quite nice, and the service was exceptional. The staff were incredibly friendly and always went out of their way to help us with anything we needed.

Itaewon Seoul South Korea

Itaewon 

During our trip, we learned that Itaewon is the go-to destination in Seoul for those seeking a multicultural atmosphere where English is widely spoken.

The area is renowned for its diverse dining scene, offering everything from Indian and Middle Eastern to Thai and Western cuisine.

What truly distinguishes Itaewon, however, is its lively nightlife.

On weekends, the streets come alive with locals, tourists, and expats flocking to the bars and clubs, keeping the party going until the early hours.

While Itaewon appeals to solo travelers eager to mingle with a diverse crowd, those seeking a quieter stay may prefer accommodations elsewhere.

Situated south of Mount Namsan, Itaewon provides convenient access to attractions such as Namsan Tower, offering stunning views after sunset. Other notable landmarks include the Leeum Samsung Museum of Art and the Central Mosque, Seoul’s only mosque.

How to get here by public transport? Itaewon Station (Line 6) more or less marks the center of the district.  It takes about half an hour to reach the most popular sights from this station.

  • Lots of international restaurants
  • Vibrant nightlife
  • Lots of cheap accommodations
  • Very vibrant nightlife, it can be noisy at night
  • Not as centrally located

Itaewon is a great location to stay for solo travelers and for those who want to join the international party scene that the district is so famous for.  

Hotels in Itaewon

Grand Hyatt Seoul

seoul for tourist

the Grand Hyatt Seoul offers panoramic views of the city skyline, the Han River, and Seoul Tower from its hilltop location.

Despite its picturesque setting, we’ve heard that accessing the nearest subway station on foot can be a bit of a trek. The hotel is known for its spacious rooms with impressive views, delicious breakfast options, and attentive staff.

Because the hotel lies on a hill, it’s less suitable for elderly. It’s also not very close to a subway station but the hotel offers a shuttle service to Myeongdong and Itaewon station.

The Hamilton Hotel

seoul for tourist

The Hamilton Hotel is nestled in the vibrant heart of Itaewon, just a stone’s throw away from the subway station and conveniently surrounded by several bus stops.

This bustling area is where the nightlife truly comes alive.

The rooms are impeccably clean and modern, boasting comfortable beds and a generously sized bathroom for added comfort.

The Imperial Palace Boutique Hotel

seoul for tourist

The Imperial Palace Boutique Hotel stands out as a fantastic choice, ideally situated right on the main street, mere steps away from the metro station. Surrounding the hotel are numerous bars and restaurants, adding to the convenience of your stay.

Inside, you’ll find spacious and immaculate rooms, complete with cozy beds for a restful night’s sleep.

However, do keep in mind that being in the heart of the bustling nightlife, the area can get noisy at night.

Are you looking for a boutique hotel in Seoul? Take a look at this list with 15 of the coolest hotels in Seoul. 

seoul for tourist

Jamsil is a favorite spot for families visiting Seoul, thanks to its proximity to Lotte World, which boasts three thrilling theme parks: Lotte World Adventure, Lotte Magical Land, and the Lotte World Aquarium.

Right across from Lotte World stands the iconic Lotte World Tower, the tallest building in Korea. On its 123rd floor, soaring at a height of 555 meters, you’ll find the Seoul Sky Observation Deck, offering breathtaking 360-degree views of the city.

For shopping enthusiasts, the Lotte World Mall at the tower’s base is a paradise, offering a vast array of retail options. Lotte World also holds numerous records, including the largest and longest aquarium, the biggest Asian Cinema, and the largest cinema screen.

Even tourists can enjoy a night out at Lotte Cinema, which screens international films in English, making it accessible to a diverse audience.

Staying in Jamsil also puts you close to historical sites such as the ancient burial grounds of the Joseon dynasty and the Olympic Park, a sprawling green space originally created for the 1988 Seoul Summer Olympic Games.

How to get here by public transport? Jamsil Station, lines 2 & 8

  • Close to everything Lotte World has to offer
  • Lots of shopping possibilities
  • Less centrally located

Jamsil is a good place to stay if you plan on spending one or more days in Lotte World.  As Seoul has much more to offer than just Lotte World, and because most other sights are relatively far away, we do not recommend staying in Jamsil if this is your first visit to the city.

Hotels in Jamsil

Signiel Seoul

seoul for tourist

Situated high up in the iconic Lotte World Tower, the Signiel Seoul Hotel offers a luxurious experience with sweeping panoramic views of the city from every room.

Conveniently located at the entrance of the hotel is the Jamsil metro station, while the Lotte World shopping mall is seamlessly connected, ensuring easy access to shopping and entertainment options.

Inside, you’ll find elegantly appointed rooms adorned with plush furnishings, comfortable beds, and deluxe amenities, promising a truly indulgent stay.

Hotel Pharos

seoul for tourist

Hotel Pharos is conveniently situated within walking distance of the subway station, surrounded by a variety of restaurants and bars for dining and entertainment.

Guests can expect spacious and cozy rooms, complete with comfortable beds for a restful night’s sleep.

The hotel staff are known for their exceptional helpfulness and hospitality.

While many guests praise the hotel, some have noted that the breakfast lacks variety and may be a bit disappointing according to reviews.

Seoul is an expansive city with so much to explore.

For first-time visitors, we suggest staying in the Insadong and Myeongdong areas, where many major attractions are clustered. This saves time on commuting, allowing you to make the most of your stay.

If you plan to return to Seoul, and chances are you will because it’s such a captivating city, consider staying in a different district next time. This way, you can delve into the unique sights and experiences each region has to offer.

Wishing you an unforgettable time in Seoul!

Here you can find all our posts about South Korea. 

In My Korea

Where To Stay In Seoul 2024: District Guide For Tourists

Choosing where to stay in Seoul during your trip to the Korean capital can be an overwhelming decision with so many vibrant locales beckoning. How do you find the right district in Seoul for your needs? How do you choose an area that meets your budget, introduces you to Korean culture, and won’t leave you walking for miles to see the sights or get dinner?

Seoul is a really diverse city with lots of distinctive districts, each offering up the chance to embrace their charms and offer you a home during your stay. From the busy streets of metropolitan Myeongdong, to hip Hongdae, glamorous Gangnam, and beyond. Discover the best areas to stay in Seoul for traditional or modern culture, authentic experiences, entertainment, shopping, sightseeing, and more.

This guide will cover the best areas in Seoul that shouldn’t be missed so you can best experience this fascinating capital based on what speaks to you. There’s a Seoul neighbourhood that will suit your travel style, whether you’re a first-time traveller, travelling as a solo traveller or family, travelling to experience the best of Seoul’s iconic street food, or you want to immerse yourself in Korea’s culture.

Table of Contents

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Summary: Where To Stay In Seoul 2024

Various places to stay in Seoul Korea

The purpose of this Seoul district guide is to help you figure out where you want to stay in Seoul and show you some hotels in Seoul that will fit your budget. I’ve got dedicated articles about these districts with more information about what to see and do in each neighbourhood, as well as a more complete list of the best hotels in each of those areas. You’ll find links to those articles within this guide.

To help you make your decision about where to stay in Seoul, I’ve narrowed this article down to just 9 neighbourhoods in Seoul that cover the most popular, tourist friendly, and convenient parts of Seoul to stay in. The table below shows you those 9 districts and a brief summary about each area. You can click the district names to jump straight to the section about that area in this article.

There’s also a (poorly made) visual guide to these Seoul neighbourhoods so you can see where they are in relation to each other and some of the famous attractions nearby.

Map Of Where To Stay In Seoul

Which Area Of Seoul Is Best For Me?

Foodies find nirvana wandering the night markets of buzzing Myeongdong or Dongdaemun , while traditional culture insights unfold in Insadong . The indie art galleries, live music venues, and hidden cocktail bars of Hongdae cater to night owls and hipsters. Itaewon reflects Seoul’s diversity through its globetrotting cuisine and fashion. And the luxurious high-rises of Gangnam evoke ultra-modern sheen.

I don’t think there is a ‘wrong’ area of Seoul to stay in as Seoul is very safe , ranking as the 8th safest city in the world in 2019. There are certainly areas that are inconvenient for tourists to stay in though, usually because these are far from sightseeing locations, don’t cater to foreign tourists, are mostly residential areas without hotels, or might not have a lot going on to keep you entertained at night.

Everyone has different requirements and expectations when they visit this mega city of 10 million people . Whether you seek historic sights or designer shops, flashing neon lights or quiet hanok houses, stay where your passions lie. Of course, there are usually options for all of these travellers in each of Seoul’s neighbourhoods, but these districts excel at catering to these types of travellers.

Not sure which district is right for you? Here’s a handy breakdown of the best neighbourhoods in Seoul for different types of travellers and a hotel recommendation for each. Check out the section later on about the best district in Seoul by traveller type for more detailed insights.

Why You Should Stay In Seoul

Seoul is Korea’s capital, home to a large portion of it’s population, the heart of the economy, the birthplace of K-pop and the setting for many famous K-dramas and movies. It’s also one of the must-see places to visit when you travel to Korea. If you’re a first-time traveller to Korea, then you definitely don’t want to miss out on Seoul as it’s a really useful place to get used to Korea’s unique charms .

What makes Seoul such a great area to stay in, besides the abundant traditional and modern sights , amazing food options, cool culture , numerous attractions and fantastic shopping , is that it’s a great place to base yourself to see more of Korea. There are lots of day tours from Seoul , such as Nami Island, Garden of Morning Calm, and Suwon, that depart from Myeongdong, Hongdae, or Gangnam.

With a distinctive written language, called hangul , that’s nothing like English or other languages, Korea might seem a daunting place for travellers to visit. Fortunately, Seoul is an international city that caters to foreign tourists really well, much more so than other cities in Korea. You can find translations across Seoul in English, as well as Chinese, Japanese, and various other languages.

For these reasons, and many more, Seoul is the ideal place to stay in Korea for tourists. Areas like Myeongdong, Hongdae, Insadong, and Gangnam are especially accommodating for tourists, which is why they’re the first 4 places I recommend in this Seoul district guide. Wherever you decide to stay in Seoul, I’m sure you’ll have an eye-opening experience if you stay in one of these neighbourhoods.

My Favourite Place To Stay In Seoul

I don’t live in Seoul, but I travel there many times each year to see Korean festivals, cherry blossoms, autumn foliage, Christmas sights, or just to enjoy the atmosphere and sights of a big city. I’ve stayed in many different districts in Seoul, but I find myself coming back to Myeongdong the most due to the wide selection of hotels, the convenient location, and a good selection of shops and street food.

Regular visitors to Seoul might scoff at this choice, saying that Myeongdong is too touristy and not ‘authentic’, which is certainly true, but it’s a great place to base yourself in the capital and all the ‘authentic’ places are just a short subway ride away. There are hotels in Myeongdong for all budgets and you can find everything from cheap guesthouses for quick trips to luxury hotels for special occasions.

I like to stay at the L7 Myeongdong by Lotte , which offers the views you can see in the pictures below. There’s a rooftop bar and foot spa where you can have a drink or dip your toes while looking out over the city and taking in the sights of the N Seoul Tower and beyond. It’s located right next to Myeongdong Station, which means you can zoom across the city to other places really easily, too.

Myeongdong Cathedral and Myeongdong District in Seoul

Planning to visit Korea? These travel essentials will help you plan your trip, get the best deals, and save you time and money before and during your Korean adventure.

Visas & K-ETA: Some travellers to Korea need a Tourist Visa , but most can travel with a Korean Electronic Travel Authorisation (K-ETA). Currently 22 Countries don’t need either one.

How To Stay Connected : Pre-order a Korean Sim Card or a WiFi Router to collect on-arrival at Incheon Airport (desks open 24-hours). Alternatively, download a Korean eSIM for you travels.

Where To Stay : For Seoul, I recommend Myeongdong (convenient), Hongdae (cool culture) or Gangnam (shopping). For Busan, Haeundae (Beach) or Seomyeon (Downtown).

Incheon Airport To Seoul : Take the Airport Express (AREX) to Seoul Station or a Limo Bus across Seoul. Book an Incheon Airport Private Transfer and relax to or from the airport.

Korean Tour Operators : Tour companies that have a big presence in Korea include Klook , Trazy , Viator , and Get Your Guide . These sites offer discounted entry tickets for top attractions.

Seoul City Passes : Visit Seoul’s top attractions for free with a Discover Seoul Pass or Go City Seoul Pass . These passes are great for families and couples visiting Seoul – you can save lots.

How To Get Around : For public transport, grab a T-Money Card . Save money on Korea’s high speed trains with a Korea Rail Pass . To see more of Korea, there are many rental car options from Klook , EconomyBookings , and RentalCars .

Travel Money : Use money exchanges near Myeongdong and Hongdae subway stations for the best exchange rates. Order a Wise Card or WOWPASS to pay by card across Korea.

Flights To Korea : I use flight comparison sites such as Expedia and Skyscanner to find the best flights to Korea from any country. Air Asia is a good option for budget flights from Asia.

Travel Insurance : It is important to insure your trips to protect yourself against the unexpected. World Nomad is a specialized travel insurance provider with options for different coverage for travellers from around the world. You can also purchase cover when you are already travelling.

How To Learn Korean : The language course from 90 Day Korean or Korean Class 101 both have well-structured lessons and lots of useful resources to help you learn Korean.

Where To Stay In Myeongdong (Shops And Convenience)

Myeongdong District Shops And Street Stalls

When friends ask me where to stay in Seoul, I usually direct them to Myeongdong. Conveniently located a couple of stops from Seoul Station, this is a great location for those arriving from Incheon Airport or from other cities in South Korea. Sample the delicious street food that is on sale in the markets – you’ll find all sorts here, from traditional Korean foods, to weird and wonderful modern treats.

Tourist support staff wander the streets, English is widely used, it’s the start point for tours, and you can find street food and souvenirs in the night markets throughout this area. Myeongdong is the perfect base for travellers of all kinds and all budgets, with accommodation options that range from cosy guesthouses and hostels to luxurious high-rise hotels that offer stunning views across the city.

Myeongdong, like Seoul in general, is a melting pot of foreigners, hard working Koreans, shopping addicts, cafe lovers, and all in between. It’s a real microcosm of Korean life – which is fast paced and on the go 24 hours a day. That’s what makes it one of the best neighbourhoods in Seoul. There are markets you can wander through until late at night and practice haggling for bargains.

Location Overview : Located in central Seoul, Myeongdong is perfect for tourists seeking convenience and well connected for transport. Nearby neighbourhoods like Chungmuro offer plenty to explore on foot.

What’s Myeongdong Like : Vibrant retail and commercial district catering heavily to tourists. Bustling atmosphere with bright signs, street vendors, and crowds visiting cosmetics shops and food stalls.

Key Attractions & Sights : Myeongdong Shopping Street, Lotte Department Store, Korean cosmetics stores, street food stalls, Myeongdong Cathedral, Nanta performance arts theatre.

Dining & Nightlife Options : Quick-service restaurants and casual eateries focused on to-go shoppers. Known for street food skewers and dumplings. Limited nightlife, more cafes and dessert shops.

Budget Estimate : Anything from cheap hostels to luxury hotels. You can find mid-range hotels for great prices in this area, especially in off-peak season.

Foreigner Friendliness : Very foreigner-friendly area. Shops and restaurants cater to tourists with English menus readily available. Easy district for non-Korean speakers to stay in.

Main Subway Station : Myeongdong Station

Lobster Tails in Myeongdong Food Street

Best Hotels In Myeongdong

Myeongdong has one of the widest selections of hotels in all of Seoul’s districts and there is a hotel to suit any budget. Here are three of the best hotels in Myeongdong to suit different budgets.

$$$ The Westin Josun Seoul (★★★★★): The Westin Josun Seoul is a luxurious 5-star hotel situated in the popular Myeongdong shopping district, offering well-appointed rooms with views of the city or mountains, exceptional service, multiple dining options, a swimming pool, and convenient access to top attractions like Gyeongbokgung Palace.

$$ Four Points by Sheraton Josun (★★★★): The Four Points by Sheraton Josun is a comfortable hotel located right in the heart of vibrant Myeongdong, placing you steps from the area’s world-class shopping, dining, and entertainment. Contemporary rooms, an indoor pool, and 24-hour fitness centre ensure an enjoyable Seoul stay.

$$ Henn-na Hotel Seoul Myeongdong (★★★★) (BONUS): This Henn-na Hotel is one of the weird and wonderful hotels you can find in Seoul. Featuring Robots for receptionists and T-Rex for bellboys, this is truly one of the more unique lobbies of a hotel you’ll experience. Fortunately, things resume to normality beyond the lobby.

$ Philstay Myeongdong Station (★★): Philstay Myeongdong Station is a modern budget hotel situated right next to the Myeongdong subway station, providing easy accessibility around Seoul. Its clean, compact rooms coupled with friendly service offer great value in the prime location of Myeongdong – the famous fashion and foodie district.

Learn more : For a full breakdown of where to stay in Myeongdong, including the best budget, mid-range, and luxury accommodation options, check out my guide to the best hotels in Myeongdong . It also includes a more detailed guide about visiting Myeongdong and what to see and do in the area.

Where To Stay In Hongdae (Culture And Entertainment)

Street performers in Hongdae district

When I travel to Seoul for a day trip or weekend stay , I usually come to Hongdae to eat, drink, shop, or party. There are so many great places to dine, including foreign-food restaurants, traditional Korean dishes like BBQ, and funky bistros located in the side streets. Hongdae is the best neighbourhood in Seoul for those who want to experience Korea’s youth culture, eat well, and buy modern Korean fashion.

Hongdae is Seoul’s answer to Harajuku in Tokyo, with lots of unique fashion styles, cafes and stores. The streets are packed with clothes shops (boutique or mainstream), artsy goods, souvenirs, and, best of all, lots of Korean snacks to sample! There’s a strong art influence here from nearby Hongik University ( Hong -ik Dae -hakkyo), which gives the area its name and culture (it’s an art uni).

