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Draft National Tourism Policy

  Syllabus: Economic sectors: Tourism

  Source: PIB

  Context: The Indian Ministry of Tourism has drafted a National Tourism Policy with key strategic objectives to enhance tourism’s contribution to the economy .

The key strategic objectives of the Policy are:

  • To enhance the contribution of tourism to the Indian economy by increasing visitation, stay and spend and making India a year-round tourist destination
  • To create jobs and entrepreneurial opportunities in the tourism sector and ensure the supply of skilled workforce
  • To enhance the competitiveness of the tourism sector and attract private-sector investment
  • To preserve and enhance the cultural and natural resources
  • To ensure sustainable, responsible and inclusive development of tourism in the country.

Key focus areas of the policy:

  • Green tourism
  • Digital tourism
  • Destination management
  • Skilling in the hospitality sector and
  • Supporting tourism-related MSMEs

Status of Tourism in India

  • India is ranked  54th place in the global travel and tourism development index 2021, down from 46th in 2019.
  • World Travel and Tourism Council calculated that tourism generated over US$170 billion or 5.8% of India’s GDP and supported over 3 crore jobs in 2021
  • As of 2022, there are 40 World Heritage Sites located in India. Out of these, 32 are cultural, 7 are natural, and one, the Khangchendzonga National Park , is of mixed type.
  • India has the  sixth largest number of world heritage sites in the world .

Government Initiatives for Tourism in India:

Conclusion:

The need of the hour is faster development of all types of infrastructure (physical, social, and digital) to support tourism. Ensuring the safety of tourists is a top priority , and an official guide system could be introduced to enhance their experience. India’s vast size and diverse natural, geographic, cultural, and artistic offerings present immense opportunities for the tourism industry to thrive and capitalize on its potential.

Insta Links:

  • Balancing development and devotion
  • Sansad TV: Perspective- Promoting Tourism

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Tourism is considered to be important for the country’s economy. It is a multi-segment industry which brings in a lot of economic value & associated benefits. Discuss the positive economic effects of tourism. (15M)

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Tourism Policy of India: An Exploratory Study

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National Tourism Policy [UPSC Notes]

A complete national tourism policy would be unveiled in India within the next two months, according to Union Minister G Kishan Reddy. Information indicates that the government has discussed this with all key stakeholders, including the state governments, financial institutions, and travel agencies. 

Based on various developments that had occurred since the last policy was created in 2002, the Ministry of Tourism prepared a draft of the National Tourism Policy, taking into account important recommendations from NITI Aayog , the Sectoral Group of Secretaries, international best practices from organizations like the UNWTO, and policies and strategies developed by other nations. So the debate surrounding this policy is important from the UPSC exam perspective.

Draft National Tourism Policy

The National Tourism Policy 2022 is part of the vision of New India on a high trajectory of growth and prosperity. The new Policy is a holistic framework for sustainable and responsible growth of the tourism sector in the country. 

  • The policy’s objectives include increasing the framework conditions for the country’s tourist industry’s growth, assisting the travel and tourism sector, and promoting related businesses.

National Tourism Policy Objectives

The Policy’s primary strategic goals are:

  • To make India a year-round travel destination and to increase visitors, spending, and time spent there in order to boost the contribution of tourism to the Indian economy.
  • To create jobs and entrepreneurial opportunities in the tourism sector and ensure the supply of a skilled labour pool.
  • To make the tourist industry more competitive and draw in private sector investment.
  • To preserve and enhance the nation’s natural and cultural resources.
  • To ensure the nation’s tourist industry develops in a sustainable, ethical, and inclusive manner.

National Tourism Policy Guiding Principles

In this section, we talk about the guiding principles behind the draft policy for tourism.

  • The policy aims to promote sustainable tourism by minimizing the negative impact of tourism on social, environmental and economic aspects and maximizing the positive impact.
  • The policy further advocates responsible tourism to bring all stakeholders together to take responsibility for achieving sustainable tourism, and to create better places for people to live in and for people to visit. 
  • In order to ensure inclusive growth, creating opportunities for marginalized sections of society including people living in remote areas will be a priority. 
  • Green tourism catalyzes action for the promotion of sustainable tourism, which takes full account of current and future economic, social and environmental impacts, addressing the needs of visitors, the industry, the environment and host communities. 
  • The Policy aims to use technology for several initiatives under the policy and aims to help the tourism industry make the most of the opportunities presented by the digital economy.
  • The Policy follows a ‘whole of government’ approach to address the major and multifaceted challenges faced by the tourism industry and to develop the tourism sector in the country.  
  • The Policy is guided by the principle that growth in the tourism sector has to be led by the Private Sector and the public sector has to play an enabling and facilitating role. 
  • It aims to grant ‘Infrastructure Status’ to Tourism and Hospitality projects.
  • It also aims at supporting tourism-related MSMEs in digitisation, formalisation of MSMEs, adopting sustainable practices, etc.
  • Ek Bharat Shrestha Bharat will be a central idea under the Policy to enhance interaction and promote mutual understanding between people of different States/UTs to promote a sustained and structured cultural connection in tourism and related areas of culture, traditions & music, cuisine, sports and sharing of best practices, etc.
  • Know more about Ek Bharat Shrestha Bharat in the linked article.
  • The Policy aims at enhancing the tourist experience throughout his/her journey from arrival to return and it will be a key element of planning for tourism development under the Policy.

Significance of Tourism:

  • Tourism has emerged as a key driver of economic growth across the world. 
  • It is one of the economic sectors with the strongest growth, it has a big influence on commerce, employment, investment, building infrastructure, and social inclusion.
  • Tourism is a labour-intensive sector and has a significant multiplier effect on employment in related sectors. 
  • Tourism is important in social inclusion since it employs more women and youth than most the other sectors. 
  • Tourism can generate resources for the conservation of cultural and natural heritage and has huge potential to make a positive contribution to sustainable development goals .

Conclusion:

National Tourism Policy [UPSC Notes]:- Download PDF Here

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