The energetic college district packs an explosion of experiences into a few blocks, perfect for the traveller craving the excitement and modern vibe Korea has become famous for. Accommodation is reasonably priced with homely guesthouses and hostels, as well as artistic hotels and smart business hotels for travellers. This is another great place to base yourself to see other parts of Seoul.

Location Overview : Hongdae is just west of central Seoul and close to the Han River. It’s a lively college neighbourhood that’s directly connected to the Airport Expressway.

What’s Hongdae Like : Artsy ambience catering to university students. Young creative vibe with street art, indie galleries, quirky boutiques, and music halls hosting underground performers.

Key Attractions & Sights : Hongdae Playground for street performances, concert venues, Korean crafts and fashion at Free Market, quirky cafes. Popular nightlife clubs.

Dining & Nightlife Options : Casual dining, foreign foods, quirky cafes, and lots of quick bites and street food. Iconic for its club scene – DJs, dance clubs, lively late night entertainment.

Budget Estimate : As this is a student area, there are plenty of lower-budget places to stay in, as well as mid-range hotels and shops. Foreign food and clubs can be expensive.

Foreigner Friendliness : Very open neighbourhood for foreigners. Lots of Western comforts. The high number of younger Koreans means more chance people can speak English.

Main Subway Station : Hongik University Station

Shops in Seoul's Hongdae District

Best Hotels In Hongdae

Hongdae’s hotel options aren’t as wide as other tourist areas like Myeongdong or Gangnam, but this district has some of the coolest, most unique hotels in Seoul. Here are some of the best hotels in Hongdae for different budgets.

$$$ RYSE, Autograph Collection (★★★★): RYSEm Autograph Collection is a stylishly designed hotel in the heart of Hongdae, Seoul’s youth culture and nightlife hub. Its chic rooms with city views, rooftop lounge, and easy access to the area’s countless cafes, galleries, shops, and clubs make it the perfect base to experience this vibrant neighbourhood.

$$ Amanti Hotel Seoul (★★★★): Nestled in the popular Hongdae area, Amanti Hotel Seoul is a cozy boutique property which affords easy access to all of Hongdae’s attractions while still maintaining tranquility and privacy. With a free-style open lobby, restaurants, a fitness centre, and warm, natural room decor to welcome you.

$ DW Design Residence (★★★): DW Design Residence is a stylish boutique hotel located in Hongdae. Its chic, modern rooms with city views provide a quiet escape while still being walking distance to Hongdae’s famous shops, clubs, cafes, and street art, making it the perfect base to explore this youthful, artistic neighbourhood.

Learn more : For a full breakdown of where to stay in Hongdae, including the best budget, mid-range, and luxury accommodation options, check out my guide to the best hotels in Hongdae . It also includes a more detailed guide about visiting Hongdae and what to see and do in the area.

Where To Stay In Gangnam (Shopping And Nightlife)

Gangnam Statue In Gangnam Area Seoul

Under the glitzy high-rises lies the opulent heart of Seoul in Gangnam. If you envision the Korean high life of fashion boutiques, Michelin star dining, and pulsing nightclub exclusivity — this is your ideal base. Its reputation as Korea’s Beverly Hills spans well beyond the viral pop song to the district’s extravagant reality. Shop flagship stores carrying luxury labels and ultra-modern Korean goods.

Taste creative fine dining fusing Korean cuisine with other global flavours. Then sip expertly-crafted cocktails at a rooftop bar with city views before you finish off the night at Korea’s most prestigious dance clubs. While the usual Gangnam bucket list caters to those seeking indulgence, there are plenty of wallet-friendly experiences like people-watching in style, riverside walks, and grabbing a Korean dessert.

There’s more to Gangnam than shopping and fancy hotels, though. There’s the historic Bongeunsa Temple, Royal Tombs, and a load of cool art galleries and museums to check out. Fans of K-pop will definitely love the K-Star Road where you can see statues dedicated to Korea’s biggest music stars. You might even bump into your favourite idols in this area if you’re really lucky!

Location Overview : Gangnam is south of the Han River, known as a modern wealthy business district. Well-connected to transit. Nearby Apgujeong is a popular high-end shopping area.

What’s Gangnam Like : Fashionable, elite ambience as Korea’s Beverly Hills. Luxury brand flagships, high-rise corporate offices, refined cafes, glitzy nightlife attract sophisticated crowds.

Key Attractions & Sights : COEX Mall, Starfield Library, Bongeunsa Temple, Gangnam Style K-pop Statue, Gaon Art Centre, K-Star Road, K-pop themed exhibitions.

Dining & Nightlife Options : Michelin-starred restaurants from Japan and Korea. Exceptional fine dining. Trendsetting cocktail bars and exclusive nightclubs with A-list clientele.

Budget Estimate : Most hotels, shops, and restaurants cater to Seoul’s elites, selling designer goods at high prices. However, there are also plenty of budget options in quieter side streets.

Foreigner Friendliness : This area attracts lots of expats who work and live in the area, as well as foreign tourists, making it quite foreigner friendly with some foreign food options.

Main Subway Station : Gangnam Station

Bongeunsa Temple in Gangnam District

Best Hotels In Gangnam

Gangnam boasts the largest collection of upmarket hotels in Seoul and is perfect for travellers who are looking for the finer things when they travel. There are also plenty of mid-range and budget options, too. Here are some hotel recommendations in Gangnam for each budget type.

$$$ Grand InterContinental Seoul Parnas (★★★★★): Overlooking the COEX Mall, the Grand InterContinental Seoul Parnas is a luxurious 5-star hotel in the heart of Gangnam. With well-appointed rooms boasting panoramic city views, exceptional service, Michelin-starred dining, an indoor pool, and a prime location near top shopping and attractions.

$$ Dormy Inn Seoul Gangnam (★★★): Dormy Inn Seoul Gangnam is a comfortable hotel situated minutes from Gangnam’s central station, providing easy access to the fashionable district. Clean Japanese-style rooms, therapeutic onsen hot spring baths, saunas, a 24-hour gym, and breakfast buffet offer great value in an ideal location.

$ Toyoko Inn Gangnam Seoul (★★★): The Toyoko Inn Gangnam Seoul is an affordable hotel in the heart of Gangnam, Seoul’s most stylish district. Its compact rooms offer essential amenities and free Wi-Fi while its prime location places you steps from mega malls, nightlife, K-Pop labels, and easy transportation for exploring Seoul.

Where To Stay In Insadong (Sights And Culture)

Shop window in Insadong Seoul

For an authentic taste of historic Korean aesthetics, make the charming district of Insadong your Seoul neighbourhood base. Just steps from modern buildings lies this preserved world of hanok houses, tea rooms, and winding alleys that represent Korea of yesterday and still today. Stop into a gallery to admire works by local artisans preserving longtime crafts like handmade hanji paper.

Pop into a tea shop to sip traditional tea while sampling delicate Korean desserts. Wander Insadong’s roads lined with shops offering antiques, traditional attire like hanbok, and quirky souvenirs you won’t find in mass retailers. Yet it’s the ability to take a peaceful break from the hurry of the modern city a few blocks away that makes this a great area to stay in Seoul.

Insadong continues on quietly with locals visiting decades-old restaurants and partaking in cultural experiences unique to Korea. Immerse yourself here in the historic heart of Seoul as a contrast to the gleaming towers surrounding this protected view into the past. There are lots of traditional sights nearby, including Jogyesa Temple, royal palaces, and the charming Bukchon Hanok Village .

Location Overview : Insadong is in central Seoul, known for traditional teahouses, galleries, and antique shops between Anguk Station and Jongno.

What’s Insadong Like : Historic charm with preserved Korean architecture alongside street food stands and peaceful teahouses frequented by locals. Known for traditional ambience.

Key Attractions & Sights : Ssamziegil arts complex housing traditional handicrafts shops, paintings and galleries, Tapgol Park, Jogyesa Buddhist temple, folk museum, and the Dynamic Maze.

Dining & Nightlife Options : Casual local eateries specializing in rice cakes, dumplings and sweet pancakes. Evening entertainment limited but nearby Jongno has plenty of options.

Budget Estimate : Despite the central location to historic sights, this area has many budget options for accommodation, dining, entertainment, and shopping.

Foreigner Friendliness : Historic area has information readily available in other languages. Known for an authentic Korean experience that caters to tourists.

Main Subway Station : Anguk Station

Jogyesa Temple In Insadong Neighbourhood

Best Hotels In Insadong

As this is a historic area of Seoul, there aren’t many high-rises. Instead hotels are typically smaller and more dated. However, that doesn’t mean that there aren’t lots of good accommodation options in Insadong. Here are some hotel recommendations in Insadong for each budget type.

$$$ Orakai Insadong Suites (★★★★): Orakai Insadong Suites is a charming boutique hotel situated in central Insadong. Spacious suites with traditional décor, an Italian restaurant, and roof terrace provide comfort and style, while its unbeatable location grants easy access to Insadong’s cafés, galleries, shops, and historic sights.

$$ Nine Tree Premier Hotel Insadong (★★★★): Nine Tree Premier Hotel Insadong is a modern, design-centric hotel nestled in the heart of Insadong. Contemporary rooms, exceptional service, a lounge bar, and rooftop garden integrate style and comfort, while its coveted location connects you to Insadong’s galleries, teahouses, shopping, and historic charm.

$ Yehadoye Guesthouse (★): Yehadoye Guesthouse is a charming budget guesthouse located in the heart of Insadong, Seoul’s culture and arts district. It offers comfortable rooms with traditional Korean décor and friendly staff who can recommend the best galleries, teahouses, and restaurants in the lively neighbourhood.

Where To Stay In Dongdaemun (Shopping And Culture)

Dongdaemun District In Seoul With DDP

For shoppers seeking the ultimate retail therapy, make vibrant Dongdaemun your Seoul base. This is a prime spot to indulge in the city’s famous shopping culture. The district thrums with immense wholesale and retail complexes like Doota and Migliore catering to Korean fashion wholesalers and trendy shoppers alike. Storefronts crammed with glittering goods and clothing stay open all day and night.

Outside the shops, food stalls pump out snacks and coffee to fuel indulgent shopping sprees. You’ll certainly need it with so many places to shop in Dongdaemun , both in traditional markets and modern department stores. Dongdaemun satisfies more than retail desires though with its futuristic architecture like the sleek curve of the Dongdaemun Design Plaza and lively Dongdaemun History and Culture Park.

From browsing chic boutiques under the bright lights at 3am to strolling the park amid historic sights from the daytime, Dongdaemun’s around-the-clock energy delivers an intoxicating urban vibe unique to Seoul that visitors won’t soon forget. This is definitely one of the best areas in Seoul for those who want to bring home a lot of souvenirs and be well connected with access to other parts of Seoul.

Location Overview : Dongdaemun is northeast Seoul, known for enormous wholesale and retail shopping complexes open 24/7. Adjacent to the historic area of Jongno.

What’s Dongdaemun Like : Vibrant commercial district with futuristic and eclectic architecture. Caters heavily to fashion trade and retail with camera-ready styling displays attracting youth.

Key Attractions & Sights : Dongdaemun Design Plaza, Dongdaemun History Culture Park, Shopping complexes like Migliore mall and Hello APM. Best area in Seoul for shopping.

Dining & Nightlife Options : Street food snacks late into the evening outside major malls. More casual local eateries than fine dining. Nightlife not a main draw.

Budget Estimate : Very wide range in terms of fashion and market pricing as well as food stall options. Easy to find low budget to moderate accommodations as well as 5-star hotels.

Foreigner Friendliness : Not as much English used but still an accessible location in Seoul that’s used to tourists. Known more for Korean fashion than traditional culture.

Main Subway Station : Dongdaemun Station

Traditional Market in Dongdaemun Seoul

Best Hotels In Dongdaemun

Dongdaemun is a shopping district that has a lot of tall department stores with smaller hotels squeezed in between them, as well as small guesthouses in the quieter side streets. You can find hotels with nice views of Seoul. Here are some hotel recommendations in Dongdaemun for each budget type.

$$$ JW Marriott Dongdaemun Square Seoul (★★★★★): The JW Marriott Dongdaemun Square is a luxurious, 5-star hotel centrally located in Dongdaemun, steps from high-end malls and markets that stay open until the wee hours. Conveniently placed with spacious, well-appointed rooms, it serves as an ideal base to explore all that Seoul has to offer.

$$ Hotel Skypark Kingstown Dongdaemun (★★★★): Hotel Skypark Kingstown is a modern hotel situated next to Dongdaemun History & Culture Park Station, providing easy access to Dongdaemun’s famous markets and shopping centres. Its comfortable, contemporary rooms, free breakfast, and prime location offer convenience and value in dynamic Seoul.

$ Mangrove Dongdaemun (★★★): Mangrove Dongdaemun is a cozy boutique hotel nestled near the buzzing Dongdaemun shopping district. Its chic, nature-inspired rooms with city views, friendly service, lounge bar, and walking distance to late-night markets, malls, and attractions make it a unique Seoul stay with style and convenience.

Learn more : Check out my review of the JW Marriott Dongdaemun Square and learn about the Korean trend called ‘ hocance ‘, which is a combination of ‘hotel’ and ‘vacance’, meaning to vacation inside a hotel. It’s a lovely hotel and I really enjoyed my stay and exploring the sights of Dongdaemun.

Where To Stay In Jamsil (Nature And Shopping)

Jamsil Neighbourhood With Lotte World Tower

For travellers seeking to experience Seoul’s sporting spirit and family-friendly recreation, the athletic district of Jamsil has lots of Seoul accommodation options for you. As a hub of huge stadium event energy and Olympic legacy by the picturesque Han River, visitors can access major concerts and events one day then partake in thrills at the massive Lotte World amusement park the next.

Cheer on Korea’s beloved baseball team at Jamsil Baseball Stadium or visit music festivals and more at Olympic Park while staying steps from the fan action. The surrounding Jamsil and Songpa districts also offer scenic riverside parks such as Seokchon Lake, the landmark Jamsilsa Temple, and access to Lotte World Tower’s soaring views—all balancing culture with modern conveniences.

Jamsil offers a slower-paced stay in Seoul than the fast-paced touristy districts like Myeongdong and Hongdae, along with scenic views, extensive shopping, fine dining, and the best views of Seoul from the Seoul Sky Observatory . This Seoul neighbourhood allows immersion in events and culture only Seoul can offer while still catering to family travellers seeking flexible fun east of the city centre.

Location Overview : Jamsil is a district in southeastern Seoul, known for sports venues and the Olympic Park. There are also many Lotte attractions, including the Lotte World Tower.

What’s Jamsil Like : A family-friendly neighbourhood with athletic ambience. Home to the Olympic Stadium and Arena where concerts / matches are held. More nature than central Seoul.

Key Attractions & Sights : Olympic Park, Lotte World theme park, Seoul Sports Complex (baseball / football), Jamsilsa Buddhist temple, Jamsil Naru Park along the Han River.

Dining & Nightlife Options : Casual restaurants and cafes near Lotte World. Street food stands clustered around the stadium. Nightlife not a main draw but some quiet bars around.

Budget Estimate : Jamsil is a rich neighbourhood in Seoul and attracts wealthy tourists and Seoulites alike to its shopping and attractions. Expect slightly higher prices here, but still bargains around.

Foreigner Friendliness : English less common than other central Seoul districts as popular with locals, but major attractions and shopping centres will be foreigner friendly.

Main Subway Station : Jamsil Station

Lotte World Tower in Jamsil District

Best Hotels In Jamsil

Jamsil has the charm and opulence of Gangnam, but in a more peaceful, greener district of Seoul that has a more laid back pace of life. This is a great area in Seoul to have fun, shop, eat well, and spend the evening enjoying the sights. Here are some hotel recommendations in Jamsil for each budget type.

$$$ Signiel Seoul (★★★★★): Overlooking the Han River, the landmark Signiel Seoul occupies the top floors of the Lotte World Tower in Jamsil. Luxury rooms with panoramic views, exceptional dining, an urban forest, infinity pools, and proximity to attractions like Lotte World make it one of Seoul’s premier hotels.

$$ Rosana Tourist Hotel (★★★★): The Rosana Tourist Hotel is a comfortable budget hotel located in Jamsil, convenient for those visiting Seoul’s famous amusement park, Lotte World, and the 1988 Olympic sites. With cozy, modern rooms, friendly service, buffet breakfast and easy transportation access, it makes an affordable Seoul stay.

$ Pharos Hotel (★★★): Pharos Hotel is an affordable guesthouse conveniently situated in the bustling Jamsil district. Its cozy, boutique-style rooms, shared lounges and rooftop garden offer a quiet, budget-friendly respite while still being walking distance to Jamsil’s major attractions.

Where To Stay In Itaewon (Food And Entertainment)

Itaewon neighbourhood with N Seoul Tower

Known as the foreigner district due to its history as a home to American soldiers, Itaewon is the most multicultural place in Seoul and home to many expats. English is more widely spoken here and shops cater to foreigner sizes. Brimming with global flair and nonstop excitement, the lively Itaewon district offers visitors an ideal launchpad for exploring Seoul’s vibrant culture and nightlife.

With lanes packed with diverse cuisines from across the globe, travellers can dine their way around the world without leaving the neighbourhood. After dark, Itaewon’s neon-lit cocktail bars and thumping dance clubs keep the party going into the early morning hours. And thanks to Itaewon’s central location near the Han River, tourists can easily immerse themselves in Seoul’s tradition and modernity.

For guests eager to experience one of Asia’s most dynamic cities, Itaewon’s cosmopolitan vibe and energetic entertainment make it the perfect home base for a Seoul adventure. If you’re worried about getting lost in translation, Itaewon’s international charms can make visiting Korea easier. Muslim travellers to Korea will appreciate the wide selection of Halal food and the Itaewon mosque.

Location Overview : Itaewon is centrally located, close to the Han River and N Seoul Tower and adjacent to the Yongsan district. Known for expat culture and international diversity.

What’s Itaewon Like : Multicultural district with global cuisine, nightlife and shopping. Caters to an international mix from US Army ties. Blend of modern amenities with street food stands.

Key Attractions & Sights : Itaewon Global Village Centre showcases cultural diversity. Also popular for energetic nightclubs, casual lounges with foreign comfort food, and theatres.

Dining & Nightlife Options : Halal, Kosher and vegetarian restaurants indicative of Itaewon’s worldwide options. Find foreign foods from tacos to curries. Bars open late with DJs and themes.

Budget Estimate : Prices typically range from lower budget to mid-range for food, shopping and hotel rates. Itaewon draws all types of traveller, from digital nomads to budget backpackers.

Foreigner Friendliness : Extremely open and welcoming neighbourhood to foreigners with English-language menus and services readily available.

Main Subway Station : Itaewon Station

Backstreets of Itaewon in Seoul

Best Hotels In Itaewon

The Itaewon district spreads across the slopes of Namsan Mountain with views of the N Seoul Tower possible from many places. That also means that some hotels can be uphill, so be careful when choosing your place. Here are some hotel recommendations in Itaewon for each budget type.

$$$ Grand Hyatt Seoul (★★★★★): The Grand Hyatt Seoul is an iconic luxury hotel situated on Namsan Mountain in the Itaewon district, featuring well-appointed rooms with city views, exceptional dining options, a spa, fitness centre, outdoor pool, and convenient proximity to top attractions like N Seoul Tower and the War Memorial of Korea.

$$ Mondrian Seoul Itaewon (★★★★★): Nestled at the foot of Namsan Mountain, the stylish Mondrian Seoul Itaewon offers chic, contemporary accommodations steps from the vibrant Itaewon neighbourhood. Its sleek rooms with city views, eclectic dining, and a rooftop lounge put guests in the heart of this multicultural hub.

$ Imperial Palace Boutique Hotel Itaewon (★★★): Imperial Palace Boutique Hotel Itaewon is an affordable, design-centric hotel in the lively Itaewon district. Contemporary rooms, exemplary service, rooftop lounge with city views, and walking distance to global cuisine, nightlife, N Seoul Tower, and subway, make it a stylish, convenient base to explore Seoul.

Where To Stay In Yongsan (Convenience And Culture)

Hotel in Yongsan District in Seoul Korea

This is where to stay in Seoul if your priority is good value and getting around easily. You’ll find plenty of the city’s traditional charm in this mostly residential area, as well as some of the best prices and peace & quiet. Located close to Hongdae, Myeongdong, Itaewon, and even Gangnam, this is certainly a convenient location for those who plan to move around a lot and see all the sights.

Situated near the centre of Seoul, the Yongsan district gives visitors prime access to the historic and ultra-modern attractions of this fast-paced capital. With cultural sites like the National Museum of Korea and the War Memorial of Korea within its borders, travellers have centuries of Korean history and artwork at their fingertips. The Itaewon shopping and nightlife district is also just a short ride away.

For relaxation amid the bustling metropolis, Yongsan boasts expansive green spaces including the sprawling Hangang Park along the riverfront. With its museums, monuments, restaurants, and natural escapes, Yongsan lets tourists dive into Seoul’s unique layers of tradition and innovation while enjoying comfortable accommodations. Expect great views of the N Seoul Tower from hotels in this area, too.

Location Overview : Yongsan stretches south of the Han River near central Seoul. Home to the enormous Yongsan Electronics Market and War Memorial of Korea.

What’s Yongsan Like : Lively commercial district centred around the dense electronics shopping complex. Also residential in some areas with older architecture and a mix of income levels.

Key Attractions & Sights : Yongsan Electronics Market for tech and gadgets. War Memorial and Museum spans vast grounds honouring military history. Smaller museums in the area too.

Dining & Nightlife Options : More casual everyday eateries and takeout catering to electronics market shoppers and residents. Limited nightlife but good rooftops towards Namsan Mountain.

Budget Estimate : Room rates and dining very inexpensive around the market and residential sections compared to higher-end options around the War Memorial and Yongsan Station.

Foreigner Friendliness : Tourists won’t have any problems in the large malls, hotels, and stations, but the smaller back streets of Yongsan cater more to locals.

Main Subway Station : Yongsan Station

National Museum of Korea In Yongsan District

Best Hotels In Yongsan

The Yongsan area stretches out around the Yongsan area up to Seoul Station and down to the Han River and is set to be the future hot place to visit in Seoul with the area set to become Seoul’s tech hub from 2025. Here are some hotel recommendations in Yongsan for each budget type.

$$$ Grand Mercure Ambassador Seoul Yongsan (★★★★): Luxurious apartments and hotel rooms blend seamlessly at Grand Mercure Ambassador in central Yongsan. Minutes from the river and public transportation, facilities include an executive lounge, a swimming pool, multiple restaurants, and guests enjoy easy access to Yongsan parks.

$$ Nine Tree Premier ROKAUS Hotel Seoul Yongsan (★★★★): The Nine Tree Premier Hotel is a stylish, design-oriented hotel near Yongsan Station, providing easy transit access around Seoul. Contemporary rooms, exceptional service, lounge bar, and walking distance to the riverside parks, War Memorial, and Itaewon’s global dining make it an ideal base.

$ Hotel WO Yongsan Station (★★★): Hotel WO Yongsan Station is a sleek, modern hotel located next to Yongsan Station, offering quick access around Seoul and beyond. Its vibrant, artsy rooms feature contemporary decor, while onsite dining, a fitness centre and convenient transport links cater to both leisure and business travellers.

Where To Stay In Yeouido (Nature And Culture)

Hotels in Yeouido District in Seoul Korea

Sitting on an island in the Han River, Yeouido offers visitors a refreshing oasis in the middle of bustling Seoul. Travellers will enjoy strolling the lush public parks and gardens dotting this “Island of Yeoui” while skyscrapers glitter in the background. During April, the area is home to one of the biggest cherry blossom festivals in all of South Korea, with thousands of cherry trees to walk under.

The National Assembly, Seoul’s stock exchange, and major media outlets call Yeouido home – making it a fascinating destination for witnessing South Korea’s economic and political engines up close. Expect to find upmarket attractions and eateries in this area. Hopping over to the mainland via subway or footbridge leads straight to key sites like Gwanghwamun Plaza and Gangnam.

With its balancing act of nature, commerce and city attractions, Yeouido’s prime location enables tourists to move between serene escapes and urban energy. And sampling Seoul’s celebrated food scene is effortless with local eateries and traditional markets abounding nearby. Stay in Yeouido and enjoy a peaceful stay with bike rides by the river, picnics, and strolls through a quieter part of Seoul.

Location Overview : Yeouido is an island district southwest of central Seoul, connected by bridges and home to the National Assembly Building. Plenty of nearby natural attractions.

What’s Yeouido Like : Mix of financial high-rises and cultural spots like Yeouido Park. Draws business professionals but also outdoorsy families with green spaces, festivals along the Han River.

Key Attractions & Sights : 63 City skyscraper has an observation deck. Yeouido Park local favourite to bike, picnic or see spring cherry blossoms. National Assembly offers free tours.

Dining & Nightlife Options : Casual business area dining like noodles stands popular with lunch crowds. Limited evening entertainment options compared to Hongdae and Gangnam.

Budget Estimate : Mid-range for hotels, meals and attractions. Higher-end lodging also available for executive business clients if needed. Easy to utilise low budget transportation.

Foreigner Friendliness : English less common away from hotel business centres but access to and from Yeouido conveniently English-friendly overall via transit options.

Main Subway Station : Yeouido Station

Picnic by the Han River in Yeouido

Best Hotels In Yeouido

As Yeouido is a commerce and political centre, there are more hotels catering to business and luxury travellers than budget travellers. High costs, but expect beautiful views of Seoul and the Han River. Here are some hotel recommendations in Yeouido for each budget type.

$$$ Conrad Seoul (★★★★★): Overlooking the Han River, the luxurious Conrad Seoul on Yeouido Island is a stylish oasis in Seoul’s financial district, offering well-appointed rooms with stunning views, multiple dining options including Michelin-starred dining, an outdoor pool, spa, and close access to the National Assembly Building.

$$ Glad Yeouido (★★★★): Glad Yeouido is a sleek, contemporary hotel situated on Yeouido Island in Seoul’s business district. Chic rooms with panoramic city views, an international buffet, fitness centre, and walking distance to the National Assembly and riverside parks make it an ideal base for business and leisure travellers.

$ The Connoisseur Residence Hotel (★★★): The Connoisseur Residence Hotel is a cozy boutique hotel located in Yeouido. Its stylish, apartment-style rooms with river views, shared kitchen and convenient location provide a quiet escape, while remaining close to corporate offices, cultural sights and the Han River greenway.

Best Districts In Seoul By Traveller Type

Residential district in central Seoul

There are so many options for places to stay in Seoul that it can be overwhelming trying to figure out which is right for your particular travel needs. A family is likely to want a different area than a backpacker out to party or a couple after a romantic weekend. Everyone has their own needs and this section will help recommend some neighbourhoods that I think will be most suitable for you.

Where To Stay In Seoul For First-Timers

For your first visit to Seoul, the most convenient and tourist-friendly districts to stay in are Myeongdong , Insadong , Dongdaemun , Hongdae or Itaewon . Myeongdong’s mix of traditional sights, mega shopping malls and street food provides easy access to top attractions like Gyeongbokgung Palace and the charming alleyways of Insadong.

The vibrant, creative youth culture of Hongdae, along with Itaewon’s international dining scene should also be on your list. Dongdaemun’s famous market and shopping centres that stay open all night offers a more local experience. Each area has accommodation options fitting any budget.

Where To Stay In Seoul For Solo Travellers

For those visiting Seoul alone, the most engaging districts to stay in are trendy Hongdae , multicultural Itaewon , or the central downtown (Myeongdong / Insadong / Dongdaemun) . Hongdae’s indie arts scene and clubs make it easy to mingle with locals and fellow travellers. Itaewon’s international cuisine and bars fosters social interaction.

Central Seoul’s downtown districts like Myeongdong, Insadong and Dongdaemun place you amidst the action with boutique shops, teahouses and night markets to explore. Hostels here also organise activities. Getting around via transit is seamless, though walking these areas alone is also perfectly safe given Seoul’s low crime rate.

Where To Stay In Seoul For Families

When traveling to Seoul with kids, consider staying in family-friendly districts like Hongdae , Jamsil or near City Hall . Hongdae has playgrounds and cafes, while Jamsil is home to major amusement parks like Lotte World. Areas around City Hall and Euljiro are close to child-friendly museums, Namsan Park, and the expansive Seoul Children’s Grand Park.

Myeongdong also has plenty of malls and food options for picky eaters. Multi-room accommodation is easy to find, though advance booking is recommended as family rooms fill fast. Most districts are very safe for families day or night.

Where To Stay In Seoul For Budget Travellers

For an affordable visit to Seoul, consider staying in Hongdae , Dongdaemun or areas near universities , which cater well to the backpacking crowd. Hostels here can cost under $10/night, or opt for guesthouses for cheap private rooms. Hongdae offers both budget digs and lively nightlife.

Dongdaemun has 24/7 shopping bargains while being metro-close to major sights. Other lower-cost neighbourhoods like Mapo and Seongsu are on the artsy side with cafes and clubs. With public transit connectivity, most places are still conveniently accessible to top attractions on a budget.

Where To Stay In Seoul For Luxury Travellers

For an ultra-indulgent trip to Seoul, consider staying in the opulent Gangnam district, including the stylish Apgujeong / Cheongdam area, or conveniently located Jongno between Myeongdong and Insadong. Gangnam is renowned for its glittering high-rise hotels with Michelin-starred restaurants, chic cocktail bars, luxury shopping at COEX, and Bongeunsa Temple.

The Apgujeong and Cheongdam neighbourhoods of northern Gangnam also offer exclusive boutiques alongside five-star hospitality. For history buffs, Jongno’s heritage hotels situate you among Gyeongbokgung Palace and the traditional hanok village of Bukchon while providing first-class amenities and service.

Where To Stay In Seoul For Business Travellers

For those visiting Seoul on business, the most convenient areas to stay in are Gangnam , Yeouido , or Yongsan districts. Gangnam houses the COEX business hub along with corporate offices and Trade Tower’s exhibition centres, pairing modern accommodations with dining and nightlife options.

Yeouido’s high-rise hotels neighbour Seoul’s key financial institutions and the National Assembly. Yongsan’s proximity to Yongsan Station and Seoul Station provides speedy airport connections and travel to other parts of Seoul. All offer work-friendly amenities from conference rooms to copying services, located only a short cab ride from destinations like Namsan and Myeongdong.

Best Areas In Seoul For Korean Culture

For an authentic taste of Korean culture, opt to stay in areas like Insadong , Bukchon Hanok Village or Jongno . Insadong’s streets are lined with galleries exhibiting works by local artists, traditional teahouses and shops selling handicrafts, allowing you to immerse in old Seoul.

The Bukchon Hanok neighbourhood places you right among preserved hanok houses while Jongno juxtaposes historic palaces, temples and the new Seoul City Hall. Trying the Korean cuisine, soju, noraebang karaoke and catching a K-pop show can happen in most districts however. Booking a hanok guesthouse also lets you experience traditional accommodation.

Best Areas In Seoul For Shopping

For shopaholics, the best home bases in Seoul are Myeongdong , Dongdaemun or the Apgujeong / Cheongdam areas in Gangnam . Myeongdong offers over 400 local boutiques alongside retail giants like Shinsegae along brightly-lit pedestrian lanes. Dongdaemun’s expansive 24-hour malls and markets offer everything from designer knock-offs to craft supplies at incredibly low rates.

Known as Korea’s Champs-Élysées, Cheongdam and Apgujeong in Gangnam flaunt posh department stores like Galleria alongside luxury flagship boutiques from brands like Chanel and Louis Vuitton. Whichever retail wonderland suits your tastes, staying central allows you to conveniently drop your bags after long shopping adventures.

Best Areas In Seoul For Entertainment

For easy access to Seoul’s buzzing nightlife scene, Hongdae , Itaewon and Gangnam are ideal areas to stay. Hongdae is the city’s epicentre for indie music clubs, hidden bars and late night street food alongside art markets and cafes. Itaewon caters to party-goers with its vast array of lounges and nightclubs spinning hip hop and EDM among burger joints and craft beer pubs.

Upscale Gangnam is renowned for posh clubs playing K-pop and electronic while mega-clubs like Octagon fuel Seoul’s after-dark energy. Myeongdong also stays lively late with its brightly-lit shopping streets and food stalls. If you want somewhere to stay in Seoul that doesn’t sleep, Myeongdong is a great answer.

Best Districts In Seoul For Short Stays

With just a few days to spare, you’ll want to base yourself in Seoul’s most popular central districts like Myeongdong , Hongdae or Dongdaemun . Myeongdong will place you right in the thick of the action with traditional and modern shopping options and street food, along with cultural sights like Deoksugung Palace in walkable distance.

Also centrally located, Hongdae offers a youthful vibe with endless cafes, clubs and entertainment. Dongdaemun gives you 24/7 access to sprawling markets and malls in an inherently local scene. With so much packed into one area, these dynamic locales let you maximise a quick trip.

Best Districts In Seoul For 1-Week Stays

With a full week to explore Seoul, basing yourself in neighbourhoods like Hongdae , Myeongdong and Insadong will enable you to fully experience both historical sights and local colour. Hongdae provides quick access to trendy yet traditional sites along the Han River as well as boutique shops and galleries.

Myeongdong and Insadong places you among top attractions including Gyeongbokgung Palace, Changdeokgung Palace, and Bukchon Hanok Village while also having restaurants, cafes and nightlife within close proximity. With an extensive transit system, all corners of Seoul will still remain at your fingertips from these centrally located districts.

Best Districts In Seoul For Month-long Stays

With 30 days to unpack Seoul, slower-paced residential districts like Euljiro , Seongdong or Mapo allow you to live like a local. Home to universities and hanoks, Euljiro offers budget eats with cultural sights nearby. Seongdong’s parks, family-run shops and library cafés exude neighbourhood charm.

Bordering the Han River, Mapo blends nature trails with an indie arts scene. Staying outside the usual tourist centres grants a richer, community-centric experience. Yet with Seoul’s efficient subway system, iconic attractions are only ever a short ride away at your desire.

Seoul Accommodation Searching Tips

Figuring out where to stay in Seoul is a serious concern and finding the right place at the right time of year for the right price can certainly impact the overall experience of your holiday. As well as providing a Seoul district guide that has covered what I consider the best neighbourhoods to stay in, I want to offer some of my personal tips from decades of travelling in Seoul, Korea, and beyond.

Location is key : Pick a neighbourhood that aligns with your interests, whether that be shopping in Myeongdong, culture in Insadong, or nightlife in Hongdae. This way top attractions will be walkable and you won’t find yourself travelling a long way each day. A central location that’s well connected is better than staying next to one particular attraction you want to visit.

Compare rates : Hotel prices can fluctuate dramatically. Each of the major hotel booking sites have their own deals with hotels and you might find cheaper prices for the same hotel and the same dates from different sites. I always find the hotel I want to stay in and then compare sites like agoda.com, hotels.com, and booking.com to see which has the best price for my stay.

Book early : Reserve at least 2 or 3 months out, especially for peak times like cherry blossom season (April), summer holidays (August), and autumn leaves (October), to avoid disappointment and higher prices. Rooms fill fast in Seoul and you can save a lot of money if you book in advance, so plan ahead.

Seek out guesthouses : For an authentic Korean stay, hanok guesthouses offer traditional charm at budget prices. In Seoul, you can find hanok houses in Bukchon Hanok Village where you can experience life in Joseon-era Korea, but with modern comforts.

Splurge on views : If your budget allows, rooms facing landmarks like N Seoul Tower or Bukchon Hanok Village enhance your stay exponentially. Large hotels generally have better views as they’re taller and places in Myeongdong and Insadong have rooftop bars where you can take in the views at night.

Airport connections : If you’re visiting Seoul for a short time and need to get to and from Incheon Airport conveniently, then staying in Hongdae is a great option as it’s connected to the airport by subway. It’s also connected to Gimpo Airport, which is Seoul’s main airport that flies to Jeju Island. There are also limo buses that travel from Incheon Airport to most major neighbourhoods in Seoul.

I hope these tips help you figure out where to stay in Seoul and start planning your ideal trip to Korea. Remember to check out my South Korea Travel Guide for more tips about travelling to Korea, including details about staying connected, travel money, seasons, attractions, and lots more.

Frequently Asked Questions

Here are some frequently asked questions about where to stay in Seoul. These answers are based on my own experience and from research conducted to write this article.

Where’s the best place to stay in Seoul for first-timers?

For first-time travellers to Seoul, Myeongdong, Hongdae, or Insadong are perfect places to stay to see the sights, experience Korean culture, and be conveniently located to travel across Seoul. These Seoul neighbourhoods are used to tourists and you’ll find tourist-support staff walking the streets, tourist information centres, and plenty of translated signs and menus.

Which Neighbourhood in Seoul is best for tourists?

The best neighbourhood in Seoul for tourists is Myeongdong or Hongdae. Myeongdong is a tourist-friendly district that caters to tourists with plenty of retail stores, restaurants, and Seoul’s best selection of hotels. Hongdae is Korea’s youth culture centre and a great place to check out to immerse yourself in Korean culture.

Which district of Seoul has good budget accommodation?

Hongdae has a good selection of budget accommodation, including guesthouses and hostels with very low prices. Myeongdong also has many cheaper hotels and guesthouses that are slightly more expensive, but offer private rooms in a central location.

Which is the best area to stay in Seoul?

The best area to stay in Seoul is the one that suits your travel requirements and budget. Myeongdong has the widest range of hotels that cater to budgets of all size and is conveniently located close to attractions, major transportation hubs like Seoul Station, and has lots of shops and restaurants that cater to tourists with more English-speaking staff. However, if you’re a regular traveller to Seoul, you may find somewhere like Jamsil or Yongsan better places to stay as you can explore less tourists districts and try more authentic Korean restaurants.

Which area in Seoul has the best nightlife?

The best areas in Seoul for nightlife are Hongdae, Itaewon, and Gangnam. There are bars and clubs in all of these areas, with Hongdae and Gangnam both offering world-class nightclubs. If you prefer to try Korean singing rooms and quieter bars, then try Hongdae or Itaewon, as well as the Jonggak area near Insadong.

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The Soul of Seoul

The 9 Best Areas To Stay In Seoul, Korea: From Gangnam To Hongdae

The capital city of Seoul in Korea is sprawling and you could easily spend one to two hours on the subway getting across the city. When it comes to deciding where to stay in Seoul, it’s important to focus on what it is you want to accomplish while you’re here. From the traditional sites in Bukchon Hanok Village to the artsy district of Hongdae, there is a lot to choose from and plenty to do.

Here is a breakdown of the best places in Seoul to stay and what to do nearby. This guide to the best hotels in Seoul in each area of the city is sure to help you plan an exciting trip to Seoul.

Signiel Hotel, Jamsil, Seoul, Korea

Get ready for your trip to Seoul. Let me help you figure out where to stay in Seoul!

What To Know About Seoul

Which area of seoul should i stay in.

  • Bukchon: Best area to stay for a traditional experience
  • Insadong: Best area to stay for first-time tourists
  • Hongdae: Best area to stay for nightlife and music
  • Yeouido: Best area to stay for families
  • Myeongdong: Best area to stay for shopping and street food
  • Gangnam: Best area to stay for K-beauty and K-pop
  • Seoul Station: Best area to stay if you want to get out of Seoul more
  • Itaewon: Best area to stay for international food and nightlife
  • Dongdaemun: Best area to stay for shopping and design

What To Do To Prepare For Your Trip To Seoul

(This post contains affiliate links, which means I receive a certain percentage of a sale if you purchase after clicking at no cost to you. Thank you for your support.)

Sunset, Seoul, Korea

  • Seoul is made up of 25 different districts called a “gu” (구) in Korean. Of course there are more popular gu’s for tourists to stay in though and more residential gu’s for locals so we’ll make sure you’ve got the tips for travel here.
  • Seoul is cut through the center by the Han River, or Hangang. The northern half of Seoul is called Gangbuk , meaning “north of the river”, and the southern half of Seoul is called Gangnam , meaning “south of the river”. (Not to be confused with the gu’s of the same name though.) This is important to know because the northern half and the southern half are very different in terms of what you will see and do. The northern half of Seoul is generally where you’ll find the historical and traditional character of Seoul. The southern half of Seoul is where you’ll find the more modern, glitzy areas of Seoul.
  • Generally, I suggest that short term tourists stay in the Gangbuk area as it has all of the main sites you’ll likely want to visit. A day spent in Gangnam/Jamsil is generally enough for short term tourists unless you have business there or are perhaps getting into the medical tourism areas, and then Gangnam would be better for you.

Choosing the best area to stay in for you is probably the biggest decision you’ll need to make when planning a trip to Seoul. No stress or anything. Seoul is huge, but if you find the right spot for you and what you want to see, your trip will be unforgettable.

Here’s a quick guide for where to stay:

  • For first time tourists to Seoul: Bukchon, Insadong, and Myeongdong
  • For short term travelers to Seoul: Insadong
  • For the shopping-interested: Myeongdong, Gangnam, Hongdae, or Dongdaemun
  • For the nightlife lovers: Hongdae, Gangnam, or Itaewon
  • For the families: Insadong or Yeouido

What Is Bukchon Known For

Bukchon, home to the Bukchon Hanok Village, is the perfect place to stay if you’re looking for a traditional stay in the city. Walk along streets lined with traditional Korean homes and go from quiet residential areas to palaces, temples, and there are a lot of great experiences to try here too. If you want to try a traditional stay for part of your stay, then this is a great area to start, and then move to one of the hotels in nearby Insadong.

Greenmile Coffee, Bukchon Hanok Village, Seoul, Korea: Hallie Bradley, Modern Hanbok

What To See In Bukchon

  • Bukchon Hanok Village : A historical village with traditional Korean homes open for tourists to visit.
  • Main Palaces: Gyeongbokgung Palace , Deoksugung Palace , Changdeokgung Palace
  • Unhyeongung Royal Residence : A less touristy collection of traditional Korean buildings. Great for taking photos in Hanboks, or Korean traditional clothes.
  • National Museum of Modern & Contemporary Art

Recommended Hotels In Bukchon

Bonum 1957, Bukchon Hanok Village, Seoul, Korea

This gorgeous traditional house is a boutique stay which means it’s been updated with the amenities that you’d appreciate like beautiful bathroom facilities and the touches are a bit more high end than you’ll find in other stays. The rooms here are just beautiful and there are options for floor sleeping as well as large beds. I’ve walked through this boutique stay and it is a stunning. I’d definitely recommend it to any visitor that comes to stay.

Book a stay here on Booking.com or on Agoda.com

Stay 256, Bukchon Hanok Village, Seoul, Korea

Stay in this more traditional Hanok building with a beautiful courtyard. This is a more cozy atmosphere on a street with cool cafes and restaurants. In the winter take advantage of the traditional ondol (floor) heating to warm up and in the summer, use the AC which has been added for comfort. The owner is very friendly and helps out any guests with recommendations for where to go and what to see.

Book a stay here on either Booking.com or on Airbnb.com

Chiwoonjung, Bukchon Hanok Village, Seoul, Korea

Chiwoonjung

This former Korean president’s historic villa has been opened to the public but keeps that traditional charm. There’s also a jjimjilbang, or traditional Korean sauna, for guests to use in the evenings. The decor is traditional and beautiful with classic Korean touches. Don’t forget to take advantage of the meal time on site and eat like a king… or a former president.

Book a stay here on Booking.com or here on Agoda.com

What Is Insadong Known For

Insadong is a part of the traditional and cultural center of Seoul. There are traditional Hanoks to stay in but there are also hotels for the visitors that want a bed instead of floor sleeping. With a Buddhist temple, the main Korean palaces, and lots of cafes and restaurants nearby, this is great if you want to easily get out and about to see things without worrying about the massive transit system.

This area is also great for tourists because most places in this area have menus, information, and directions in multiple languages for ease of use.

Sanchon, Vegan Restaurant, Insadong, Seoul, Korea

What To See In Insadong

  • Palaces: Gyeongbokgung Palace, Deoksugung Palace, Changdeokgung Palace
  • Gwangjang Traditional Market : A market known for delicious and authentic Korean cuisine. Tourist friendly and even featured on Netflix.
  • Sewoon Sangga : Once a local market, now it’s a collaborative space for culture and arts.
  • Jogyesa Temple : A Buddhist temple in central Seoul that is the easiest for most tourists to visit.
  • Cheonggyecheon Stream : A popular pedestrian-friendly stream in central Seoul that allows visitors to walk from Gwanghwamun all the way to Dongdaemun Design Plaza .

Recommended Hotels In Insadong

Nine tree premier hotel insadong.

This hotel was just opened in October of 2019 and is directly across the street from Jogyesa Temple and in a new mall in the Insadong district. The location couldn’t be better if you were looking for something in Insadong with easy access to public transportation and new new new. There is a 24 hour front desk, fitness center, and all of the amenities you want in a great stay.

Book a stay here easily on Booking.com or here on Agoda.com

Nine Tree Premier Hotel, Insadong, Seoul, Korea

Hotel Aventree Jongno

At the end of Insadong culture street is the Hotel Aventree. This sophisticated hotel is easy to access with multiple subway stations nearby and the spacious rooms are perfect for travelers who want to get out and about but also relax in style. Staff is super friendly and hospitable and the breakfast buffet is on point. This is definitely a hotel to check out while you’re in the area.

Hotel Aventree Jongno, Insadong, Seoul, Korea

What Is Hongdae Known For

Hongdae, surrounded by three universities, tends to be where the tourists looking for busking, a young/student crowd, and lots of bars and restaurants hang. You’ll find street dancers, a vibrant music scene, and lots of shopping opportunities in Hongdae . If you’re planning to stay out nights and want to get back easily, it’s a good spot to stay.

This is on the western side of the city so not ideal if you’re looking to spend a lot of time in Gangnam or Jamsil. Easy to get downtown to the traditional sites though. Check out this guide for things to do in Hongdae to plan an amazing time there.

Perception Cafe, Hongdae, Seoul, Korea

What To See In Hongdae

  • Yeonnam-dong : A neighborhood known for fun cafes and restaurants.
  • Mangwon-dong : Visit a traditional market, find quirky cafes, and delicious restaurants in a neighborhood with entrance to the Han River Parks .
  • World Cup Park : A massive and less touristy park in western Seoul with metasequoia trees, fields of grasses, flowers, and more to enjoy.
  • Bongwonsa Temple : A beautiful less touristy Buddhist temple on Ansan Mountain which has access to nearby hiking trails as well.
  • Seonyudo Island : An island in the Han River that is easily accessible and a fun place to walk around.

Recommended Hotels In Hongdae

Ryse, Autograph Collection Marriott, Hongdae, Seoul, Korea

Ryse, Autograph Collection Marriott

One of the chicest hotels in the area is Ryse, Autograph Collection. This stylish stay has an amazing staff and beautiful style and design from top to bottom. The contemporary hotel features spacious rooms with class and elegance. I have a friend that loves this place so much she stays here about once every six months even though she LIVES right here in Seoul.

Guests also get access to an on-site fitness center and library as well as 4 on-site restaurants. And don’t miss a visit to Side Note Club on the 15th floor. The rooftop bar and lounge overlooks Hongdae and hosts some excellent events with live music.

Book your stay at Ryse, Autograph Collection Marriott here on Marriott.com if you’re a Marriott Bonvoy Member or check rates on Booking.com or here on Agoda.com .

9 Brick Hotel, Hongdae, Seoul, Korea

9 Brick Hotel

If you’re looking for a brick facade, some retro hipster vibes, and friendly staff, this is the hotel for you. The most loved aspect of the hotel is the epic views that can be had from the big bathtubs. This is a fashionable stay that also feels comfortable and cozy has some European vibes. Sit beneath the beautiful chandeliers and look out through the expansive windows to see the city.

Book your stay at 9 Brick Hotel here on Booking.com or here on Agoda.com .

L7 Hongdae By Lotte, Hongdae, Seoul, Korea

L7 Hongdae By Lotte

L7 Hongdae is one of the very few spots in Hongdae that features a pool and it’s a rooftop pool at that! This 3-star hotel is very close to the Hongdae Subway Station which is also where the train from the airport arrives.

Owned by Lotte, the rooms have  contemporary styling and floor to ceiling windows for great views of the district. The hotel features the pool as well as a fitness center, restaurant, and bar. It’s one of the best places to stay in the area for sure.

Book a stay at L7 Hongdae here on Booking.com or here on Agoda.com .

What Is Yeouido Known For

Yeouido is mainly known as a business district, but I think it’s actually a very nice family-friendly central place to stay in Seoul. Yeouido has the most popular Han Riverside park in the city which also has the dock for the E-Land Han River Cruise.

From Yeouido, it’s a straight shot north to the Korean War Memorial and National Museum beyond that is the cultural downtown. Yeouido has nice broad sidewalks for walking and quite a bit of space to spread out if you are worried about being cooped up in the downtown areas.

Sky Farm, Yeouido, Seoul, Korea

What To See In The Area

  • Yeouido Han River Park : The most popular of the Han River Parks.
  • Gongdeok District : An overlooked district in central Seoul with cafes and restaurants.
  • Noryangjin Fish Market : The largest fish market in Seoul.
  • 63 Building: A golden building with an observatory, aquarium, and more to enjoy.
  • The Hyundai Seoul Mall: The largest luxury shopping mall in Korea.

Recommended Hotel In Yeouido

Conrad Hotel, Seoul, Korea

Conrad Hotel Seoul

The Conrad Hotel is a 5-star luxury hotel with amazing views of the Han River and within walking distance of the Yeouido Han River Park where you can rent bikes and go for a ride. The Hyundae Seoul which is the largest department store in Seoul is just there too.

This is the place to stay on Yeouido Island for the most exquisite stay, especially if you want an amazing staycation in Seoul with plenty to do within walking distance. You won’t want to go outside at all with everything there is to do at Conrad Hotel. There are ton of places to eat and it’s connected to another mall on Yeouido Island too!

Book a stay at Conrad Hotel Seoul here on Booking.com or here on Agoda.com .

What Is Myeongdong Known For

Myeongdong is centrally located and has great food options . If you’re a walker, you could even get up to Namsan Mountain, the Korean palaces, Gwangjang Market, and other hot spots easily on foot. If you’re not a walker, no worries, all of the transportation options here too. 

Myeongdong is also super close to Seoul Station so if you’re coming in from the airport, you can get there easily on the airport train line. Myeongdong is a well-known shopping district with all of the Korean beauty brands, department stores, and small local designs you could want. It’s a great district for tourists and is convenient to get all over Seoul.

Check out the places to stay below, but if you want more, check out this guide for where to stay in Myeongdong .

Urban Space, Myeongdong, Seoul, Korea

What To See Myeongdong

  • Myeongdong : A popular shopping district in central Seoul.
  • N Seoul Tower : The most popular observatory in downtown Seoul with views outstretching from day through night.
  • Gwangjang Market : A popular traditional market with great cuisine for budget-friendly trips.
  • Namsangol Hanok Village : A traditional collection of buildings that is often home to various events throughout the year.
  • Myeongdong Night Street Food Market

Recommended Hotels In Myeongdong

L’escape hotel.

I recently had to visit this hotel to do an article for Forbes Travel Guide and this hotel is amazing. It’s really different from other hotels you’ll find in Seoul in that it is meant to recreate French aristocrat life. It is lush, lavish, and super unique. This is also a pet friendly hotel unlike many in the area.

The rooms feature gorgeous bathrooms with black and white tile and claw foot tubs and the beds are big and comfortable. It’s really a special place and you should definitely look into it if you’re coming for a special anniversary or want to just live that French life in Seoul.

You can book a room at L’Escape Hotel here on Booking.com or here on Agoda.com

L'Escape Hotel, Myeongdong, Seoul, Korea

Small House Big Door

Another very unique place to stay in Myeongdong is Small House Big Door. You’ll feel like you’re walking into a gallery and inhabiting a museum. The rooms are kept very simple to go along with the minimalistic style of the hotel. The location is perfect and the aesthetic quiet and blissful. Stop into their bistro and cafe to eat and sip cafe and reminisce in the calm white surroundings. Want to take photos of all of the clothes you buy in Myeongdong in cool surroundings? This is a photographers dream.

Book a stay here now on Booking.com or here on Agoda.com

Small House Big Door, Myeongdong, Seoul, Korea

Hotel28 Myeongdong

Designed with a cinematic concept, Hotel28 is Korea’s first hotel to be apart of the Small Luxury Hotels of the World Ltd. This boutique hotel is located in the center of Myeongdong and yet walking inside, you’d never know you’re surrounding by so much hustle and bustle. The location is super convenient but more than that, this is small luxury in the heart of the city. The staff will help with anything and the rooms are extremely comfortable and have all of the amenities you want and need while on vacation or maybe for a staycation.

Book a stay at Hotel28 here on Booking.com or here on Agoda.com

Hotel 28, Myeongdong, Seoul, Korea

What Is Gangnam Known For

When most people talk about Gangnam, they’re referring to Gangnam-gu rather than the broader Gangnam which refers to everything south of the river. This is for the tourist looking for the luxury shopping, K-beauty or medical tourism opportunities, and maybe even idol spotting. There are outrageous clubs and stylish cafes.

Sulwhasoo Flagship Store, Gangnam, Seoul, Korea

What To See In Gangnam

  • Gangnam : A popular district thanks to Psy’s famous song, but if you don’t know what to see, you’ll see nothing.
  • Apgujeong : A luxury district known for cosmetic surgery and luxury shopping.
  • Starfield COEX Mall : The largest underground shopping mall in Asia with something for everyone.
  • Banpo Bridge Lightshow : Sit on the banks of the Han River and watch this Guinness World Record lightshow.
  • K-Museum of Contemporary Art
  • Bongeunsa Temple : A beautiful Buddhist temple in eastern Seoul that is near COEX and easy to visit.

Recommended Hotels In Gangnam

Novotel Ambassador Gangnam, Korea

Novotel Seoul Ambassador Gangnam

We chose the Novotel for a staycation recently because of the great reviews and the indoor pool. We love a good hotel to relax in and if it has a pool for the kiddo to check out, all the better. Enjoy the beautiful lobby and this hotel that is just in a great spot to see everything in and around Gangnam and of course don’t forget to visit the pool! If you’re looking to see Gangnam’s glitz and glamour, start here.

Le Meridien Seoul

Le Meridien Hotel, Gangnam, Korea

Le Meridien, just next door to Novotel is another amazing option for a staycation in the city, or for tourists looking for a Gangnam stay. This hotel also offers an indoor pool along with five dining options, yoga classes, and an outdoor golf driving range. You will be living it up here in luxurious style.

This is a gorgeous hotel to walk around. Out front there is also an art museum to stop into. Don’t miss a stay in the comfortable spacious rooms. The stay here is really fabulous and the staff friendly and helpful.

Book a stay on Marriott.com if you’re a Marriott Bonvoy Member or check rates on Booking.com or here on Agoda.com

Seoul Station

What is the area around seoul station known for.

Most visitors to Seoul are going to see Seoul Station first. This is where the airport train line from Incheon International Airport will drop you at. Seoul Station has a variety of things to see nearby and is ideal especially if you’ll want to take trips to different regions of Korea. You can hop on and off the KTX easily and often here.

Seoullo, Seoul, Korea: Hallie Bradley

What To See Around Seoul Station

  • Seoullo : A pedestrian-friendly walkway in downtown Seoul with arts and culture stops to enjoy.
  • Culture Station : An arts and culture space with FREE art exhibitions in the old Seoul Station.
  • War Memorial of Korea : A free museum that delves into the history of war on the Korean peninsula.
  • National Museum of Korea : A massive museum that houses an excellent collection of relics and antiques.
  • Deoksugung Palace : A beautiful palace unique to the others as it has a mix of traditional and more modern buildings.
  • Seosomun Shrine : An intriguing building with architecture you’ll want to enjoy and history that few learn about in Korea concerning Catholicism on the Korean peninsula.

Recommended Hotels Near Seoul Station

Millenium Hilton Seoul, Seoul Station, Seoul, Korea

Millenium Hilton Seoul

With 680 rooms and 29 suites, the hotel features views of the city in every direction from the mountain to Seoul Station. There is a fitness center and indoor 23 meter swimming pool as well as a hotel driving range and a spa to get a massage in.

Whether you’re stopping in early or late to catch a train from Seoul Station, this is one of the best places to stay in the area. This is a good central location to stay if you’ll be traveling and want to have great and easy access to multiple modes of transportation and get amazing treatment at a high quality hotel.

Book your stay at the Millenium Hilton Seoul here on Booking.com or here on Agoda.com .

Four Points by Sheraton, Seoul Station, Seoul, Korea

Four Points by Sheraton Seoul Namsan

Four Points is actually connected right to Seoul Station via an underground passage which makes travel even easier. There is a 24 hour help desk and bar so get help or help yourself while you’re staying in. The staff is extremely helpful and will guide you to the best cafes and restaurants in the area or around the city. Just ask!

Book your room at Four Points by Sheraton Seoul Namsan here on Booking.com or here on Agoda.com .

What Is Itaewon Known For

Itaewon is the well known multicultural center of Seoul. If you’re looking for plenty of foreign food options, this is a good area to stick to. You can find everything from Korean to authentic Indian, Thai, Vietnamese, American, and more.

This is a good area to stay if you’re a bit nervous to fully immerse yourself into Korea. There’s plenty of foreign language menus and information and with the Seoul Mosque in this area, this is also where our Muslim traveling friends can find the most halal food options.

Leeum Samsung Museum of Art, Itaewon, Hannam-dong, Seoul, Korea

What To See In Itaewon

  • Hannam-dong : Cafes, restaurants, art galleries and museums to explore.
  • War Memorial Of Korea : A massive museum that delves into the history of war on the Korean peninsula.
  • National Museum Of Korea : A massive museum that houses an excellent collection of relics and antiques.
  • Ichon Han River Park : An interesting Han River park with art sculptures to enjoy.
  • Leeum Samsung Museum

Recommended Hotels In Itaewon

Grand hyatt.

Grand Hyatt Seoul Swimming Pool, Seoul, Korea

A great place to stay right down in the popular Itaewon area in the center of Seoul is the Grand Hyatt. It’s a fantastic hotel with an indoor and outdoor pool and sits on a hilltop that provides a gorgeous view of the city. It’s not right down in Itaewon though, so make sure you notice that. It’s on the hill above Itaewon, but it is the best place above Itaewon to stay that’s for sure.

Book a stay at the Grand Hyatt here on Booking.com or here on Agoda.com .

Imperial Palace Boutique

Imperial Palace Boutique, Itaewon, Seoul, Korea

If you’d rather stay on the busy Itaewon strip which is closer to the subway stations and public transportation, check out the Imperial Palace Boutique. It’s a bit quirky but elegant and chic as well and stepping out the front door will have you right on the street with restaurants and cafes and in walking distance of art museums and more.

Book a stay at the Imperial Palace Boutique here on Booking.com or here on Agoda.com .

What Is Dongdaemun Known For

Dongdaemun district is a vibrant and bustling neighborhood well-known for its lively markets, fashion scene, and historical landmarks. Explore the iconic Dongdaemun Design Plaza, find shopping for fashion-forward travelers, and indulging in the street food offerings.

Dongdaemun Design Plaza, Seoul, Korea: Hallie Bradley

  • Ihwa Mural Village : A popular mural village in a daldongnae village, or village set up on the side of a mountain in central Seoul.
  • Gwangjang Traditional Market : A traditional market with delicious Korean cuisine and budget-friendly eats that was also featured on Netflix.
  • Dongdaemun Design Plaza : A UFO that landed in central Seoul that hosts exhibitions, fashion shows, and has a hidden children’s playplace inside.
  • Cheonggyecheon Stream : A pedestrian-friendly stream in central Seoul with a waterfall at Gwanghwamun that leads to art, mosaics, and more down to Dongdaemun Design Plaza and beyond.

Recommended Hotels In Dongdaemun

Jw marriott dongdaemun square hotel.

JW Marriott Dongdaemun, Seoul, Korea

One of the best places to stay in downtown Seoul, JW Marriott has an indoor pool, and a few restaurant options as well as a great rooftop bar. If you’re interested in taking advantage of the nightlife downtown, this is a great place to stay and it’s gorgeous inside. This is a comfortable chic place to stay in the popular shopping district. Check in to the JW Marriott Dongdaemun now.

If you’re a Marriott Bonvoy Member, book a room on Marriott.com or check rates on Booking.com or here on Agoda.com .

Novotel Ambassador Seoul Dongdaemun Hotel

Novotel Ambassador Dongdaemun, Seoul, Korea

Another great hotel in the area with delicious food options in the hotel and a rooftop bar with great views too, this is a great hotel to stay in Dongdaemun for families and couples. If it’s the summer, you’ll definitely want this hotel to enjoy their rooftop pool too. Not to worry for those winter visitors though. There’s an indoor pool too.

Check in to the Novotel Ambassador Seoul Dongdaemun here on Booking.com or here on Agoda.com .

Are you traveling to Seoul soon? Here are some things to help you prepare for the trip:

Buy Your Plane Ticket: You can get some great deals on flights to Seoul, Korea. If you haven’t tried, check Skyscanner.com for the best rates.

Get a Visa:  Many people can come in easily and get a tourist visa but be sure to check that you have what you need from your home country to come in to Korea and get a visa.

seoul for tourist

Pack The Right Clothes: Seoul has four distinct seasons. The summer is hot hot hot and the winter is cold cold cold! Be prepared. Check out this post for what to pack when you come to Korea .

Study Korean:  90 Day Languages  has a great course on Korean and offers a lot of help if you’re interested in preparing before you come. A little goes a long way here.

Plan Your Airport Transfer:  There are numerous ways to transfer from Incheon International Airport outside of the city into the city of Seoul from the subway/train and bus to taxis. To be honest, we almost always opt for the private transfer. It’s fast and easy and we don’t have to worry about dragging our bags this way and that and up and down escalators. TaDa is a great company that provides transfers as well as rides within the city.  Book your transfer in advance  to make the trip smooth and easy.

Get Good Hard Case Luggage:  Packing all of the essentials is good only if they get to the other side with you. Make sure to have good luggage to get you and your belongings all the way.  Roam Luggage  has awesome customizable bags that will go the distance and look super cool on the way.

International Driver’s License: To be honest, I wouldn’t recommend driving in Seoul if it’s your first time to this massive city. BUT, if you plan to and will rent a car  while you’re here, then remember to bring your International Driver’s License. I highly recommend renting a car if you’ll be headed to Jeju Island or anywhere aside from Seoul and Busan because it’s much easier to get around that way in those cases.

T-Money Card/Discover Seoul Pass:  To get around using the subways or buses or other public transportation options,  you’ll need to get a T-Money card . This card allows you to put money on it and scan it at the turnstiles in subways and when you’re getting on and off buses and even works in taxis. HOWEVER, if you’ll be doing a lot of touristy things and visiting the touristy sites, then you might be better off getting the Discover Seoul Pass. This pass comes with a variety of perks like access to Hanbok rentals, palaces, view points and other major attractions AND it also works as a T-Money card. SO, if you’ll be touristy,  grab the Discover Seoul Pass  to get out and about. But do know how to use it. Here is a  guide and itineraries for using the Discover Seoul Pass  to the max.

Korea Rail Pass:  If you want to get out of Seoul and plan to use the train more than twice, then the Korea Rail Pass is the economical/budget choice you want to have on hand. You can get back and forth between the popular  Nami Island  nearby the city or go as far as  Andong  or even  Busan . The train line is the limits.  Grab the card here  and just head to the station with your confirmation and it’s as easy as that.

Wifi Eggs/Sim Cards:  While there is great WiFi in many places around Seoul and Korea, nothing beats having your own Wifi Egg so there’s no lag in connection. You can  reserve both WiFi eggs  and  Sim Cards via Klook so they’re ready and waiting for you when you fly into either Incheon International Airport or into Busan International Airport.

Did you like this post? Pin IT!

The 10 Best Areas To Stay In Seoul, Korea From Gangnam To Hongdae: Are you wondering where to stay in Seoul? There are plenty of places to choose from. Check out this guide to the best areas to stay in Seoul.

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Desidividend.

Bookmarked your link for my upcoming trip, Does these hotels allow 2+2(2 kids and 2 adults) Having tough time to find redeem points for stays in seoul

Hallie Bradley

You should be able to with the larger international hotels, but it depends when you’re coming. If it’s over a popular holiday time, it could be more difficult probably.

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Zen Moments in Korea

Zen Moments in Korea

Top 8 Best areas to stay in Seoul for your first visit in 2024

Best area to stay in Seoul

Last Updated on April 25, 2024 by Ingrid & Alex

What is the best area for tourists to stay in Seoul? When you look at the map, you can easily get overwhelmed by the size of the city.

As with anything, there is not just one correct answer to the question, but we will help you make the right choice based on your needs and budget.

Firstly, we must say that Seoul and South Korea, in general, are quite pricey when it comes to accommodation. However, there is something for everyone, and you will find it here.

This post contains affiliate links. This means if you click on the link and purchase the item, I will receive an affiliate commission at no additional cost to you. Read more about it on our  disclosure page here .

Table of Contents

Here are a few extra tips, different types of accommodation options in seoul, luxury hotels in hongdae, mid-range hotels in hongdae, budget accommodation in hongdae, apartment in hongdae, luxury hotels in myengdong, mid-range hotels in myengdong, budget accommodation in myengdong, apartment in myengdong, hongdae or myeongdong, luxury hotels in gangnam, mid-range hotels in gangnam, budget-friendly hotels in gangnam, luxury hotels in insadong, mid-range hotels in insadong, budget-friendly hotels in insadong, apartment in insadong, luxury hotels in itaewon, mid-range hotels in itaewon, apartment in itaewon, luxury hotels in yeouido, mid-range hotels in yeouido, budget-friendly apartment in yeouido, luxury hotels in namdaemun, mid-range hotels in namdaemun, budget-hotels in namdaemun, luxury hotels in mapo-gu, mid-range hotels in mapo-gu, budget-friendly accommodation in mapo-gu, other hotels and areas worth considering in seoul, what is the most convenient place to stay in seoul, safest area to stay in seoul for a solo traveler and the best budget hotels in seoul, the best boutique hotels in seoul, what is the best area to stay in seoul for a month or longer, what is the best area to stay in seoul for a week, what is the best area to stay in seoul for nightlife, the best area to stay in seoul for a night, what is the best area to stay in seoul for food, the best area to stay in seoul during winter, the best area to stay in seoul with family, the best area to stay in is seoul with a baby, other seoul travel resources, where is the best place to stay in seoul.

Before we discuss the best places to stay in Seoul, you should understand how the city is set up and divided.

Seoul is a sprawling metropolis divided into 25 distinct districts, or “gu.” Each district is further divided into numerous neighborhoods, known as “dongs,” which give rise to densely populated communities and lively city life.

seoul for tourist

The Han River is a major geographical landmark for the city, dividing it into two distinct sections – the northern district and the southern region.

When looking for a place to stay in Seoul, it pays to be close to a subway station. However, taking the bus is also a viable option that is often just as fast and convenient. It’s usually preferable to travel by bus since it eliminates the risk of getting confused when switching lines in a subway station. Additionally, buses allow you to see more attractions along the way, whereas a subway ride is usually plain and uneventful.

To make life easier when traveling by bus, you should purchase a T-money card . This pre-paid card can be used on any public transportation in Seoul, including buses and subways.

Have your Traveler SIM and Public Transportation Card with you or your Discover Seoul Pass .

Seoul has a few types of accommodation options that you won’t really find in many places. While you can find some of the most important chain hotels, there are also other types of hotels and accommodations.

Love motels

With residential prices skyrocketing in South Korea and with rental contracts that require huge down payments, many young people cannot afford rent.

That’s why you will see plenty of so-called love motels around Seoul or other cities in South Korea. They charge an hourly fee and don’t offer the best facilities.

Local chain hotels

South Korea has a few big local giants that have everything from food, stores, drinks, and buildings to hotels.

Lotte and Shilla are 2 of the most luxurious local brands you want to try.

Traditional houses stay

Best area to stay in Seoul

The traditional houses, also known as “hanok,” are not only incredibly photogenic but also offer a unique experience.

Hanoks are usually found in the northern part of the river, in Bukchon Hanok Village, Eunpyeong Hanok Village, and in Insadong or Jongno-gu.

Read also: How to get to Bukchon Hanok Village and what to do & see

Choose the best Hanok Stay in Seoul

Temple stays

seoul for tourist

While temples are usually hidden outside of Seoul, in the mountain areas, there are a few options in the city as well.

The temple stay is an accommodation type and an entirely unique cultural experience. You learn about Korean Buddhism, spend time with the monks, taste delicious vegetarian meals, and find yourself at the temple.

Bongeunsa Temple in Gangnam-gu, Jogyesa Temple in Jongno-gu, and Jingwansa Temple in Eunpyeong-gu all offer different Templestays.

Read more about a templestay and book one here!

Where to stay in Seoul for first-timers – by area

Don’t have time to go through the whole post? Here are Seoul areas in a nutshell:

Hongdae – perfect for first-time visitors or for those looking to have fun

Where to stay in Hiogdae

Pros : Hongdae is located in Mapo-gu and is relatively close to the city center.

It is very well linked to the major tourist attractions by bus and subway – Hongik University Station on the Inner Circle Green Line is a few stops away from the City Hall and the main city center area.

The Airport Line stops here as well and links both Gimpo and Incheon Airports to Seoul Train Station . That’s why at the subway station you will also find lockers where you can leave your luggage.

In the area, there are a few of the most important universities in town. Thus, you’ll also find plenty of restaurants, bars, cafes, and shops at affordable prices.

Cons : The area is literally packed with people (mostly students and tourists) at every time of the day and night. So if you are looking for a more laid-back area, this is not the place for you.

Read also : How to get from Incheon to Hongdae | Where to stay in Hongdae | Fun things to do & see in Hongdae, Seoul

Best hotels in Hongdae

L7 Hongdae by LOTTE

L7 Hongdae

The 4* hotel is conveniently located right next to the subway station, providing easy access to the city. The building stands tall on the main boulevard, making it a popular destination for travelers.

An impressive rooftop restaurant and bar offers unrivaled city skyline views while guests can take a refreshing dip in the rooftop swimming pool on hot summer days.

The hotel features various rooms and suites, all equipped with standard amenities like air conditioning, TV, WiFi, and more.

A fitness center is also on-site for those who wish to stay active during their stay.

Mercure Ambassador Seoul Hongdae

Mercure Ambassador Hongdae

The hotel is conveniently located just steps away from the L7 Hotel and provides an array of amenities to its guests.

Each room offers a beautiful view of the city and access to a currency exchange service.

The hotel is part of an international chain, ensuring travelers receive the same exceptional quality and service no matter where their journey takes

Amanti Hotel Seoul

seoul for tourist

This hotel, located just a short distance away from the bustling streets of Hongdae, offers a tranquil and luxurious stay. Guests can enjoy the refreshing rooftop pool and work at the state-of-the-art fitness center, all without having to pay any extra fees.

Cocoa Guesthouse

Nestled in the bustling area near Sangsu Station, this guesthouse provides a unique and traditional stay to its guests. I

ts convenient location offers easy access to many nearby cafes, restaurants, and streets with lively public performances. Offering simple yet cozy rooms, the guesthouse provides a peaceful retreat from the hustle and bustle of Seoul

Read also: Top 10 Guesthouses in Seoul

This is a great 1-bedroom apartment located seconds away from the subway station. See availability here!

Myengdong – for shopping and being close to everything

Myeongdong-instagrammable place in Seoul

Pros : By staying in Myengdong, you will be in the center of the action. Within walking distance from the area of the palaces, and also perfectly connected by subway or bus, this is the place to be when you are visiting Seoul for the first time.

The area used to be packed with shops and restaurants. From department stores to small local boutiques, this area has it all. You can find everything from traditional Korean souvenirs to the latest fashion trends. Plus, if you’re looking for a bargain, the numerous street vendors in Myeongdong are sure to have something that catches your eye.

This is any cosmetics lover’s paradise!

You will also find it easy to exchange money here and find different places to eat.

Cons : It truly is a touristic area where you won’t find much authentic Korean vibe. On top of that, the streets are always packed with people, street food stalls, and street artists.

Myeongdong is also renowned for its exciting nightlife. It has an abundance of bars, clubs, and live music venues, so if you are not into that kind of thing or traveling with your family, you might not want to stay around. However, you can easily avoid these places.

Read also : How to get from Incheon Airport to Myeongdong | Where to stay in Myeongdong | Fun things to do & see in Myeongdong

Best hotels in Myengdong

The Westin Josun Seoul

seoul for tourist

The five-star hotel is conveniently located behind the renowned Lotte Department Store. Its opulent rooms come with breathtaking views of the city skyline and provide easy access to some of Seoul’s finest eateries.

Beyond its plush accommodations, the hotel also boasts an indoor swimming pool and spa center where guests can lounge, relax, and rejuvenate after a long day of sightseeing.

If you don’t feel like going out to eat, the hotel has no less than 6 restaurant options and a deli for your morning pastry.

Lotte Hotel Seoul Executive Tower

Lotte Hotel Seoul Executive Tower

It features beautifully designed and spacious rooms with amazing views, as well as world-class restaurants and bars that offer an unforgettable dining experience.

Guests can enjoy access to a fitness center, spa treatments, shopping centers, and even golf courses nearby.

The hotel also offers various business services such as meeting rooms and conference facilities for all types of events.

With its convenient location and excellent amenities, this is one of the best places to stay when visiting South Korea’s bustling capital city!

And don’t forget to have dinner at a 3* Michelin restaurant.

L7 Myeo n gdong by LOTTE

seoul for tourist

L7 MYEONGDONG Hotel is a perfect destination for travelers looking to stay in the heart of Seoul and take advantage of one of the few rooftop bars in town.

Located just steps away from Myeongdong Shopping Street, this luxury hotel offers modern, simple, fun, colorful interior design and comfortable accommodations with stunning views of the city skyline.

Guests can enjoy easy access to countless attractions including Namsan Park, Gyeongbokgung Palace and Dongdaemun Market. The hotel boasts a variety of amenities such as free wi-fi, on-site restaurants, and a cool foot SPA with Namsan Tower views.

Nine Tree Hotel Myeongdong  

seoul for tourist

I must admit this was our first choice when we visited Seoul for 3 days as tourists. Somehow, we ended up at Marriott (and I don’t regret it a bit).

This 4-star hotel offers guests an array of amenities such as free Wi-Fi, 24-hour reception service, and a lounge on the 11th floor. Additionally, you get special pillows and e-concierge services.

C rib 49 Guesthouse

This cozy little building is ideally located in the city’s heart. You will be steps away from popular tourist attractions, vibrant shopping and dining areas, and many other essential amenities.

Moreover, the rooftop terrace offers a stunning view of the surrounding area. This makes it an ideal spot to relax and unwind after a long day of exploring.

This is a relatively small but clean and airy studio apartment, set close to Chungmuro subway station. See availability here!

If you are visiting Seoul for the first time and are unsure where to stay between Hongdae and Myeongdong, we recommend staying closer to the city center.

While we love Hongdae and would recommend it to anyone returning to the city, Myeongdong will place you closer to the main tourist attractions.

You can walk to the Palaces, Namdaemun Market, Namsan Park and Namsan Tower, Insadong, and Bukchon Hanok Village.

Gangnam – the posh area perfect for luxury shopping

seoul for tourist

Pros : Gangnam is one of Seoul’s most fashionable and vibrant districts. Home to PSY’s “Gangnam Style,” the sky-high cityscape hosts a mix of modern skyscrapers, ancient temples, and luxury shopping malls. Tourists are drawn to its glitzy shops and restaurants and vibrant nightlife. If you’re looking for a trend-setting experience in Seoul, Gangnam is the place to go.

Gangnam is also known for its luxurious accommodations and high-end shopping districts. Whether you’re looking for designer goods, world-class restaurants, or top-notch entertainment venues – Gangnam has it all!

Just a stone’s throw away lies the beautiful Olympic Park . Here, you can enjoy a variety of activities and recreational areas.

In addition, just around the corner is the Lotte World Tower Observatory , the tallest building in South Korea. Here you can soak in a 360 panoramic view of the city and its surrounding area from high above.

The fun doesn’t stop there either! Right next door to your accommodation lies the famous Lotte World Adventure Park .

Additionally, here is where you will find more international food, trendy cafes, flagship stores, and crazy nightlife.

Cons : Gangnam is an affluent district in Seoul. It is known for its upscale restaurants and shopping opportunities, as well as its sky-high hotel prices. Additionally, it is located in the south of the city and is home to some of Seoul’s most luxurious accommodations. This makes it one of the most expensive areas to stay in the capital.

Staying in Gangnam can be a bit daunting when visiting Seoul for the first time. That’s because you will be quite far from its most iconic landmarks.

However, it’s important to remember that the city’s public transportation system is incredibly efficient and reliable – with just 30 minutes to 1 hour on the subway, you can easily get from the area of Gangnam to the old town center.

Read also : Fun things to do & see in Gangnam | Where to stay in Gangnam

Best hotels in Gangnam

InterContinental Seoul COEX

seoul for tourist

Stay at the prestigious hotel in the center of Gangnam and surround yourself with an atmosphere of peace and serenity. Enjoy luxurious accommodations with modern amenities that allow you to take in stunning views of the Han River, tranquil Seolleung Park, or the historical Bongeunsa Temple.

Staying here will also put you right next to the COEX Mall, famous for its impressive library, and steps away from a subway stop.

Unwind after a long day of sightseeing in a cozy, comfortable room. For a truly relaxing experience, take advantage of the hotel’s on-site fitness center, heated pool, and sauna.

L7 Gangnam by Lotte

seoul for tourist

Located in the bustling business district, the 4-star L7 Gangnam Hotel offers luxurious accommodations with stunning panoramic city views. Enjoy direct access to Subway Line 2, allowing you to explore all that this vibrant metropolis has to offer.

On the 10th floor of the hotel, enjoy a delightful Italian feast in the chic restaurant and bar.

Aloft Seoul Gangnam

seoul for tourist

If you’re looking for a hotel with stunning views of the Han River, then this is it! Located just a short distance away from the subway and conveniently close to several bus stops, guests can enjoy breathtaking panoramas from their room windows.

The interior design of the area is vibrant and cheerful, with convenience stores within easy reach. It’s also a pet-friendly area, so your beloved four-legged friends can join in on the fun too!

Princess Hotel  

seoul for tourist

Located in the affluent Apgujeong district, this budget hotel offers guests a great opportunity to experience the unique vibrancy of Seoul’s dynamic culture.

Comfortable and clean rooms coupled with convenient access to a wealth of local restaurants and stores make it an ideal destination for travelers on a budget.

Insadong – the historical area, perfect for short stays and first-time visits

seoul for tourist

Pros : Insadong is at the heart of the city, close to all the main tourist attractions in town, including temples, traditional restaurants, and whatnot.

It is the perfect area to stay in when you are visiting for 2 or 3 days , and also when you are visiting for the first time.

The area is packed with art galleries, souvenir shops, and restaurants in traditional houses, tea shops, and clothing stores.

Cons : The area can get a bit overwhelming and packed with tourists and locals alike, and just like Hongdae, it might not be the perfect place to stay when you want some peace and quiet.

Best hotels in Insadong

Nine Tree Premier Hotel Insadong

seoul for tourist

The hotel provides guests with a quiet and cozy atmosphere right in the heart of Seoul.

Located across from the iconic Jogyesa Temple, you’ll be just a few minutes away from the famous district of Insadong where you can find a wide array of restaurants, cafes, and souvenir shops.

You’ll also be a short walk from the bustling main streets of Myeongdong and Dongdaemun.

Orakai Insadong Suites

seoul for tourist

Located in the bustling Insadong district, these luxurious self-catering apartments provide the perfect home away from home.

The fully-equipped kitchens come with all the essentials, making it a great choice for extended stays. Guests also have access to an interior heated swimming pool.

ibis Ambassador Insadong

seoul for tourist

Perfectly located close to a subway station and within walking distance of many of the most important things to do in Seoul, the hotel has a simple and clean interior.

The rooftop terrace, with a stunning view, will draw your attention, especially at night.

Jongro Makers X pretty Hotel

best area to stay in Seoul - Insadong

Nestled in a vibrant and bustling area, the hotel boasts an exquisite interior with carefully crafted details that make it truly remarkable.

Its strategic location gives guests quick and easy access to the city’s many laneways, restaurants, cafes, and other attractions.

The staff is always friendly and attentive, ensuring a pleasant stay for all visitors.

Stay in a traditional house next to the Kyoungbok-gung palace, and minutes away from other important attractions in town.

Itaewon – nightlife and foreigner-friendly

seoul for tourist

Pros : Throughout the years, most expats have chosen Itaewon as their “home” neighborhood in Seoul, making it the one area where you’ll find plenty of foreigners and international cuisine restaurants.

The area is set on hilly streets, packed with small houses, colorful streets, and cool cafes. From here you can start climbing the Namsan Mountain all the way to the NSeoul Tower , or you can make your way to the river.

It is perfect for nightlife, even though it is an area that has been widely known as not so safe during the night because of that.

Cons : While the streets and architecture still look traditional and authentic, here is where you will feel less like in South Korea and more like in any other city around the world.

Best hotels in Itaewon

Banyan Tree Club & Spa Seoul

seoul for tourist

Situated in the vibrant and exciting neighborhood of Itaewon, the luxuriously appointed hotel provides guests with an array of breathtaking amenities.

From hot tubs tucked into window nooks that offer sweeping views of Namsan Tower to finely manicured gardens and freshly prepared gourmet meals, there is something for everyone to enjoy.

Grand Hyatt Seoul

seoul for tourist

Nestled between the majestic Namsan Mountain and the tranquil Han River, Grand Hyatt Seoul is a luxurious 5-star hotel that offers more than just a great place to stay during your vacation in South Korea.

Located only ten minutes away from the bustling Seoul Station and popular shopping district Myeongdong, this hotel has something for everyone, no matter what you’re looking for.

From its own shopping arcade to an ice skating rink and swimming pool, Grand Hyatt Seoul offers a variety of activities to keep guests entertained during their stay.

Imperial Palace Boutique Hotel

seoul for tourist

Providing guests with luxurious accommodation and modern amenities, Imperial Palace Boutique Hotel is located in the vibrant Itaewon District, just a short 3-minute walk from Itaewon Station.

Every room features a unique mural design on its pristine white walls, as well as a stylishly designed glass bathroom and full-length mirrors for a futuristic touch.

There is also complimentary WiFi throughout the property, helping guests to stay connected during their stay.

Budget-friendly hotels in Itaewon

G Guesthouse Itaewon – don’t expect much from this accommodation option, it is perfect when you are traveling on a budget and want to stay close to the party area of Seoul.

Choose to stay in a spacious apartment, with a luxury interior, 3 bedrooms, perfectly set in Hannam/Itaewon. See it here!

Yeouido – Seoul’s “Wall Street”, close to nature and great for shopping

Yeouido Seoul

Pros : The financial area of Seoul will also place you close to the Han River and its beautiful park, right next to the most popular department store packed with shops and restaurants.

Additionally, Yeouido is one of the best areas to stay in Seoul because of its high density of luxury hotels and the location next to the Cherry Blossom Festival that takes place every year.

Because of its location a bit further away, staying here will be more relaxing and tranquil.

Cons : You will be relatively far away from Seoul’s main attractions, and you’ll have to change the subway line in order to get to the city center.

On top of that, as mentioned, here you’ll find mostly pricy hotels and restaurants.

Best hotels in Yeouido

Conrad Seoul

seoul for tourist

The luxurious 5-star hotel offers a variety of rooms and facilities, including a rejuvenating spa where guests can relax and unwind after a day of exploring the city.

Each room provides breathtaking views of the Han River, promising an unforgettable stay.

Prestigious publications like Conde Nast Traveler have recognized the quality of the experience.

Conrad Seoul is conveniently located in the heart of Yeouido, just a short 5-minute walk away from the Yeouido Subway Station (Line 5). The hotel is also within easy reach of local attractions, a mere 3 minutes away from the Hyundai department store.

Fairmont Ambassador Seoul

seoul for tourist

The Hyundai department store is conveniently located steps away from the hotel, making it easy to access a variety of shops and restaurants. The hotel is also within walking distance to a nearby subway station and park, providing guests with simple transportation options.

With its stunning interior design and luxurious amenities, such as an indoor swimming pool and gourmet restaurants, this hotel has been the backdrop for many popular K-dramas and continues to be a favorite among visitors.

Toyoko Inn Seoul Yeongdeungpo – a simple and clean 3* hotel, perfect as well for a longer stay.

This small studio apartment is set in a building with a rooftop terrace and a gym, fully equipped for a short or long stay. See more here!

Namdaeumun – the best area to stay in Seoul close to the center

Namdaemun Market Seoul South Korea

Pros : the Namdaemun area is in the city center, but not quite. You will be within walking distance of the most important attractions in town, yet not in the middle of the craziness.

You can find various accommodation options that fit your budget, and be close to Central Station. The area has plenty of restaurants and even street food in Namdaeumun Market.

Cons : You will have to walk or take public transportation to get to most of the important landmarks in Seoul. However, you won’t be too far from either one.

Best hotels in Namdaemun

Millennium Hilton Seoul – this hotel is permanently closed

Things to do in Seoul at night

a hotel set close to almost anything you want: Namdaemun market, the Central Station, and within walking distance of Namsan Tower.

Courtyard by Marriott Seoul Namdaemun

seoul for tourist

The hotel I stayed in on my first visit to Seoul was the best place to stay for a first-timer because it had everything we needed and more.

Upon arrival, they gave us complimentary face masks, and we even had a view over the Namsan Tower and the Sungnyemun Gate.

It is set across the street from Namdaemun Market, within walking distance of the Palaces and to Myeongdong. Across the street from the hotel is a bus stop where you can hop on a bus to Gangnam or other important areas in town.

Breakfast was not what we wanted at the moment since it contained a lot of local food. However, if you are used to Korean flavors, you will love them.

The lobby bar had delicious fried chicken, and we spent our evenings relaxing and drinking there.

Fraser Place Namdaemun

seoul for tourist

Fraser Place Namdaemun Seoul offers a luxurious stay with its well-appointed rooms.

Every room is tastefully decorated and features top-notch furnishings, such as an iPod docking station and flat-screen TV.

After a long day of shopping at the renowned Myeongdong area, guests can keep active at the on-site fitness center or relax in the sauna.

At the Panorama Lounge bar, guests can enjoy drinks and socialize with other travelers while taking in the city views from the 16th floor.

Superior Cozy Home J is an apartment with a breathtaking view and beautiful reviews. It can fit up to 12 people, making it the perfect place to stay when you travel with your family.

Mapo-gu – the best area to stay in Seoul for families and those looking for relaxation

DMC Mapo-gu best areas to stay in Seoul

Pros: The district where you’ll find Hongdae or Yongsan, and as you go further away, you’ll get to more local and authentic areas. Mangwon or Hapjeong is more tranquil, has direct lines to the city center, and is an authentic Korean neighborhood.

Digital Media City is even further away, and if you choose to stay here, you’ll get to see K-dramas being shot on the street.

Cons : You will spend money and time on public transportation since it takes around 1 hour to get to the city center.

Best hotels in Mapo-gu

Stanford Hotel Seoul – 10 minutes away from the DMC subway station, close to all the TV and radio stations in town, this 4* hotel is the place for you if you want to be in a quiet area.

Close by, you will find a nice park set up on the hill and plenty of local restaurants to choose from.

LOTTE City Hotel Mapo —Offering an interior swimming pool, a fitness center, and car parking, this hotel is seconds from Gongdeok Subway Station.

Hi Dear Guesthouse , The hotel is not far from the university area. It is clean and close to the subway. They also provide karaoke, and the staff is really nice.

Seoul is a huge metropolis, thus it has many other neighborhoods less explored by tourists where you could find pretty hotels and even 5* options.

Dongdaemun is a central area close to many attractions and public transportation options. However, not many people consider this area a place to stay in Seoul.

JW Marriott Dongdaemun Square Seoul is a great 5-star hotel option. It offers good service, delicious food, and a great location. From your window, you can see one of the city’s gates, and you can enjoy afternoon tea at their cafe.

Insadong is relatively close, and you will have Lines 1 and 4 within minutes of the hotel.

Vista Walkerhill Seoul – formerly W Seoul is another luxury hotel worth considering when you want to spend a few days of relaxation in Seoul.

While you will be pretty far away from the most important tourist attractions, I strongly encourage you to book a room at least for one night of pampering and relaxation. The hotel is set on the top of a hill overlooking the Han River, surrounded by green areas, served by 3 fancy restaurants offering stunning city views.

The hotel also has an infinity pool on its rooftop and one of the coolest SPAs in South Korea. Only hotel guests can access it; thus, it is worth booking a night here for this cool SPA.

For first-time travelers who want to be close to everything, the most convenient places to stay in Seoul are Myeongdong or Hongdae.

Both neighborhoods are well connected to the airport and the main tourist attractions in town.

There are plenty of hotel options for all budgets and many things to do and see.

Another great option for when you plan to go on day trips outside of Seoul or are planning for a longer South Korea itinerary would be to choose a hotel close to Seoul Station .

Generally speaking, Seoul is one of the safest cities for solo travelers. Cameras are everywhere, and people leave their belongings on the table at the cafe.

Of course, you should always use common sense and be aware of your surroundings, especially if you plan to stay out once the night falls.

Certain neighborhoods are known for their nightlife, where you might bump into people who had a bit too much to drink. We encourage you to choose to stay in a popular area, one that stays lively once the night falls. Hongdae, Jongno-gu, and Myeongdong are all such areas.

Here are some great hotel options recommended by previous solo travelers:

Hotel Skypark Central Myeongdong is central and conveniently located near local markets and subway stations. Myeongdong is a lively area where you will never feel alone.

Henn na Hotel Seoul Myeongdong is safe and also in a great area. Check your dates in advance since it gets sold out fast.

57 Myeongdong is very safe, convenient, and comfortable. It offers nothing special but a decent breakfast and comfortable rooms, and it is close to everything.

Hostelworld is a great platform for finding hostels. Look for the available options around Hongdae or Insadong.

Boutique hotels are perfect for those with a higher budget who don’t want to stay in a large chain hotel but want to stay in a comfortable and luxurious place.

Here are some of the nicest boutique hotels in Seoul worth looking into.

RYSE, Autograph Collection Seoul – situated in Hongdae, near a lively area with loads of bars, and restaurants, and straight opposite the airport bus. However, they also provide valet parking, and previous guests have rated it as a brilliant choice for staying in Seoul.

L’Escape Hotel has French-style decor near Namdaemun Market, Noon Square, and Seoul Station. We know you came to Seoul, but staying at this hotel will make you feel like you are stepping inside Paris.

Sotetsu Hotels The Splaisir Seoul Myeongdong is located only 5 minutes away from the City Hall subway station. With most rooms with a minimalist design, you can also choose to stay in one of the thematic Line Friends rooms.

I’ve seen people considering staying in Seoul for a longer period. Taking advantage of the permission to stay up to 90 days in South Korea’s capital is great. We are fans of slow travel because that’s how you get to know a place and have the time to understand its culture and people.

However, if you want to stay longer in Seoul and are looking for a monthly place, here are a few options.

The state highly regulates long-term rental contracts, and the three officially sanctioned contractual options are not financially feasible for stays shorter than 1 year. So, your best bet is AIRBNB (or  VRBO ). The prices for an AIRBNB are between 800 and 3.000 USD / month for 2 people, so I would say that you can find a decent place at 1.200 USD / month, maybe even lower, depending on your expectations.

Another option is to stay in an expat-friendly serviced apartment as we did. You pay by the month, and the fee includes all the additional services (internet, heating, water, electricity).

We lived in a ~100 sqm, 2-bedroom service apartment and paid around 2.200 USD / month, including all the associated costs, access to the gym, and one underground parking space. We enjoyed staying at DMC Ville , and we highly recommend it to people traveling with children who want to stay in Seoul for a longer time.

If you are planning to spend one week in Seoul and are looking for the best area to stay in, there are plenty of options. While 7 days might seem like a lot of time, keep in mind Seoul is a big metropolis with plenty of things to do and see. Staying in the perfect location could make or break your holiday.

If you want to save on food, you can stay in an apartment . Plenty of options available in areas like Hongdae, Jogno-gu, or even the city center. You can even rent out an entire hanok house and have it all to yourself.

On the other hand, staying in a hotel offers the feeling of actually being on vacation. You can indulge in daily breakfast and take advantage of the hotel’s gym and spa (when available).

As far as the area is concerned, we would always choose to stay in Hongdae or Jongno-gu for one week in Seoul. Here, you will have good public transportation access and be within walking distance of many important tourist attractions.

If you’re looking for the best nightlife in Seoul, head to the bustling areas of Gangnam, Itaewon, and Hongdae.

These areas are packed with bars, clubs, and restaurants to keep you entertained all night.

In Gangnam, you can find trendy rooftop bars and clubs where you can dance the night away.

In Itaewon, you can find a variety of bars with different themes and styles, as well as a lively international atmosphere.

For those looking for something more laid back, you should visit Hongdae, which is full of cozy pubs and cafes where you can meet up with friends or relax over drinks.

If you only have one night in Seoul , I suggest you stay in Hongdae or somewhere close to Seoul Station .

With so little time on your hands, you will want to be close to the airport express train, and to the subway or buses that will take you to some of the most important attractions in town.

Another option would be to stay right in the city center, in places like Myeongdong or Insadong , if you prefer to travel by taxi from the airport.

When it comes to food in Seoul, there are plenty of options for those looking for delicious and authentic Korean cuisine. From traditional markets like Gwangjang Market and Namdaemun Market to hip cafes and restaurants throughout the city, Seoul has something to offer everyone’s taste buds.

Koreans love their food and no matter where you will choose to stay, you will find plenty of great eating places.

Myeong-dong has tens of street food vendors, but also local and international restaurants (such as the Taiwanese Din Tai Fung, or the Chinese hot pot place Haidilao).

Stay in Jongno-gu if you want to be close to Gwangjang Market , Dongdaemun Market , or Insa-dong and Myeong-dong .

Around Dongdaemun Market you will find plenty of Central Asian restaurants and supermarkets, if you want to try something different.

Insa-dong has a wide range of traditional Korean restaurants with delicious food, hosted in traditional hanok houses.

We would suggest choosing a hotel close to public transportation. This way, you can easily travel from one place to the other without having to face the cold for a long time.

Also, why not pamper yourself in one of Seoul’s luxury spa hotels? With a wide range of spa treatments available, including massages, saunas and more, you’ll be sure to come away feeling refreshed. Spending some time at the sauna after a day in the cold will be amazing.

Staying in Jongno-gu puts you in the heart of the city. It is close to public transportation, and with a wide variety of SPA hotels to choose from.

From luxury hotels with expansive views of the bustling cityscape to cozy guesthouses hidden in serene alleyways, there’s something for every type of family.

Depending on the size of your family, we would suggest staying in a traditional hanok house . There are great options that can accommodate a family offering all the amenities you need for a short or long stay.

If you are visiting Seoul with a baby, it is best to stay in a hotel or an apartment. Look for places with cribs, high chairs and other baby-friendly amenities.

It is also important to check that the accommodation you choose has easy access to public transportation. Secondly, nearby grocery stores and pharmacies are a must.

If traveling with our daughter, we would choose to stay in an apartment or an apartment-style hotel room. We would look at places like Hongdae (Yeonnam-dong) or around the Buckhon Hanok Village (Insa-dong) .

It is important for us to have a small kitchenette, a microwave for baby bottles, a washing machine, and enough space for her to sleep.

The area should also be quiet enough for her not to be disturbed during her night or day sleep/nap.

Orakai Insadong Suites , Bukchonmaru Hanok Guesthouse , or Luxury Hanok with private bathtub – BiGyuHeon are good options.

Most Instagrammable places in Seoul

Seeing Seoul in one day – a great itinerary

4 Days in Seoul – make the best out of your time!

Visiting Seoul in Spring – what to do and where to go for cherry blossom

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seoul for tourist

By Ingrid & Alex

Ingrid A former financial professional, I have been passionate about photography since an early age. My fascination with Korean culture was one of the reasons Alex accepted a business role in Seoul. Alex A former corporate business executive, I am a historical fiction writer. My business career allowed us to live in Seoul and explore South Korea for one year. We fell in love with the country, its culture, food, and people, and we strongly believe you will love it too! Because we know how difficult planning a trip can be, especially to South Korea, we are here to help you out and ensure you have an awesome time there.

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Top 7 places you can't afford to miss in South Korea

Ann Babe

Feb 20, 2024 • 6 min read

Two young women, from Poland and Israel, pause for a selfie while hiking the Gwaneumsa Trail in Hallasan National Park. Located on Jeju Island, Hallasan is the highest mountain in South Korea.

It may be small, but South Korea packs a punch, from supersonic cities to hiking on Jeju Island © Joel Carillet / Getty Images

Though it may be fun-size compared to its neighbors China and Russia, South Korea more than holds its own when it comes to incredible landscapes, cultural attractions and a dazzling food and nightlife scene.

In fact, South Korea's size paired with its ultra-reliable public transit system is what makes it all so accessible. Travelers can go from mountaintop to beachside or from village to megacity – and back again – in a single day. Not that we recommend rushing your journey – with so many unique places to visit, you could dedicate an entire trip to one spot. Start your travel to-do list now with our seven favorite places to visit in South Korea.

Best place for nightlife

Home to half of South Korea's population, Seoul  is also the most popular city for tourists to visit. The capital has an electric vibe at any hour of the day or night. Between the city's low-key watering holes, high-end cocktail lounges and always-fun noraebang (karaoke bars), Seoul has something to offer every late-night reveler.

Some of the newest trendsetting bars are located in Euljiro, while many longstanding favorites are in the tried-and-true nightlife neighborhoods of Gangnam , Hongdae and Itaewon . Gangnam is where the most expensive clubs are concentrated, while Hongdae is a more affordable option for budget-conscious travelers and university students. Itaewon has a reputation for drawing an international crowd.

Various fish stalls and colourful umbrellas at Jagalchi Fish Market, Busan's most famous tourist attraction

Best place for maritime culture

Situated on the southern coast, South Korea's second city, Busan , overflows with a maritime culture as lively as it is varied. Setting the tone is Busan Port, the oldest and largest in the country (and also the sixth-busiest in the world), handling some 80% of South Korea's container cargo. The nearby Busan Modern History Museum tells the story of the port's pivotal role in South Korea's history. From there, up and down the coastline are any number of beautiful beaches, parks, observatories, villages and even a temple, Haedong Yonggungsa , one of the country's only oceanside temples.

At Jagalchi , South Korea's largest fish market, the day's catch is arranged in stall after stall of fish, eel, crabs, sea squirts, abalone, and more. Shoppers can select their seafood on the ground level and then take it up to one of the restaurants on the floors above, where the staff will expertly de-scale, de-shell, gut or filet and then cook it for you. For other scrumptious seafood bites, look for restaurants along the beach specializing in jogae gui , grilled shellfish served with a variety of dipping sauces like chogochujang (vinegar red pepper sauce), soy sauce with wasabi, and melted butter with onions.

3. Gyeongju

Best place to discover ancient treasures

As the capital of the Silla Kingdom, when the city was called Donggyeong ("eastern capital"), Gyeongju is a treasure trove of ancient relics, religious to royal. Gyeongju National Museum houses a fair number of them – including ornate jewelry, earthenware jars, prayer bells and Buddha statues – but even more artifacts lie beyond. Gyeongju is known as South Korea's museum without walls.

See the royal tombs of Tumuli-gongwon ; the oldest astrological observatory in East Asia, Cheomseongdae ; the Buddhist grotto of Seokguram ; the picturesque palace of Donggung; and the temple halls, pagodas and bridges of Bulguk-sa . Woljeonggyo, a covered wooden bridge with striking red columns, green roof beams and two end towers, might be the prettiest bridge in all of South Korea – even more so at night when it's illuminated with lights.

Best place for contemporary history

Regarded as the birthplace of Korean democracy, Gwangju was the site of the May 18 Democratic Uprising of 1980, the 10-day-long armed resistance against Chun Doo-hwan's authoritarian military regime. After the brutal repression of some 600 university student protesters, the people of Gwangju stood up and joined in rebellion, resulting in state massacre and torture. Despite the movement's suppression, it's seen as a turning point in South Korea's struggle for democracy.

To better understand this pivotal event in the country's history, go to the May 18th Memorial Park and National Cemetery . You can also take a walk down Chungjang-ro, a now-converted shopping and entertainment street that was once ground zero of the uprising.

Best place for beaches and waterfalls

South of the Korean mainland in the Yellow Sea, Jeju-do  is blessed with a balmy subtropical climate, making it the country's most popular vacation destination. The island is in such high demand that the flight between Seoul and Jeju City is the busiest air route in the world. Just one glimpse of Jeju's glittering white-sand and black-sand beaches, crystal-clear waters and volcanic topography of calderas, cones and tuffs, and it's easy to see why so many mainlanders flock to the island for a bit of R&R.

While Jeju's beaches make the perfect natural setting for lounging oceanside with a book and a cocktail, the island has plenty more to do than just relax. Aside from climbing the country's tallest mountain, Hallasan, outdoors adventure seekers can go surfing at Woljeongri or Jungmun beaches, snorkeling and scuba diving at Munseom Island, spelunking in the Geomunoreum Lava Tube System, waterfall chasing at Jeongbang Pokpo or Cheonjiyeon Pokpo , or tewoo rafting aboard a traditional Jeju boat at the Soesokkak Estuary.

6. Gangwon-do 

Best place for winter sports

The site of the 2018 Pyeongchang Winter Olympics, Gangwon-do is home to the best ski resorts in South Korea. For skiing and snowboarding, head to top-rated Yongpyong , the country's oldest and largest ski resort, or High1 , featuring a casino and revolving restaurant. Other popular options are Phoenix Park, Vivaldi Park and Alpensia.

The frosty fun doesn't stop there – Gangwon also hosts several winter festivals, including the Hwacheon Sancheoneo Ice Festival , where participants can try ice fishing, curling or sledding, and the Taebaeksan Snow Festival , which puts on enormous ice sculpture and ice fountain displays.

Locals perform a traditional Korean mask dance in Andong's Hahoe Village

Best place for celebrating folk traditions

The capital of Gyeongsangbuk-do , Andong is also referred to as "the capital of Korean spirit." It is the country's Confucian culture capital, where you'll find traditional wooden masks and soju, the Korean national drink. At Andong's UNESCO-listed Hahoe Folk Village , the most famous folk village in South Korea, visitors can immerse themselves in the old Joseon-era way of life. Peek inside the village's workshops and its special choga homes, distinguished by their straw-thatched roofs, and even book an overnight stay in a guesthouse.

At the Hahoe Mask Museum , you can view the region's quintessential masks, carved into animated expressions to portray characters like aristocrats, servants and monks. Every fall at the Andong Maskdance Festival , you can see them in action in play performances. You can also tour notable Confucian academies, try traditional soju (local vodka) at the Soju Museum or a local restaurant, and sample Andong's signature soy-braised chicken dish, jjimdak .

This article was first published Aug 3, 2022 and updated Feb 20, 2024.

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Seoul Tourism Organization unveils upgraded 'Discover Seoul Pass' app

T he Seoul Tourism Organization unveiled, Monday, an innovative application designed to enhance the functionality and user experience of the "Discover Seoul Pass," a complimentary tourist ticket for international visitors exploring Seoul.

Marking its eighth anniversary this year, "Discover Seoul Pass" is a tourist pass exclusively for foreigners that offers services in English, Chinese and Japanese. The pass achieved 900,000 cumulative visits to free tourist attractions so far.

The newly unveiled app aims to enhance user convenience by streamlining screen configuration for mobile devices, departing from the previous web view setup.

Additionally, the app features a gift-giving service, enabling users to present passes as gifts to their company, and a coupon download function, which can be used during their stay. These services are introduced to meet customer demand, according to the tourism organization.

The app also prioritizes streamlined access to information for tourists, offering a user-friendly tutorial process to navigate its features seamlessly.

The app offers a quick overview of its essential functions, ensuring that users can easily grasp how to use it. It also provides guidance on utilizing the Discover Seoul Pass and navigating the airport railroad connecting Incheon International Airport and Seoul Station.

The Discover Seoul Pass offers access to six out of the top 10 most satisfying tourist destinations in Seoul, that are selected through the 2023 Seoul overseas tourist survey.

These include iconic sites such as Gyeongbok Palace, N Seoul Tower, Han River Park, Lotte World, Changdeok Palace and Dongdaemun Design Plaza (DDP).

Pass holders can enjoy free entry to notable attractions like Lotte World and COEX Aquarium. Additionally, they can also use Ttareungi, the city's bike-sharing service, and "hanbok," or traditional Korean dress rental stores in Seoul.

The Discover Seoul Pass offers 24-hour tickets priced at 50,000 won ($36.27), 48-hour tickets at 70,000 won and 72-hour tickets at 90,000 won.

"We aim to boost the satisfaction of foreign tourists in Seoul through the launch of the new Discover Seoul Pass app, enabling them to explore various tourist destinations in the city," said Kil Ki-yon, head of the Seoul Tourism Organization.

The image shows a new app of the Discovery Seoul Pass. Courtesy of the Seoul Tourism Organization

OCTOBER 27, 2022

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The crafty gal’s guide to Seoul anik-aniks

  • BY Gaby Gloria
  • May 29, 2024

The anik-anik and craft girlie’s guide to Seoul

Here are some tried-and-tested suggestions for the crafters and anik-anik girlies to add to your Seoul itinerary

Prior to my latest trip to Seoul early this May, my Instagram and TikTok algorithms were feeding me and my friends endless videos about where to shop and eat in the country.

While there was an abundance of Olive Young product hauls, beauty treatment walkthroughs, and pop-up store guides, it seemed like there wasn’t much information about craft-centered/DIY places that could scratch our itch for cute things.       

Koreans love their knick-knacks—a fact evidenced by all the fluffy character keyrings hanging from their bags and the abundance of big and small novelty shops selling the cutest stationery, accessories, and homeware in select neighborhoods.

Since my first trip over in 2018, I’ve rarely gone home without a new sticker sheet, pen, keyring, or washi tape roll to add to my collection. My favorite thing to do on chill itinerary days is walk around the smaller neighborhoods and explore the random stores in the area.

This time, my friends and I decided to be more intentional with the spots we hit up, designating a day specifically for DIY-related activities. Below are some tried-and-tested suggestions for the anik-anik girlie (and anyone in the market for personalized souvenirs) to add to your itinerary .

Make your own charm bracelets and necklaces at Dongdaemun Shopping Complex

Assorted beads in Dongdaemun Shopping Complex in Seoul

Just 10 minutes away from the famed Dongdaemun Design Plaza and right across a portion of Cheonggyecheon Stream is a building that’s mostly known for its many fabric stores and cheap clothing. Dongdaemun Shopping Complex is composed of four buildings filled with rows upon rows of stalls selling wholesale materials for clothes-making and drapery—already overwhelming for anyone who likes to sew. But take the elevator in building B up to the fifth floor to find the famed bead market where you can shop for all kinds of charms, beads, pliers, and pretty much anything you’ll need for jewelry , keyring, decoden, and resin projects. The draw of the place is that all the options are already spread out in front of you, unlike if you were to buy the materials online and keep clicking to find the charms you like.

Crochet keyrings from Dongdaemun Shopping Complex

While most of the stores sell raw materials (many of which are what they use for the accessories sold for triple the price in roadside shops in Hongdae and Myeongdong), some also sell finished products like those trendy fluffy keyrings as well as unofficial Sanrio and Studio Ghibli merch. If you, like me, already have jewelry-making tools at home, the complex provides a simple (and budget-friendly) way to make personalized souvenirs from the trip. I was able to buy a few components to make a charm bracelet and two pairs of earrings.

Tip: Since the selection is so wide, shopping there can be a bit intimidating. Be prepared with pegs for projects you’d like to make to avoid decision fatigue.

Dongdaemun Design Complex is located at 266, Jong-ro, Jongno-gu, Seoul

Shop for yarn at Banul Story

Banul Story has everything you can use knitting needles and crochet hooks for

Banul means “needle” in Korean, and this store has everything you can use knitting needles (and crochet hooks!) for. The store stocks a selection of yarn and wool from China, the UK, and Korea (among other places). Pure cotton yarn skeins go for 3,600KRW or P153 (at sale price) to 8,000 KRW or P342, while the more premium types like alpaca yarn, mohair yarn, and merino wool go for a much higher price.

If you’re a beginner looking to pick up some supplies, worry not since they have signage showing what to do and labels for the difficulty level of each type of yarn, though they are in Korean. Those who haven’t yet dipped their toes in yarn-craft can avail of their beginner kits, which show you how to make mini pouches, scarves, and other simple things.

Banul Story in Seoul

While the product names and prices have English translations, all the instructional signs are in Korean, so it would still be helpful to have your Papago app ready to translate things. Apart from the yarn, they have many sizes of knitting needles and crochet hooks, stitch markers, buttons, clasps, and other materials you might need for yarn-based crafts. Banul also has its own line of products and merch—get a whiff of their special knit shampoo and knit softener while you’re there. If you have the time, you can even drop by the cafe on the second floor to start on a project while snacking on their signature red bean or custard-filled button bread.

Tip: To see the sale options, go to the shelves on the right side of the store by the entrance. They give patterns for each yarn purchase, but you may have to ask the staff for them.

Banul Story is located at 15 Yeonhui-ro 11 ga-gil, Yeonhui-dong, Seodaemun-gu, Seoul

Pick up DIY kits at Art Box

A selection of planners and notebooks from Art Box

Art Box might already be a familiar brand for the stationery-obsessed, having had some stores in the Philippines up until 2017. With multiple branches in South Korea, they offer the cutest office/school supplies, stationery, gadget accessories (think: keyboards, mouses, chargers, and more in cute designs) as well as a wide array of character items from Sanrio and other popular character brands.

This is the stop for collectors looking to buy blind boxes for figurines like Smiskis and Sonny Angels or random plushies for Nintendo characters like Kirby. They also carry a generous selection of DIY starter kits that have everything you need to make basic crafts. My favorite picks from the shop were the heart keyring resin kit and photo frame decoden kit.

Art Box has multiple locations around Seoul

Make your own keychains and photocards at AK&

DIY keyring process at AK&

AK& is a shopping center aimed primarily at younger shoppers by the same people who run the AK Plaza chain of department stores in South Korea.

Located in Hongdae near Hongik University, the mall is home to several stores like Butter (a lifestyle and stationery chain with their own character lines), the Cinnamoroll Cafe (self-explanatory), and even a whole floor dedicated to anime and manga.

On the second floor, you’ll find the K-pop store withMuuu, which has a pretty complete selection of the latest K-pop releases and merch (lightsticks included). The highlight for me, though, were the custom keyring and photocard stations. For the former, you can choose your own photos to put in the keychain of your choice, and for the latter, you can make your own PVC photocard with the photo of your choice.

AK Plaza Hongdae is located at 188 Yanghwa-ro, Mapo-gu, Seoul

Visit KT&G Sangsangmadang Art Space for a one-stop anik-anik shopping experience

Sticker haul from KT&G Sangsangmadang

Walking around small neighborhoods like Yeonnam and Mangwon, you’re likely to come across many owner-run novelty stores with particular themes. These places usually offer items designed by independent Korean artists, and the selection really depends on what type of store you go into.

If you’re looking to shop for these types of items but are short on time, KT&G Sangsangmadang in Hongdae is the place to visit because it carries a lot of these smaller stationery brands alongside bigger ones. The building has 11 floors, including a cinema and a basement where they hold shows for indie bands.

The first floor is home to stationery and other small things, while the second floor carries homeware and textile-based items. I ended up with some sticker sheets from Korean photographer @ming_kit_ and a washi tape by Prelude Studio as well as more sticker sheets from bigger brands Suatelier and Iconic Story . Make sure to spend a generous amount of time here—I guarantee that you will need more than an hour to go through all the things it has to offer.

KT&G Sangsangmadang is located at 65 Eoulmadang-ro, Mapo-gu, Seoul, South Korea

Photos by Gaby Gloria

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  • [ June 7, 2024 ] Seoul Announces Customized Tourist Passes for Unlimited Eco-Friendly Transit Access Uncategorized
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Seoul Announces Customized Tourist Passes for Unlimited Eco-Friendly Transit Access

June 7, 2024 Smart Cities Connect Uncategorized

Seoul Metropolitan Government (SMG) in Korea is introducing customized tourist passes for eco-friendly transportation options within the city. The new cards will provide visitors with unlimited access to Seoul’s extensive public transportation network, which includes trains and buses, as well as public bicycles.

The Climate Card Tourist Pass prices are 5,000 KRW (~US$3.65) for a one-day pass, 8,000 KRW (~US$5.85)for a two-day pass, 10,000 KRW (!US$7.30) for a three-day pass, and 15,000 KRW (~US$11) for a five-day pass. For locals, it currently costs 65,000 won (~US$47.60) per month for unlimited access to trains, buses and public bicycles, and 62,000 won (~$US45.40) without the bike-sharing service,

The cards will be available to international tourists and short-stay Korean visitors to Seoul, and can be purchased in multiple locations, including convenience stores. The tourist pass users will also be able to receive the same discounts for cultural and performance events that are applied to the existing Climate Card program, including half price admission to the Seoul Science Centre and Seoul Grand Park.

SMG also plans to expand the card’s services in October of 2024 by integrating a water bus service along the Han River called the “Hangang River Bus.” Seoul is the first city in Korea to introduce unlimited short-term transportation passes for visitors. 

“We will do our best to help Seoul consolidate its status as a global city of attraction,” said Yoon Jong-jang, head of Seoul’s urban transportation department.

© Copyright 2024 Smart Cities Connect, Produced by TechConnect

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2024 Korea Health & Wellness Festival in Seoul

2024 Korea Health & Wellness Festival

2024 Korea Health & Wellness Festival ()

If your busy life has you feeling tired and in need of a break, then look no further than the upcoming Korea Health & Wellness Festival! Hosted by the Korea Tourism Organization, the festival has connections with the Korea Beauty Festival, taking play throughout the month of June in major areas of Seoul. A total of 112 medical facilities are participating in the Health & Wellness Festival, offering both traditional Korean treatments as well as cutting-edge medical techniques for a complete introduction to K-wellness culture.

Visitors to the festival, taking place at Seoul’s Gwanghwamun Plaza, can experience medical tourism, wellness, and K-culture at once through the many programs, including a special performance stage, and various themed zones such as the Health Zone, Wellness Zone, K-Wave Zone, K-Beauty Zone, and K-Gourmet Zone. Depending on one’s interest, head to the appropriate booth to get a skin & health consultation, find methods to reduce stress, learn how to do make-up just like hallyu celebrities, or taste yummy Korean foods.

VISIKOREA & haebom, a K-beauty experience platform, have teamed up for a joint promotional booth. VISITKOREA members can participate in an exclusive event and enjoy fun beauty experiences such as taking a mini personal color test.

The month of June also celebrates the Wellness Tourism Experience Week, a discount campaign offering up to 35,000 won in discounts for admission or accommodations according to the theme of each week. The theme and events change each week, so be sure to check the details below.

● 2024 Korea Health & Wellness Festival

- Period: May 31 – June 2, 2024

- Venue: Gwanghwamun Plaza

- Websites: Official page , Instagram (Check program details and advanced registration for stage events)

● Wellness Tourism Experience Week Discount Event

- Weekly themes: Beauty & Spa Week (June 1-7), Slow Trekking Week (June 8-14), Healing Yoga Week (June 15-21), Wellness Lifestyle Week (June 22-30)

- Website: Details to be added to Yeogi Eottae on June 1, 10:00

COPYRIGHTS ©KOREA TOURISM ORGANIZATION. ALL RIGHTS RESERVED www.visitkorea.or.kr

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  5. Namsan Tower in Seoul 😉 #seoul #southkorea #place #visit #travel #shorts

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COMMENTS

  1. Welcome to Seoul, Visit Seoul

    (Seoul Tourism Organization's representative website, Visitseoul Service, Seoul Danurim Tourism Service) [The term of validity] Aug 16, 2023 ~ Aug 15, 2026 Ministry of Science and ICT WA (Web Accessibility) Quality Certification Mark, WebWatch 2023.12.8 ~ 2024.12.7

  2. 14 things to know before you visit Seoul

    Seoul is not dangerous, but its traffic is a different story. Motorbikes speed down sidewalks without much regard for who's in the way, and cars use them as parking spaces. When exploring Seoul on foot, stay alert and be prepared to get out of the way quickly. 11. Public restrooms are fine to use.

  3. 13 of the best things to do in Seoul

    13. Take a day trip to the DMZ. One of the top day trips from Seoul, a visit to the northern border may well be the most unusual 24 hours you'll spend on the Korean peninsula. The 250km (160-mile) border between North and South known as the Demilitarized Zone (DMZ) is one of the world's most closely guarded borders.

  4. Top Things to Do in Seoul for Tourists [2024]

    The Discover Seoul pass can be purchased as either a 24/48/72 hour pass and comes with a built-in T-money public transport card. The Discover Seoul Pass includes entry to major tourist attractions including the grand palaces and discounted entry to many additional attractions. An additional benefit of the Discover Seoul Pass is that it includes ...

  5. An Epic Travel Guide To Seoul, Korea For The First Timer

    If you want to know more about a Korean bath house and what to do inside, here's a step by step guide to the Korean bath house culture. 11. Visit an amusement park. Lotte World: Lotte World is the most popular theme park in Seoul and is easy to get to right in the city.

  6. 18 Unmissable Things to Do in Seoul → Your Ultimate Guide

    Visit the colorful Leeum, Samsung Museum of Art. 18. Have some fun at the Alive Museum and Dynamic Maze. BONUS 1: 13 Extra things to do in Seoul. BONUS 2: Must-try food in Korea. BONUS 3: 4 Day trips from Seoul. BONUS 4: Things To Do in Seoul With Kids. Practical information about traveling to Seoul.

  7. 11 Best Things to Do in Seoul

    Kyle McCarthy|Sharael Kolberg December 4, 2023. Ranking of the top 11 things to do in Seoul. Travelers favorites include #1 Namsan Park and N Seoul Tower, #2 Bukchon Hanok Village and more.

  8. Seoul Travel Guide: What To Do and Must-Visit Attractions

    Seoul, South Korea is a large city filled with culture and tourist activities that make it worthwhile. Not only is Seoul a very safe city to visit, but it is rising in popularity due to the impacts Korean culture, entertainment, and business has had on the rest of the world. Seoul is among the most visited cities in the world.

  9. TOP 30 Must Visit Places & To Do in Seoul

    Yeouido Hangang Park. 10. Bridge Walk across Han River. With so many bridges connecting North and South of Seoul across Han River, bridge walk offers one of the best and unique experiences on your holiday in Seoul. KoreaToDo's favourite pick: Jamsil Railway Bridge Walk : end-to-end subway station connections. 11.

  10. 14 Best Things To Do in Seoul in 2023

    It's the most convenient place to sample a wide variety of Korean food, from tteokboki (sweet and spicy rice cakes), bindaetteok (mung bean pancakes), and mayak gimbap (seaweed rolls). Don't ...

  11. 39 EPIC things to do in Seoul perfect for first timers

    Visit Lotte World. Lotte World is located in the middle of Seoul. It houses 3 theme parks: Lotte World Adventure, Lotte Magical Land, and the Lotte World Aquarium. Lotte World Adventure, a Korean version of Disneyland, is the world's largest indoor amusement park and is perfect for kids.

  12. 16 Top-Rated Tourist Attractions in Seoul

    Author Freddy Sherman has visited South Korea multiple times, most recently exploring Seoul and the DMZ in 2022. Seoul, South Korea is a vibrant and exciting city, one that deftly combines ancient history with ultra-modern design and technology. This city is filled with a wide range of fun things to do and tourist attractions of all types, from outdoor adventures like exploring Mount Namsan ...

  13. 23 Epic Things to Do in SEOUL, South Korea (2024 Edition)

    If you're looking for general Seoul tourist attractions, and not just the main points of interest, these are for you! Visit a Jimjilbang. Visiting a Jimjilbang is one of the best things to do in Seoul. A Jimjilbang is a Korean onsen/sauna/spa complex offering baths, massages, games rooms, saunas and a bunch of other bits and bobs.

  14. Seoul Itinerary: Top 40 Things To Do in Seoul

    Also, "Seoul City Walking Tours" is a FREE program offered by the city of Seoul. It's designed for tourists who want to see Seoul's top tourist attractions on foot under the expert guidance of multilingual tour guides. For reservations, please check the website (Korean, English, Japanese, Chinese).

  15. 34 BEST Places to Visit in Seoul (2024 Guide)

    The N Seoul Tower is located on Mt. Namsan and has been Seoul's most iconic site since its opening in 1980. It's actually a communication and observation tower, but over the last few years, it's become one of the most important and celebrated sites in the city. What to do there: Go to the top and enjoy the views.

  16. 19 Best Tourist Attractions in Seoul (+Map)

    A very popular place among tourists and locals, there is a dynamic feel about the market, with colorful advertisements popping out at you from every angle. With lots of great restaurants and food stalls, it is also a nice spot to head if you want to sample some of Seoul's fantastic street food. 11. Deoksugung Palace

  17. Where to Stay in Seoul for Tourists [2024]

    Staying near City Hall Station is a great option to get around Seoul easily on the Subway system. This location in Seoul has lots of shopping and restaurants to explore, as well as easy access to the five Josean Palaces and Namdaemun Market. Our top luxury, mid level and budget hotel picks are as follows: Hotel Name.

  18. Where to stay in Seoul for first-timers (2024)

    Best area to stay in Seoul for nightlife. Our first choice is Itaewon. This district has numerous good pubs and other nightlife options. Itaewon is a hotspot for foreigners and expats and the nightlife attracts both locals and foreigners. Hongdae is also great for clubbing if you want to mingle with the locals.

  19. Honest Advice for Where to Stay in Seoul for First-Timers

    In a nutshell: If you enjoy traditional areas, the best neighbourhood to stay in Seoul is Bukchon Hanok Village. For an area that's a little more lively with ties to history and traditions, it has to be Insadong. If you're looking for a budget option, try Hongdae. For nightlife, Myeongdong is hard to beat.

  20. Where To Stay In Seoul 2024: District Guide For Tourists

    The best neighbourhood in Seoul for tourists is Myeongdong or Hongdae. Myeongdong is a tourist-friendly district that caters to tourists with plenty of retail stores, restaurants, and Seoul's best selection of hotels. Hongdae is Korea's youth culture centre and a great place to check out to immerse yourself in Korean culture.

  21. The 9 Best Areas To Stay In Seoul, Korea: From Gangnam To Hongdae

    The northern half of Seoul is generally where you'll find the historical and traditional character of Seoul. The southern half of Seoul is where you'll find the more modern, glitzy areas of Seoul. Generally, I suggest that short term tourists stay in the Gangbuk area as it has all of the main sites you'll likely want to visit. A day spent ...

  22. Where to stay in Seoul

    Seoul is a generally safe city, and there are several districts that are considered safe for both locals and tourists. The safest districts in Seoul include: Gangnam-gu: Known for its upscale neighbourhoods and commercial districts, Gangnam-gu is considered one of the safest areas in Seoul. We had no issues walking late at night.

  23. The Best Area to Stay in Seoul for the first time in 2024

    By 안우석 - Own work, CC BY-SA 4.0 The Han River is a major geographical landmark for the city, dividing it into two distinct sections - the northern district and the southern region.. When looking for a place to stay in Seoul, it pays to be close to a subway station. However, taking the bus is also a viable option that is often just as fast and convenient.

  24. 7 best places to visit in South Korea

    Start your travel to-do list now with our seven favorite places to visit in South Korea. 1. Seoul. Best place for nightlife. Home to half of South Korea's population, Seoul is also the most popular city for tourists to visit. The capital has an electric vibe at any hour of the day or night.

  25. Seoul Tourism Organization unveils upgraded 'Discover Seoul Pass' app

    The Seoul Tourism Organization unveiled, Monday, an innovative application designed to enhance the functionality and user experience of the "Discover Seoul Pass," a complimentary tourist ticket ...

  26. A guide to Seoul for the crafty traveler

    The store stocks a selection of yarn and wool from China, the UK, and Korea (among other places). Pure cotton yarn skeins go for 3,600KRW or P153 (at sale price) to 8,000 KRW or P342, while the ...

  27. Seoul Announces Customized Tourist Passes for Unlimited Eco-Friendly

    Seoul Metropolitan Government (SMG) in Korea is introducing customized tourist passes for eco-friendly transportation options within the city. The new cards will provide visitors with unlimited access to Seoul's extensive public transportation network, which includes trains and buses, as well as public bicycles.

  28. 2024 Korea Health & Wellness Festival in Seoul

    Hosted by the Korea Tourism Organization, the festival has connections with the Korea Beauty Festival, taking play throughout the month of June in major areas of Seoul. A total of 112 medical facilities are participating in the Health & Wellness Festival, offering both traditional Korean treatments as well as cutting-edge medical techniques for ...

  29. Lufthansa Group customers can now check-in for flights at Seoul Station

    Lufthansa Group has launched a new Rail & Air partnership with Korean rail provider KTX at Seoul Incheon International Airport. The agreement means passengers can now purchase a single air and ...

  30. Travel alerts

    Find international travel requirements, including any forms you might need to complete. See what travel documents you need for your destination, including visa, passport, and health info. Travel to and from certain airports might be impacted. View our Travel Alerts page for the most up-to-date information about your flight options.